Ding Zhen, a boy from Sichuan, became popular on the Internet. What is the reason behind this?

There is someone behind Ding Zhen. Almost everyone has seen such a video. Ding Zhen is a dark-skinned, innocent boy with a simple smile, a boy who has never read a book and is famous for his work. The young man who herds cattle for a living exploded online. In just a few days, the video received nearly 3 million views. He soon topped the list of 19 popular searches and was selected as one of the top ten in the world in 2020. Tourism event?. Speaking of this, it must be said that the first person behind Ding Zhen was photographer Du Bo

Du Bo has been collecting the smiles of Tibetan people in Tibet since August. He is particularly good at portrait photography and shows The original ecology of the characters. Therefore, the Ding Zhen we see is not made from a photo of his face. This reflects the true face of the Tibetan people when this incident first appeared. People can't help but think of "Sister Furong" and "Uncle Wandering", who relied on photos to quickly spread their presence throughout the world. It becomes popular on the Internet and then quickly disappears from people's sight. But Ding Zhen is different

Ding Zhen can continue to become popular. There is another expert behind him. This person is Du Dong, general manager of Litang Cultural Tourism Group. Everyone thinks that Ding Zhen must rely on this Wave traffic to follow his footsteps. When he entered the entertainment industry, Du Dong made a decision for him. He refused everyone to sign a contract with Ding Zhen. At this time we saw a message that Ding Zhen joined a state-owned enterprise and became Litang As an "ambassador", his monthly salary is only 3,500 yuan. Du Dong doesn't know whether the entertainment industry can make money, of course not.

Du Dong knows better than anyone that Ding Zhen, who has not studied for a day and has no talent, can only be regarded as a small star in the entertainment industry, but for Litang, Ding Zhen It’s really a trump card, and Du Dong released a promotional video called Ding Zhen’s World when Ding Zhen was popular. After the promotional video was released, Litang’s search volume immediately rose to 620%. Instead of throwing Ding Zhen into the vast entertainment circle, it is better to let Ding Zhen become Litang's trump card. This has continuous communication value. If this is the case, how long will Ding Zhen be popular?