The end of the film subtitle shooting is described in four words.

You need to pay attention to skills when you do things, and so does the shooting of promotional videos. Shooting should be summed up in four words, that is, "steady, accurate, flat and even". Photographers should pay attention to these four shooting points, which can effectively improve the texture of the promotional film.

"Steady" generally means unshakable. Don't take photos that look like people with shaking hands, it will make people think it is an earthquake.

"Accuracy" means to accurately locate the subject in shooting without deviation. The shooting target is targeted, don't shoot east and west.

"Flat" means to be horizontal when shooting without clear requirements, especially when shooting with a fixed lens.

"Uniform" means that the movement speed of "pushing, pulling, shaking and moving" should be uniform, neither fast nor slow.

What needs to be emphasized here is that many people like to constantly push and pull the lens when shooting. In fact, in the absence of special requirements, the most commonly used lens is the fixed lens, which means that the camera can be fixed there to shoot.

In the filming of "push, pull, shake and move" in the promotional film, you must count to ten seconds in the fixed shooting of the initial shot, that is, you can silently count from one to ten, or you can count to fifteen, at least ten seconds, and then start shooting the required moving shot.