Traditional Culture Encyclopedia - Photography major - What is an e-commerce artist?
What is an e-commerce artist?
Artist is the collective name of the page editing and beautification workers in online stores such as Taobao Paipai, and it is necessary to master the design software such as Photoshop to deal with plane, color, tone and creativity. Art majors are mostly developed because of the rise of e-commerce, mainly responsible for corporate image packaging, website optimization, product brochures, e-commerce thematic design and so on.
Extended data:
People's Republic of China (PRC)'s Ministry of Culture, China Cultural Management Art Committee, initially divided POP hand-painted commercial artists into three grades. The certification of "POP Hand-painted Commercial Artist", "POP Hand-painted Commercial Planner" and "POP Hand-painted Commercial Senior Planner" has been implemented nationwide, and the qualification examination for practitioners has been started. There are many shopping centers, supermarkets, bars and cafes in this country. The more places where fashion consumption is concentrated, the more inseparable it is from POP hand-painted posters, which is an infinite space for hand-painted artists to display their talents.
Commercial hand-painted artist is a brand-new profession with the popularity of hand-painted posters. Commercial hand-painted artists are not only artistic planners, but also marketing talents with marketing experience.
Artists not only have the ability to make posters through words, drawing illustrations, color matching and format changes, but more importantly, they also have the knowledge of marketing, know the selling point positioning of products, and can draw the outstanding advantages or characteristics of a product on the poster in a short time with less words and simple pictures, so that consumers can see at a glance, and under the guidance of posters, they will have a series of psychological reactions such as buying desire and making buying decisions.
Baidu encyclopedia-art design
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