Traditional Culture Encyclopedia - Photography major - Nanjing Nanjing Movie Poster —— What is a concept poster?
Nanjing Nanjing Movie Poster —— What is a concept poster?
I once saw a shop selling posters in the new city square, but I don't know yet.
There used to be a poster counter in the popular bookstore. I wonder if there is one now.
Other posters are scattered in various video stores.
In addition: If you buy posters, Taobao or Yi Bei are good choices.
What is a concept poster? Concept poster is to show the theme or some idea of a movie in the form of a poster in an abstract or artistic way. Concept posters usually have a lot of creative space, which not only tests the producers, but also provides a stage for the film to be fully displayed.
In such an era of publicity first, creativity is a sharp weapon to attract attention, that is, to attract real money.
Treasure bowl
. This is especially true for film propaganda at the forefront of culture and fashion. As an important means of pre-film publicity, with the gradual industrialization of China films, concept posters have increasingly become a "battleground for military strategists".
Although different types of movies will have their own emphases, on the whole, as the leading material of film promotion, concept posters convey the most important basic information of the film and shape the audience's "first impression" of the film, which is absolutely the most important, and it is also a wonderful work of generate's creativity.
Extended data:
The poster design is
visual communication
One of the forms of expression, through the composition of the layout, attracts people's attention at the first time and gets instant stimulation, which requires designers to combine the elements such as pictures, words, colors and spaces completely and show people publicity information in an appropriate form.
Shanghainese usually refer to professional theatrical performances as "going into the sea", while those engaged in professional theatrical performances are called "going into the sea". Perhaps because of this, people call it "poster", which is a propaganda poster to attract customers as the performance information of drama.
Regular posters usually include the nature, organizer, time, place and other contents of the event, which are mostly used in film and television dramas and new product promotion, and are integrated by using elements such as pictures, words, colors and space.
References:
-Posters
Where did Nanjing Nanjing shoot this newspaper (Reporter Zhou Nanyan) "For more than 70 years, we have always had symbolic memories of the Nanjing Massacre, but we ask ourselves, how much do we know about the resistance of our ancestors at that time? Nanjing! Nanjing! " It's a new biography for China people! "Director Lu Chuan raved at the film conference yesterday and released the first trailer and theme poster. The film's three main stars, Fan Wei, Gao Yuanyuan and Qin Lan, also appeared at the scene.
"The results of the review surprised me."
This time, "Nanjing! Nanjing! Although the exposed trailer is only 1 minute and 20 seconds, intense street fighting scenes, suffocation and slaughter scenes and emotional scenes are presented alternately, and the black and white pictures are intense and rich in texture. Liu Ye, Fan Wei, Gao Yuanyuan and Qin Lan also made their first exposure. In the film, Liu Ye, a soldier, shuttles through the ruins shrouded in death with a Grenade; Gao Yuanyuan safety zone teaches teachers to be models, showing noble temperament; Qin Lan instantly pounced on the barbed wire, a full face of tears. Nanjing! Nanjing! The star in ""is in great contrast with the previous image. In addition, this film is also different from other works with the theme of "Nanjing". It no longer simply expresses accusations, but highlights the rebellious spirit of the people of China.
"Before, we only knew that China people were slaughtered, but we didn't know the story of ancestors' resistance. How to save our compatriots? "Director Lu Chuan said that he also learned these stories about the Nanjing Massacre by accident. At the beginning of 2005, an overseas director gave him a script with Nanjing as the theme, and basically wanted to make a movie similar to Schindler's List around the diary left by German Rabe. He won't accept it. He began to rummage through the information and found that he didn't know much about the Nanjing Massacre in the past. At that time, many people in China resisted. Nanjing! Nanjing! " Re-shoot the theme of Nanjing around the theme of "resistance"
The film took more than three years to shoot, and its review process was extremely complicated. There are as many as six rough cut versions of the film, and the final version to be released on April 22nd is about 2 hours long, 12 minutes. "There must be some scenes deleted from the film during the review, because China films have not been graded yet, which I can understand. But the core content of the film was still expressed, and the results of the review surprised me. " Lu Chuan said that in fact, many people are protecting this film, and he is very grateful.
Fan Wei and Gao Yuanyuan have subverted their previous images.
Fan Wei, who was busy shooting TV series, also came to the scene. He's in Nanjing! Nanjing! The image in Comedy completely subverts his previous comedy performances. Many film critics commented, "After two minutes, they forgot that this is Fan Wei who plays comedy". "I played Rabe's secretary in the film. At first, I had a vague understanding of the massacre at that time. I only have a little love for my family, and then I chose great love to protect others. " Fan Wei said frankly that he was particularly happy to play a very emotional role in the film. He praised Lu Chuan even more, saying that he often pondered his lines and thought he was very good, but Lu Chuan was always better than him.
Gao Yuanyuan, a female teacher who stepped forward in times of crisis, also changed her previous image as a pure girl. Lu Chuan introduced that he just entered Nanjing! Nanjing! Gao Yuanyuan was still a bouncing girl on the set, but clapping was like a different person, and she had a bad temper. The crew was so anxious for her that they even forced her to go home with her parents to get rid of that depressed mood. "I think making this movie has made me grow a lot. After the filming, I broke off contact with the crew for several months and tried to recover from the mood on the set. " Gao Yuanyuan said that the film will be released soon, but the original nervous mood has become practical.
1200 is the most shown war film.
Nanjing! Nanjing! The press conference officially kicked off the pre-screening publicity of the film in the Mainland. The distributor, China Film Group, will launch a super-large-scale publicity campaign in 15 cities nationwide, and the film will also hold two premieres in Beijing and Nanjing respectively. The first batch of films will be released nationwide 1.200, exceeding the number of copies of Assembly and approaching the number of copies of Red Cliff, setting a record for the release of domestic war films.
The film was originally scheduled to be released on July 7, and now it is released in advance. Lu chuan said that this made the main creation unprepared. "We don't know the inside story of the early release, but we are quite passive. Originally, Liu Ye, Fan Wei and Gao Yuanyuan all vacated the July schedule, and now they need coordination. " As for the result that the film "Rabe's Diary" with the theme of "Nanjing" was banned in Japan, he thought that everything was artificial and he should make every effort to let his film be released in Japan.
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