Traditional Culture Encyclopedia - Photography major - Illustration poster design description-the significance and elements of creating illustrations

Illustration poster design description-the significance and elements of creating illustrations

How to write an illustration design specification? How to write an illustration design specification? Should be more than 500 words ..... From the design intent, when it comes to the overall style, tell a story noun and explain the design principle of illustration in as much detail as possible. Illustration design mainly studies the style and application of illustrations. In this picture book, the modern applications of illustrations are classified. Due to the development of modern economy, the meaning of illustration no longer stays at the level of illustration, but has evolved into a tool and means for people to know and express the world. [1] Especially due to the development of printing technology, the field of illustration has made unprecedented progress, and the content and form of illustration also reflect artistry. People are no longer satisfied with the design of illustrations themselves, but are more pursuing the expression of individuality, including lovely illustrations, eccentric illustrations and sometimes ugly illustrations. Today's illustrations highlight the feeling of loveliness. It is precisely because of this lovely feeling that the style of illustration has been widely recognized in today's society. This is the main reason why people pay more and more attention to painting design, and it is also the main aspect of the research and analysis of this album. The classical illustration design of flowers shows that when you can't see this flower, it will die with you; When you look at this flower, you will know that the color of this flower is not in your heart. —— Wang Yangming's "Biography" Buddha said: On the other side of the flower, on the other side of the flower, there is only a mass of red, flowers have no leaves, leaves have no flowers, but they just miss each other but can't meet each other. In the afterlife, there will be faith, but there will be no unbelief. Years will be long, and there will be two identical flowers in the world. Looking back on the Millennium, a flower withers and a flower blooms. Whether it is the same flower or not should be left to future generations to judge. When you come into my eyes, like a flower reflected in the water, it is not a flower, its color is empty, and everything is red dust. Suddenly I feel like this unknown flower. A flower blooms and a flower falls. After all these years, no one asked. In fact, the landlord has many such poems to illustrate. At present, I am studying in the illustration school to write illustrations, and I have been thinking for a long time. As a result, the teacher said that it could be described by ancient poetry. I fossilized on the spot and had an anthropomorphic illustration. It better describes camellia, also known as camellia, foreign tea, Datura stramonium, late camellia, cold resistance and Toona sinensis. Color: red, pink, crimson, rose, purple, white, stripes, etc. Flowering period: 1 1 month to February next year. Flower language: modesty, ideal love, virtue and loveliness. What is illustration design? Illustration is an image expressed by patterns, which is based on aesthetics and practicality. Illustrations have many applications. In advertisements, magazines, brochures, posters, books, packaging and other graphic works, anything used for "explanation" can be counted as the category of illustration. There are many forms of illustration, such as figures, free form, realistic skills, black and white, color, materials, photos and computer production. As long as it is "graphics", it can be applied to the production of illustrations. Illustration is commonly known as illustration in China. Nowadays, commercial illustrations popular in foreign markets include publication illustrations, cartoon mascots, video and game art designs and advertising illustrations. In fact, in China, illustrations have spread all over print and electronic media, commercial places, public institutions, commodity packaging, film and television performance posters, corporate advertisements and even T-shirts, diaries and New Year cards. Drawing illustrations is somewhat subjective for the author and has the personality of free expression. Whether it is fantasy, exaggeration, humor, sensibility or symbolic emotions, you can freely express and deal with them. As an illustrator, you must complete the creative theme of joke advertisements and have a deeper understanding of things in order to create excellent illustrations. Since ancient times, painting illustrations have always been dominated by painters. With the expansion of design field, illustration skills are becoming more and more specialized, and now illustration work has long been held by specialized illustrators. Illustrators often draw illustrations for graphic designers or directly for newspapers, magazines and other media. They are generally professional illustrators or freelance artists, and have their own themes and painting styles like photographers. Professional sensitivity and desire for new situations and new tools make many of them start to use cg animation design tools to create illustrations. This brand-new photography technology has completely changed the creative concept of photographic optical imaging, taking digital graphics processing as the core, and is also called "darkroom photography". It blurs the boundaries between photographers, illustrators and graphic designers. Nowadays, as long as they are talented, they can complete all three tasks on the same computer. How to write the opening report of illustration graduation design? Here's an example for your reference: Three-dimensional ink painting "Bamboo Rhyme" Opening Report Title Description: Three-dimensional animation, also known as 3D animation, is a new technology with the development of computer software and hardware technology in recent years. Three-dimensional animation software first establishes a virtual world in the computer. Designers build models and scenes in this virtual three-dimensional world according to the shape and size of the objects to be represented, then set the motion trajectory of the model, the motion of the virtual camera and other animation parameters according to the requirements, and finally assign specific materials to the model, and light it as needed. When all this is done, the computer can automatically calculate and generate the final picture. At present, China 3D animation is in a new period. Three-dimensional animation originated from abroad, but the national is the world. Speaking of China, 3D animation must have its own national characteristics. The three-dimensional animation of American Disney can represent the development level of three-dimensional animation, but our animation can't be compared with it, but we have to make three-dimensional animation with our own cultural characteristics to make achievements. China has just staged a large-scale three-dimensional animation "Mobius Ring", known as the production team, with a production cost of 65.438+0.5 billion and hundreds of people. However, the current benefits and effects are not ideal. There are certainly many factors in this result. However, the most important and crucial factor has been neglected, that is, culture, and those with their own culture are gone. Became a soulless body, just an empty body that looks good but can't bear to see. Therefore, in my graduation project, I combined three-dimensional animation with traditional Chinese painting, and used three-dimensional technology to render "bamboo" into ink painting style, and then made it into animation. This quality, which has been endowed with indifference, lofty and integrity since ancient times in China, is the personality pursuit of many China literati. The main purpose of animation is to put bamboo in the rain and highlight the spiritual quality of bamboo through the performance of flowers and birds in the rain. Does the illustration have any meaning? Illustration is commonly known as illustration in China. Nowadays, commercial illustrations popular in foreign markets include publication illustrations, cartoon mascots, video and game art designs and advertising illustrations. In fact, in China, illustrations have spread all over print and electronic media, commercial places, the public, commodity packaging, film and television performance posters, advertisements and even T-shirts, diaries and New Year cards. Illustration application scope publications: illustrations used in book covers, book inner pages, book jackets, book content AIDS, etc. Including illustrations used by newspapers, magazines and other editors. Commercial publicity: advertising DD includes newspaper advertisements, magazine advertisements, signboards, posters, leaflets and illustrations used in TV advertisements. Business image design: commodity logo and image (mascot); Commodity packaging design; Packaging Design and Description Illustrated DD consumer guide, commodity description, manual, chart, catalogue, film and television multimedia: role and environment art setting or interface design in film and television drama, advertising film, network, etc. Game design: game promotion illustration, game character setting, scene setting animation, cartoon, cartoon animation original painting setting, cartoon design, cartoon design basically all commercial paintings can be counted as illustrations. The two types of illustration application are in the field of graphic design, and literary illustration and commercial illustration are the ones we contact most. Literary illustration-a visual art form that reproduces the plot of an article and embodies the spirit of literature. Commercial illustration-an image expression that conveys commodity information for products and integrates art and commerce. The illustrator gets the remuneration related to it, gives up the ownership of the work, and only retains the right of signature, which is a commercial transaction. What is commercial illustration? How to conceive? I used to be engaged in art training, but now I am engaged in illustration. One day, I let my students step on my website. The student asked me, "Teacher, what is illustration?" I was taken aback: dear, I studied art in science and should ask this question. Art undergraduates still have this question. Kuang is a sentient person. It seems necessary to mention it. Illustration, namely illustration and illustration. In ancient times, the original picture was the reason why the ancients made black and white woodcut prints. The ancients also thought that a book with several pictures was both beautiful and helpful for reading. The first illustrated book, a Buddhist sutra, a diamond sutra, I forgot the full name. Speaking of which, everyone is basically clear. In a narrow sense, illustrations are inserted into books to help reading, and modern printmaking specialty is derived from illustrations. With the continuous development of civilization, the continuous progress of science and technology, the deepening of human aesthetics and the continuous improvement of spiritual requirements, illustrations are constantly updating themselves under the impetus of generations of artists. Today's illustrations are indeed earth-shaking changes, although they are not completely different from the beginning. And integrated into all aspects of our lives, everywhere, closely related to the lives of the general public. Today, people in the industry basically divide illustrations into several categories. (1) Commercial fashion is mainly pictures made for commercial activities and advertising. Strong sense of consumption, fashionable and beautiful, can make products more cultural, more affinity with people, and provide more taste space for expanding the popularity of products. It is a popular promotion method in the current tide of returning to nature. For example, product packaging design illustrations, pictures of advertising posters and so on. (2) Publications mainly include pictures in publications, which is the original function of illustration, but the effect is more exquisite, beautiful and professional. With the coming of the era of reading pictures, readers demand higher quality books and easier reading. Then, with pictures in the book, readers will naturally be more inclined to buy and read, not to mention children's books. Illustrations are inevitable. No one will buy children's books without pictures, and even the children who buy them will not read them. Books, periodicals, newspapers, magazines, etc. Issued by the publishing house. There are traces of illustrations everywhere. This is a big category. (3) Everyone knows about animation and comics, but no one may tell you that it is also an illustration. Imagine a book, 500 words and a picture, and you can easily know that it is an illustration. If there is a picture of 50 words and a picture of every ten words, it will become a cartoon. That's it, comics go further, and a small deformation in character modeling is cartoon comics. Today's animation has become a big industry in the cultural industry chain. Its attributes are ultimately similar to illustrations, and now it has derived animation role setting and online game role setting. (4) The cutting-edge illustration class should be mentioned. It is novel and sharp, which shows that this category is avant-garde, self-centered, not necessarily popular, not necessarily beautiful, but a little cool in short. For the author, this is a real illustration, a real creation, something that can reflect himself. "This is my original, do you like it? I like it when you hold it. Don't say anything if you don't like it. I am original. " I said. Illustrations are still developing. Although there are some shortcomings, this paper briefly explains the definition of illustration. You actually live in the world of illustrations. In China, there is no mature illustration industry, so its space is huge and extensive. Shout with me: "Let the illustration industry take off from us!" How to get the graduation design manual of children's illustration? How to write my graduation thesis "Illustration Design of Girl Story Series-Character Design and Color Application of Illustration"? Please kneel for guidance! ! First, it depends on whether you are a man or a woman. Because men and women are different, they have different understandings of things. In particular, same-sex and opposite-sex views are different. Men find it charming and enchanting. Women basically think dancing is slutty. Secondly, if you want to paint by yourself, you should choose a good theme. For example, a good story should have a good plot. And a good picture reflects a plot in the story. This moment can make people daydream. Let people automatically turn a picture into a beautiful story. Then there is your choice of materials, depending on whether you want to go emotional or aesthetic. Aesthetic style can draw the realistic front of the characters. If you are emotional. Just draw the back of a girl. Personally, I will spend a pair of snowflakes on the ground and the north wind will blow. Han Mei stands proudly in the snow. Girl, turn your back on the picture and walk alone. The snow ahead is foggy, so I can't see clearly. There is nothing around the girl. You will wonder why this girl is like this. . . But as for what style, it depends on your mood. Can be painted cheerful, but also can make people feel sad. . . Matters needing attention in popular poster design

Designing a complete hand-painted POP poster mainly includes main title, subtitle, text, illustrations, decorative patterns and other elements. The design of hand-painted POP posters needs composition, highlighting the key points of the posters, and decorating and beautifying them with appropriate small illustrations. The following are your recommended design considerations for pop posters.

1. Title text of hand-painted POP poster design

Title text is an important visual communication. If the headline text can't attract customers, customers will never read the explanatory text again, so the content of the headline should be explosive, or there must be an outline. Different from descriptive text, the title text does not need to be arranged too neatly, and it can be wavy, V-shaped, curved, inclined left and right, etc. , but the distance between them should not be too far. After the grid lines are drawn, write according to the basic strokes. Title text can be written in bright colors, or it can be changed like explanatory text.

There are many ways to modify the title text, such as adding shadows, adding boxes, adding cores, overlapping and so on. You can choose one or two, and don't make it too complicated. A clean picture will make people feel more comfortable.

2. The text of the hand-painted POP poster design.

① Description text of hand-painted POP poster design. When writing descriptive words, you can change the strokes of points into circles or add circular reflections; You can also exaggerate closed parts, such as "mouth", "sun" and "eye"; Or you can dip down. But when writing, the colors should be clear and the strokes should be clear. Don't change the color word by word. Change the color of one line of text at most. If the text exceeds five lines, it is best to use one color to the end, so as to avoid glare and increase the trouble of reading.

②POP writing must have the following three basic points: striking, concise and easy to understand. First of all, in order to make POP stand out, we should find a way from the size and color of the paper. Second, simplicity. POP is a means to attract customers' attention to goods. It summarizes the characteristics of goods into items, which is convenient for customers to read and understand goods. The third point is easy to understand. The language of introducing goods should be clear to customers at a glance, not vague or obscure.

3. Hand-painted popular poster design illustrations

The illustration of hand-painted POP poster design needs attention: in general, the illustration in the poster layout should not exceed one third, and the illustration is a foil, so don't pretend to be the owner; Try to combine pictures and texts, not pictures and texts; Because there are not as many colors as crayons, some colors will be distorted if you draw them by hand. So it is suitable for drawing simple illustrations; If you are not sure about hand-painting, you can use other paper materials to cut and paste, and it is safer to cut it to the right size before pasting it.

4, hand-painted POP poster design also needs to pay attention to the use of markers.

After conceiving the POP poster, you need to use the marker skillfully. This is also the basic requirement for a beginner hand-painted POP poster designer. Markers are different from pens written by the public. First of all, you must master the writing strokes and scribble evenly before you can write various POP fonts. In one go, it is important to use broken pens as little as possible, because the messy fonts caused by uncomfortable strokes are the taboo of hand-painted POP. Font depends on strokes, and the main body of the whole hand-painted POP mostly lies in the expression of font, so the main body of hand-painted POP can only be reflected when the font is written. After mastering the marker, it is easy to draw small illustrations with POP. Some hand-painted POPs are not only for writing and drawing, but also for selecting paper and cutting and pasting. In short, the picture should not be chaotic, it should be as exquisite as computer printing, it should have a hand-painted feeling, and the layout effect should be concise and clear. Also, try not to use more than four colors in the whole POP font, otherwise it will be dazzling.

; The significance and elements of creating illustrations The creative illustrations in this paper belong to conceptual illustrations.

1, the meaning of illustration, conceptual artistic creation with illustration as the medium. Its essence is the extension and evolution of conceptual art in the media, a relatively independent creative means and form separated from art, and an illustration form that expresses artists' thoughts in the art form of illustration.

2. The elements of illustration are: purpose and restriction, practicality and popularity, visualization and intuition, aesthetics and interest, creativity and artistic imagination, diversification and diversification.

Extended data

concept plan

IdeaArt, a western art school, rose in the mid-1960s. The standard of conceptual art excludes the formation of traditional art, and holds that a real work of art is not a material form created by an artist, but a combination of the author's ideas or ideas.

When a tangible work of art is presented to the audience, the information obtained by the audience is not stronger than the concept of something or the significance of something in time and space. Therefore, photos, textbooks, maps, charts, tapes, videos and even the artist's body are used as ideas.

The media of art mainly lies in the process of expressing the formation, development and change of ideas.

Conceptual photography, which is well developed in China, is loved by young artists and used to express artistic concepts.

The development experience of art: concreteness → image → abstraction → concept.

In the 2nd/kloc-0th century, various art forms developed in parallel. The arrival of conceptual art shows that art is called art as long as the artist's thoughts are expressed in any media.

The development of illustration is from illustration (used to explain words) to illustration (which determines the academic significance of illustration) to conceptual art (conceptual illustration) (an art form to express artists' thoughts).

Concept illustration was put forward by Li Jinru, a famous illustrator. By drawing lessons from the artistic concepts of conceptual art and conceptual photography, this paper puts forward the theory of conceptual illustration for artists who express their artistic ideas in the form of illustration to learn and communicate.

References:

-Illustration