Problems related to the location selection of photography studio

No matter what store you open, location is the most important, which directly affects whether your business will be prosperous in the future.

The location of the studio should be selected according to your shooting type. For example, it would be nice to open a children's photo studio next to the kindergarten. On the other hand, I dare not say no to opening a wedding photo studio in front of the kindergarten, but it is certainly not as good as a children's photo studio, and the rent is generally not too expensive.

A simple operation method is to locate the site in a busy business district. The coming and going consumer groups will leave an impression on you if they don't make timely moves now. When they need to shoot, they will subconsciously regard you as the most alternative target, saving a lot of advertising fees, but the rent is definitely not low.

Another business operation is the method of birds of a feather flock together, attracting special customers with the overall professional atmosphere. Simply put, you can squeeze in any street that is a photo studio. If the later marketing strategy is proper, it will get twice the result with half the effort and the rent will be moderate.

Personally, I think we should focus on site selection and interior decoration, followed by photographic equipment. First-tier cities all take this commercial route. There is little difference in photographic equipment across the country. The big deal is that you use 80,000 sets of D3X, I use 30,000 sets of 5D2, you use U2 for export, and I use Opel for domestic sales. However, such a gap is limited in investment. Where did the studio in Beijing and Shenzhen invest 3 million yuan and 5 million yuan? You can't find such a big gap by a few camera lights. Almost all their investments are in rent and decoration. They can't be luxurious and high-end as soon as they enter the door. The intuitive feeling is that this store is very big and trendy, and "a clever woman can't cook without rice" seems a bit unworkable here.

The above is only a personal opinion, please consider it.