How to run a literary cafe?

There are many factors to be considered in running a literary cafe, such as the location of the store, the positioning of the cafe grade, the positioning of the customer base, the excavation of potential customers and the maintenance of old customers.

In terms of shop location, we can consider choosing places with large traffic, such as business districts, near schools and so on. In addition, you can also consider promoting it on social media to attract more potential customers.

In terms of coffee shop grade positioning, you can choose the appropriate grade according to your own economic strength and market demand. If you want to run a high-end literary cafe, you need to provide high-quality coffee and a comfortable environment; If you want to run a cheap literary cafe, you need to provide affordable coffee and a simple and comfortable environment.

In terms of customer group positioning, you can choose the right customer group according to your hobbies and market demand. For example, if you like photography, you can turn the cafe into a gathering place for photographers. If you like reading, you can turn the cafe into a gathering place for reading lovers.