Traditional Culture Encyclopedia - Photography and portraiture - Those things you need to use to take pictures
Those things you need to use to take pictures
One thing that should not be underestimated when opening an online store to sell goods is the photography of the products. The photos on the online store can directly affect the impression of the product on consumers. Because most of the product photography is still life indoor shooting, and most of them need to show texture and details, it is necessary to restore the "shape, color, quality" and other characteristics of the product. 1. Shape: It refers to the appearance characteristics of the product. The key points here are angle selection and composition processing. Be careful not to distort it. It is best to attach a reference object at the same time so that buyers can directly understand the actual size of the product. When shooting, try to stay level with the object being photographed, so that the photos taken will not differ much from the appearance of the product. 2. Color: that is, the color reproduction of the product. The key point here is that the color reproduction must be realistic and have as much contrast with the background as possible. Except for nearly white objects, a white background is basically suitable for shooting all objects. Especially for clothing products, samples should be checked promptly after shooting to prevent color differences from causing after-sales disputes. When shooting, custom white balance ensures accurate color reproduction. 3. Quality: the quality, texture and texture of the product. This is a deep requirement for photography, and it is also an excellent means to show the value of the product. As a reflection of quality, the shadow pattern must be delicate and clear, and products such as handicrafts should be even more detailed. Therefore, the reflection of quality should mainly be used for macro photography, which requires the macro function of the camera, lighting, and tripod to be used together. . However, for both manufacturers and store owners, taking photos yourself is not a good choice. There are two reasons: one is that you are not professional enough, and a discerning person can see through what a layman takes at a glance; secondly, your main goal is to ensure the sales of your product, taking pictures distracts your attention and wastes your time. In this way, you have a good choice to hire a professional photography company to serve you. Professional photography companies are not as expensive as you think. The lowest price in exchange for the most satisfactory service is Hangzhou Minghe Photography's commitment to you. You can come for a test shoot and we won't charge any fees until you are satisfied.
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