Taobao photography skills: how to make products beautiful?

Prepare to shoot. Use white or solid color as background, such as white paper, desktop, etc. A piece of white foam with a width of 1 m and a length of 1.5 m as the background can basically cope with the size of ordinary items. There should be no other content unrelated to the picture in the photo, so as not to distract the guests and highlight the items.

Study the shooting angle. Different items are shot from different angles, and the effect is completely different. An item should be photographed from multiple angles, and the photo that best represents the characteristics of the item should be selected as the uploaded item photo. If possible, upload all photos taken from all angles so that buyers can see the items from different angles.

2. Different shooting of different projects:

1. Shoot transparent objects, such as crystals. The biggest feature of this kind of article itself is transparency, so we should try our best to reflect its transparent article characteristics in the shooting process. The background should be clean, otherwise it will be reflected on the object. Wu Bin suggested that it is best to wear white gloves when shooting to avoid leaving fingerprints on the photographed items. The surface of a transparent object is very bright, which is easy to cause reflection. Do not directly illuminate the object with light. Put a reflector on the part that looks obviously dark to the naked eye or set it off with white paper next to it, so that the light of the picture can achieve uniform effect and increase the three-dimensional sense of transparent objects.

2. Shoot reflective items such as jewelry. It goes without saying that this kind of article has the characteristics of emission, and it is very easy to reflect the surrounding situation, especially when the surrounding color is completely opposite to its own color, which is more likely to cause this situation. In the process of shooting, it is best to put the object in an environment where the surrounding color is monotonous and close to its own color. Another solution is to find a place to fix the position of the camera in advance and use the camera's self-timer function to prevent the color of your clothes from reflecting on the items.

Shoot food. Usually, "color, smell and taste" are used to describe the quality of food. "Color, fragrance and taste" are the characteristics of food, so how to express this characteristic of food with pictures? Cooked food is often dark, and the color is too dark, which leads to the lack of aesthetic feeling in the picture and can not arouse the appetite of buyers. The best time to shoot food is when the food is half cooked, and the color tends to be yellow, which makes people want to eat at first sight. Therefore, the shooting of cooked food is generally completed as soon as possible to ensure the best state of food and reflect the "color, fragrance and taste" of food. It is suggested to coat the surface of food with a layer of oil, which will make the "color" look better.

Shoot clothes. This is the most distinctive one. During shooting, hands must not tremble, otherwise it will obliterate the performance of clothing texture. In terms of the use of light, fine clothing is more suitable for soft light; Clothing made of rough materials is more suitable for direct polishing to save the defects of inferior materials.

5. Use the studio as much as possible. Although the studio is expensive, the photos taken are far better than those taken without the studio. The studio can enhance the smoothness of the shadow of the picture, remove the reflection and get enough light. , has obvious advantages over ordinary pictures.

6. Try to avoid using flash. The skill of using flash is very particular, and it is easy to cause overexposure or underexposure if you are not careful. In addition, the use of flash should consider the light source, and the consideration factors have increased a lot, which is beyond the grasp of ordinary photographers.

7. Never shake the camera. In the ordinary shooting process, the slight shaking of the digital camera will cause the picture to be blurred, not to mention the need to take close-ups for online entrepreneurship. It is best to use a tripod to take a close-up shot of the object. It is suggested to pay attention to the parts of the object that need to be expressed when shooting, and blur the other parts to highlight the key points.