Traditional Culture Encyclopedia - Photography and portraiture - What types of photo booths are there? How to design?

What types of photo booths are there? How to design?

Still life commodity photography, portrait photography, fashion photography, architectural photography, digital image processing, etc. Images in photography include the following aspects: ① plot ② variability ③ creative advertising photography techniques 1. The composition of advertising photography is the control and processing of the subject matter in the picture by the photographer in order to express the advertising intention. In other words, the advertising photographer uses the camera lens' field of vision and photography modeling to form a whole and a perfect picture to reveal the ideological content, which is the advertising photography composition. Anyway. The composition of advertising photography is the modeling process of organizing pictures or picture layout. The main task of advertising photography composition is to concentrate and highlight the theme. Advertising photography usually consists of subject, companion and background. The so-called subject is the main object of the photographer's creative intention and will occupy a dominant position in the picture. The so-called foil is an object that plays a role in foil and foil in the picture and is closely related to the subject. Background is content, which shows the environment, atmosphere and space where the subject is located, thus showing the tone and line structure of the whole picture. It plays an important role in embodying and creating creative atmosphere. Basic requirements of composition: the composition of advertising photography requires simplicity, integrity, vividness and stability, which is the most basic requirement. (1) is concise, that is, the picture is clear at a glance. To make the subject clear and concise, you don't have to come clean, Cato. ⑵ Integrity, the part of the advertising theme related to the theme must give the audience a complete visual impression in the picture, and it cannot be incomplete. ⑶ Vivid, photography art is "instantaneous art", and we should grasp the typical moment when shooting, that is, the climax of things. (4) Stability: composition should pay attention to the balance of the scene in the picture, giving the audience a sense of stability. The stability of the picture mainly refers to the shooting angle, subject position, horizon position, color distribution and so on. The composition should be properly "golden section", which has the following functions: (1) to formulate appropriate picture proportions; Arrange the position of the horizon; Proportionally distributing the composition; Establishing the position of the subject blank refers to the gap between the subject, the companion and other real objects on the screen, which is often formed by the background of single color such as sky and water. It is necessary to leave some blank around the main body of the picture to highlight the main body. Leaving a certain gap in front of the moving subject can enhance the sense of movement of the subject. Advertising photography composition: (1) regular triangle composition, (2) inverted triangle composition, (3) S-shaped composition, (4) diagonal composition, (5) vertical line composition, scattered point composition and (6) central axis composition. 2. Classification of advertising photography light sources: (1). Natural light (1). Artificial light: All kinds of light sources except natural light are in this example. Advertising photography is mostly created with artificial light as the light source. One of the main purposes of using light is to fully show the texture of objects. The lighting design of advertising photography includes: main light, auxiliary light, contour light, background light and decorative light. Generally speaking, the subject can be roughly divided into light absorber, light transmitter and reflector. ⑴ Absorber: Most non-reflective or opaque objects belong to the absorber. (2) Light-transmitting body: refers to an object that can transmit light, such as glass products. ⑶ Reflector: The color temperature of natural light source (sunlight) is between 5500 K and 6000 K; The color temperature of artificial light sources (iodine tungsten lamp, incandescent lamp) is generally 3200 K; The color temperature of electronic flash is similar to that of sunlight. The color correction filter shoots red in light, and uses 80A, 80B or 80C amber filters. Type 85A can reduce the color temperature of solar type from 5500K to 3400 k.3. Several exposure methods (1) long exposure, (2) slow exposure, (3) medium exposure, (4) high-speed exposure, (5) ultra-high-speed exposure, (6) continuous exposure, (7) multiple exposure refers to two or more exposures on the same negative during photography. Advertising photography of several main products 4. Architectural Advertising Photography When shooting architectural advertisements, we should master the following methods: (1) Choose a good shooting position (angle) No matter which angle is adopted, the shot works must have a vertical line, which is necessary for architectural photography and is also the standard to judge whether the shooting angle of the works is reasonable. Generally speaking, when shooting buildings, most of them use the angle that is horizontal to the building. It is best to shoot with a standard lens, because the standard lens generally does not deform. ⑵ The light and shadow in the photo can express the form and perspective of the building. ⑵ Master the standard exposure. ⑵ The picture should be concise. ⑵ The shooting skills of fashion advertisements, photography and clothing advertisements are usually 2: 1 or 3: 1. Matte is divided into positive matte and negative matte. Positive and negative light is located on the wing side of the main and negative light, which is used to eliminate the dividing line between yin and yang, so that the connection between light and shade of facial light is even and soft, which has excessive effect. ① Eyes, ② Cold light, ③ Foot light, ④ Background light: The backlight is set on the background behind the subject, but the brightest part should not exceed the highlight on the front of the subject. It is mainly used to express the depth of space and separate objects from the background, thus highlighting the main body, enhancing the layering of the picture and enriching the tone of the picture. ⑤ Profile light: it is a kind of backlight lighting, which requires concentrated light beam and strong illumination, and is used to outline the set object. The lamp is located at the back of the subject, slightly higher than the main light. High tones are used to shoot light fashion, and the background should be light. Low tone is the antonym of high tone, and rich shadow details should be fully displayed. The overall color of the picture is mainly dark, and only some areas are bright and medium bright. The theme is mainly dark fashion.