Traditional Culture Encyclopedia - Photography and portraiture - Construction scheme of cultural atmosphere in Spring Festival
Construction scheme of cultural atmosphere in Spring Festival
I. Guiding ideology
Guided by the spirit of the 18th National Congress of the Communist Party of China, we will thoroughly implement Scientific Outlook on Development, take meeting people's spiritual and cultural needs as the starting point and the end result, take reform and innovation as the driving force, cultivate a high degree of cultural consciousness and self-confidence, enhance cultural soft power, and further display our street's cultural economy and people's vigorous and pioneering spirit through colorful and diverse cultural activities, so as to create a rich festive cultural atmosphere.
Second, organization.
In order to ensure the smooth progress of cultural activities, a leading group for 20xx Spring Festival cultural activities is specially established, and its members are as follows:
III. Contents of activities
1, do a good job in the environmental layout during the festival and support the cultural activities of various communities; Focus on the main roads, raise the national flag, insert colorful flags, lanterns and slogans to create a strong atmosphere. Time: (TBD)
2. Carry out the Spring Festival essay activity with the theme of "Spring Festival in My Eyes".
Requirements: the topic is self-made and the style is not limited.
Time: (TBD)
3. Spring Festival couplets collection
Requirements: A, the works should be close to the bumper years, close to life, close to the masses, the content should be healthy, easy to understand, contain the Spring Festival atmosphere, and easy to spread and popularize.
B, the work must be original, and it is not allowed to copy or plagiarize others' works.
Time: (TBD)
4. Welcome New Year Painting and Calligraphy Photography Exhibition
Requirements: calligraphy and painting: a. The content of the work is healthy and positive, reflecting the style of the times;
B. There is no limit to the form of expression of the work, and the picture should be kept clean and tidy;
Photography: Use a camera to record the beautiful moments during the Spring Festival and keep the beautiful scene.
Time and place: (to be determined)
5. March in the streets on the fifteenth day of the first month
Time: 8:30 am on the fifteenth day of the first month.
Location: the main road in front of the street office
Content: Cultural and artistic teams from various communities March and perform according to the designated route in the form of dance and yangko.
6. Cooperate with various festivals and cultural activities arranged in the district.
In order to create a happy, peaceful, festive, thrifty and safe Spring Festival atmosphere, enliven people's cultural life, and raise the creation of spiritual civilization in the town to a new level, according to the spirit of the Notice of Wugong County Party Committee Office and Wugong County People's Government Office, the Implementation Plan of Spring Festival Cultural Activities in XX Town is formulated.
I. Guiding ideology of the activity
Adhere to the principle of "joy and celebration, peace and civilization, frugality and safety", follow the basic requirements of "extensive mobilization, mass participation and meticulous organization", take the traditional cultural forms that the masses love as the carrier, express the happy mood of the masses to welcome the Spring Festival, show the ambition of scientific development of small villages, strengthen the town and enrich the people, deepen the construction of spiritual civilization, and constantly accelerate the construction of a rich, harmonious and attractive new countryside.
Second, the overall arrangement of activities
(a) 65438+1October 25th to February 10 (January 11th) is the training performance stage. Each village is required to mobilize the masses widely according to its own reality. Organize a variety of cultural activities for the Spring Festival, and vigorously create a strong atmosphere for the whole people to celebrate the festival through village training and village street performances such as yangko, running bamboo horses, lighting social fires, beating gongs and drums. At the same time, I am fully prepared to participate in the town's cultural competition.
(2) The town should hold the whole town farmers' cultural contest and hold the Spring Festival. The time is tentatively set at February 1 1 (the twelfth day of the first month).
1. Location: Xiaocun Street (in front of Xiaocun Community Neighborhood Committee).
2. Competition: teams from administrative villages will participate in the competition, and each team will have at least 30 performers. There are gongs and drums, yangko, bamboo and horse, social fire and so on.
3. Competition score: The competition is scored on a 100 scale, in which the effects of gongs and drums account for 20 points, costumes and props account for 20 points, and formation performances account for 60 points, ranking by arithmetic average.
4. Competition judges: the judges participating in the competition are the town leaders, one of whom is the main leader of each administrative village.
5. Competition sequence: The activity group committee will make specific arrangements at that time.
6. Competition awards: The competition has a total of first prize 1 name, 2 second prizes, 3 third prizes and several outstanding organization awards, which are awarded by replacing awards.
(3) February 12 (13th day of the first month) to February 14 (15th day of the first month) is the stage of inter-village interaction. Each village is free to invite the participating teams to perform in the village, to congratulate each other on the auspicious New Year and to wish each other peace in the countryside.
Third, the activity organization and leadership
The town has established the Organizing Committee of XX Farmers' Cultural Activities for the Spring Festival, which is responsible for the guidance, organization and coordination of cultural activities and performances during the Spring Festival. Its members include:
Director of the Organizing Committee: Zhang Qing (Party Secretary)
Guo Yong (Deputy Secretary of the Party Committee and Mayor)
Deputy Director of the Organizing Committee: Gui (Deputy Secretary of the Party Committee)
Zhao Jing (Deputy Mayor)
Wang Wenpu (instructor of village police station)
Members of the Organizing Committee: Han Junhai, Ding Zuo, Tan Pingguo, He Huiyun and Kang Peng.
Liu Weifeng and Wang Wei
Each village has a major cadre.
In order to ensure the safe and smooth progress of cultural activities, the Organizing Committee set up an activity coordination group, which Guihe is responsible for organizing and implementing. The organizing committee set up a security team, which was arranged and implemented by Wang Wenpu.
Four. Activities require
(a) the villages should attach great importance to this activity, but also set up a leading group for the Spring Festival mass cultural activities headed by the main leaders of the village party branch and the village Committee, and do a good job in organizing and implementing the activities.
(2) Organizing rural mass cultural activities should not only be grand and enthusiastic, but also be frugal. It is necessary to solve the expenses such as costume props through various channels and not to increase the burden on the masses.
(3) Pay attention to strict organization in organizing activities to prevent unsafe accidents.
(4) The town will be included in the annual target responsibility system assessment of villages for the effect of mass cultural activities during the Spring Festival. For those villages that do not seriously organize village activities and actively participate in town competitions, the town will give informed criticism and impose financial penalties.
Scheme for Creating Cultural Atmosphere for the Spring Festival 3 The Spring Festival of 20xx is coming soon. In order to let xx people * * * enjoy the fruits of economic and social development, stimulate the entrepreneurial enthusiasm of mass officials, fully display xx style, enrich and invigorate the cultural life of the masses, and create a festive atmosphere, the mass cultural and sports activities for the Lantern Festival in the Spring Festival of 20xx are arranged as follows:
I. Guiding ideology
Conscientiously implement the spirit of the Fifth Plenary Session of the 18th CPC Central Committee and the spirit of relevant provincial and municipal conferences, persist in practicing the socialist core values, take meeting the spiritual and cultural needs of the masses and creating a festive atmosphere as the goal, and carry out cultural and sports activities with rich contents and various forms to create a good cultural atmosphere for building a peaceful, prosperous, civilized, ecological and harmonious xx.
Second, the activity arrangement
During the Spring Festival, cultural activities should adhere to the principles of "three closeness" and "shifting the center of gravity", continue to carry out activities in rural areas, be close to reality, life and the masses, and fully show the high-spirited spirit of xx people. All communities and villages should attach great importance to it, act as soon as possible, publicize and launch it, and strictly organize and arrange the deployment; According to the actual situation of the village, we should actively organize the masses to create, excavate and package folk literary and artistic works with the characteristics of the village. Every village must have programs, dancing yangko, beating gongs and drums and singing sketches to make the people happy; Villages should communicate with each other and hold competitions.
1, Lantern Festival performance
On the twelfth day of the first lunar month, the management committee will organize a large-scale colorful folk art competition and take a fixed-point performance. Before the twelfth day of the first lunar month, all villages are required to rehearse and take their own activities. On the twelfth day of the first month, the village performance teams performed in unison.
Time: 12th day of the first lunar month (20xx February 19)
Venue: North Square of Peicun Gate Building.
Responsible units: Science, Education, Culture and Health Center, community and village of CMC.
To ask:
(1) Each village team must be led by the village branch secretary or village director;
(2) Each village must have 10 security guards to ensure the smooth and orderly progress of the programs in each village;
(3) All responsible units must attach great importance to the implementation of personnel, fixed points and responsibilities to ensure the complete success of the activities;
(4) The timetable of cultural and sports activities in each village shall be submitted to the Science, Education, Culture and Health Center of the Administrative Committee before February 15;
(5) The performance management committee will give awards and awards respectively. The first prize is 5000 yuan; The second prize is 3000 yuan; The third prize is 2000 yuan; The participation bonus is 1000 yuan. Elected by the Management Committee, representing xx to participate in municipal performances, and another 6000 yuan will be awarded.
Note: This incentive measure is a special incentive measure, and cannot be used together with Supplementary Measures of the Management Committee of xx Industrial Cluster Area in Jiyuan City on the Construction of Rural Cultural Positions (xx document [2015] No.91).
2. Colorful mass fun activities
Villages should clarify the significance of mass cultural and sports activities, organize their own Spring Festival cultural and sports activities with the purpose of creating a happy atmosphere and uniting the relationship between cadres and the masses, and the forms of activities should be rich and colorful to ensure that the masses have a happy and peaceful New Year.
Responsible units: Science, Education, Culture and Health Service Center, community and village of CMC.
Requirements: Each village must submit its Spring Festival cultural and sports activities plan to the Science, Education, Culture and Health Center of the Administrative Committee before February 15.
Hanging lanterns
During the Spring Festival, it is necessary to do a good job in the lighting and beautification of the jurisdiction, and it is planned to hang lanterns in the government compound and the main road of Pei Village to create a festive atmosphere. It is necessary to adhere to the government-led, departmental cooperation and enterprise participation, and the whole society should take action to create a good holiday atmosphere.
Time: 20xx will be in place before February 4th (December 26th of the lunar calendar).
Location: Management Committee Courtyard, Peicun Avenue.
Responsible units: Science, Education, Culture and Health Center of CMC and Peicun Community.
Third, the job requirements
1, attaches great importance to, and the organization and coordination are in place. All communities and villages should raise their awareness, arrange and implement this work as an important task to fully practice the socialist core values, establish a responsibility system for top leaders, and give strong support in manpower, material resources and financial resources to ensure the smooth development of mass cultural and sports activities in the Spring Festival and Lantern Festival.
2, pay attention to safety, responsibility is more important than mount tai. All member units should further strengthen their awareness of the overall situation, responsibility, safety and service, take the initiative to take responsibility, and provide venues, land and safety for the broad masses of people to celebrate the festival.
3. Strengthen supervision to ensure the effectiveness of activities. The management committee will evaluate the work carried out by each village, commend and reward the villages that the leaders of the activities attach importance to, are well-organized and have achieved remarkable results, and give informed criticism to those who fail to carry out the activities and can't complete the tasks as required.
Festivals are good opportunities for businesses to promote sales, such as New Year's Day and New Year's Day. During this period, discounts are being promoted everywhere, and many clothes, home appliances and new year's goods are in the promotion ranks. In fact, this has captured the psychology of consumers. In fact, when their reputation goes out, consumers will naturally come. We should take this opportunity to raise the popularity of the shopping mall.
Focus of activities:
10 and February in xx will be the peak period of commodity sales, integrating year-end promotion, New Year promotion and Spring Festival promotion. On the one hand, seasonal goods such as winter clothes, jewelry and household appliances will be hot-selling, on the other hand, the promotion of new year's goods will also usher in a peak. In addition to promoting the established target customer base, special promotional activities should also be launched for members, units, groups and families. At the same time, while holding various commodity promotion activities, we should also attract people's popularity through cultural activities, render the atmosphere of the New Year, and also hold some public welfare activities to enhance the image of the shopping mall.
Activity content:
1. New Year Surprise Exchange Rate
xx=xx0+8=+8=?
8 yuan can buy goods with a value of 18 yuan if it spends more than XX yuan.
If you buy more than RMB, you can buy goods worth 88 yuan for 8 yuan.
Convertible goods can be some practical goods, such as tea cups, rice cookers, hair dryers, etc. )
Operating instructions:
It is invalid to buy goods at the service desk with the shopping receipt and stamp the receipt. If a commodity has been redeemed, it can be replaced by a commodity of the same value.
Second, it will usher in a new year.
When shopping at the mall for over XX yuan, you can tie a balloon with a lottery ticket hidden in it.
Two pierced 400 yuan, and so on. Single receipt limit 10.
Lottery settings:
(The lottery ticket is scratch music, 100% wins the prize, and the prize can be in kind or coupons. )
First prize: 5 elephants and 2 winners are marked on the lottery, and the prizes are gifts or coupons worth RMB;
Second prize: 4 elephants, 5 elephants, and the prize money is 500 yuan;
Third prize: 3 elephants, 10, with a prize value of XX yuan;
Fourth prize: 2 elephants, xx, the prize value is 50 yuan;
Fifth prize: 1 elephant, prize value 10 yuan.
Operating instructions:
You can delimit an area in the shopping mall and put balloons of various colors. Customers can attach shopping receipts to the balloons.
Third, shopping to send mugs, always feel warm.
When printing images on T-shirts is no longer new, with the constant change of fashion, people begin to print their favorite images and their own photos or photos of relatives and friends on ceramic cups, which is commonly known as mugs, to accompany them every day and feel the comfort or warmth flowing in their hearts at all times. Target customers: focus on young couples or a family of three. Print photos of lovers or family members on the cup, so that the person you like can stay with you at all times.
When shopping in 300 yuan, you will get a mug. Customers can choose to print their favorite pictures or photos of their loved ones or relatives on the mug. The cost of each mug is around 5 yuan. Standing is desirable, which embodies the charm of personality. It can be used as a special cup for yourself or as a gift for young people.
Equipment: You can rent the equipment of a professional personalized color printing shop, or jointly organize this activity with a professional personalized color printing shop.
Fourth, a proposal is worth a thousand dollars. We listen to your voice.
When the old year is about to die and the new year is coming, it is very necessary to listen to customers' opinions, which will help shopping malls to better summarize and reflect on the past year and help them to know how to better improve themselves in the new year. At the same time, it will also make customers feel sincere.
At the weekend, Mr. Li and Mr. Xie personally listened to customers' opinions and suggestions. All customers who make suggestions will be given a beautiful gift (worth 5xx yuan, such as desk calendar, small handicrafts or practical goods printed with ""), while customers who make good suggestions will be awarded 1000 yuan after screening and will be announced on the list the next day. If you think the suggestion is particularly good, you can also decide to give a reward of 1000 yuan on the spot. For those customers who put forward good opinions and suggestions, the mall can also hire part-time supervisors.
In order to enrich the cultural connotation of the villagers, increase the festive atmosphere of the Spring Festival, and show the artistic level of calligraphy of the villagers in our village, after research, our village held the activity of "welcoming the Spring Festival to send couplets", and now the specific plan is as follows:
I. Theme of the event:
Welcome the Spring Festival and send Spring Festival couplets.
Second, the activity time:
9: 00 a.m. on any day between February 5 and 8.
Three. Participants:
Xx village staff
Four. Location:
Dongsheng community
Verb (abbreviation for verb) concrete plan:
1, activity arrangement:
(1) Meet at Dongsheng Community at 8: 50.
(2)9:00- 1 1:30 to make and present couplets for villagers passing by and distribute family planning posters.
2. Staff:
Person in charge of the activity: Pan Youming, responsible for the overall arrangement of the activity.
Publicity report: Zack Zhang, responsible for taking photos and videos at the event site, and sending communication manuscripts after the event.
Logistics service: Gui Ting, responsible for the logistics support of activities.
On-site management: Zhu, responsible for maintaining the order of the event venue and placing tableware.
Personnel call: Pan Youming is responsible for calling calligraphy lovers to be in place on time.
Intransitive verb leadership invitation:
The specific staff of Longhu Sub-district Office docked.
Seven, preliminary preparation:
1. Before the activity, prepare the materials needed for creation.
2. Before the activity, contact the calligraphy lovers in Longhu Sub-district Office and xx Village.
3. Before the activity, make a propaganda banner.
4, before the event, do a good job of mass propaganda and mobilization, fully mobilize the enthusiasm of the villagers to receive Spring Festival couplets;
4. Before the event, arrange the placement of creative tables and chairs, tea and other facilities, and arrange the order of admission to the event site;
5. During the activity, maintain the order of the site and ensure the smooth completion of the activity.
Eight. Budget:
1, writing material:
2, banners, tea and other materials:
6.20xx Spring Festival is approaching, and this plan is specially formulated to do a series of cultural activities during the festival and let the people in the area live a happy, peaceful, healthy and civilized Spring Festival.
I. Guiding ideology
Guided by the spirit of the 18th National Congress of the Communist Party of China, we will thoroughly implement Scientific Outlook on Development, take meeting people's spiritual and cultural needs as the starting point and the end result, take reform and innovation as the driving force, cultivate a high degree of cultural consciousness and self-confidence, enhance cultural soft power, and further display our street's cultural economy and people's vigorous and pioneering spirit through colorful and diverse cultural activities, so as to create a rich festive cultural atmosphere.
Second, organization.
In order to ensure the smooth progress of cultural activities, a leading group for 20xx Spring Festival cultural activities is specially established, and its members are as follows:
III. Contents of activities
1, do a good job in the environmental layout during the festival and support the cultural activities of various communities; Focus on the main roads, raise the national flag, insert colorful flags, lanterns and slogans to create a strong atmosphere. Time: (TBD)
2. Carry out the Spring Festival essay activity with the theme of "Spring Festival in My Eyes".
Requirements: the topic is self-made and the style is not limited.
Time: (TBD)
3. Spring Festival couplets collection
Requirements:
First, the works should be close to the harvest, close to life, close to the masses, healthy in content, easy to understand, with the breath of the Spring Festival, and easy to spread and popularize.
B, the work must be original, and it is not allowed to copy or plagiarize others' works.
Time: (TBD)
4. Welcome New Year Painting and Calligraphy Photography Exhibition
Requirements: calligraphy and painting:
A. The content of the work is healthy and positive, reflecting the style of the times;
B. There is no limit to the form of expression of the work, and the picture should be kept clean and tidy;
Photography: Use a camera to record the beautiful moments during the Spring Festival and keep the beautiful scene.
Time and place: (to be determined)
5. March in the streets on the fifteenth day of the first month
Time: 8:30 am on the fifteenth day of the first month.
Location: the main road in front of the street office
Content: Cultural and artistic teams from various communities March and perform according to the designated route in the form of dance and yangko.
6. Cooperate with various festivals and cultural activities arranged in the district.
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