Traditional Culture Encyclopedia - Photography and portraiture - Which quality is better, Huawei or Glory?
Which quality is better, Huawei or Glory?
1, positioning
Huawei is mainly positioned in the mid-to-high-end market, favoring business people. The outside of the mobile phone looks clean and atmospheric, unlike OPPO and vivo. In addition, its mobile phone price is also ahead of other mobile phone brands. Its high price means that it will lose low-level consumers, so in order to meet the needs of consumers, it has launched sub-brand glory.
Glory is mainly located in the low-end market. Every once in a while, a thousand yuan machine with high cost performance will be released, which is very popular among users. In particular, its price is much lower than that of Huawei.
2. Competitors
Huawei's competitors are completely different from its glorious competitors. It belongs to the first-line mobile phone brand, mainly taking Apple and Samsung as competitors. Glory can only be regarded as a second-line brand, mainly targeting Xiaomi, OPPO and vivo. The new machines launched by both of them have high cost performance and won unanimous praise from users.
Glory focuses on high allocation and low price, and there is also a certain gap between the two in configuration. After all, the price gap between the two is large, and glory will inevitably shrink in configuration. Take the camera as an example. Huawei uses Leica-class cameras, so glory is not so high-end.
3. Sales strategy
Huawei is mainly aimed at overseas markets and is deeply loved by overseas users. The style of mobile phones is more inclined to the aesthetics of overseas users. Glory is mainly aimed at the domestic market, and there is a certain gap between them in sales channels.
It is undeniable that the new machines released by these two brands, no matter what model, each one has a very high cost performance and brings the best experience to users. This is also the main reason why they can be recognized by consumers.
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