Traditional Culture Encyclopedia - Photography and portraiture - What is a watermark picture?

What is a watermark picture?

Refers to the translucent logo, icon, text copyright or website added to the picture to prevent others from stealing the picture.

Watermarks are also divided into original watermarks and pseudo-original watermarks:

The original watermark is the copyright of the model himself or photographer and website management in the original picture; Pseudo original collected these pictures for other websites and forums, and added watermark information such as the LOGO website of his own website.

Printing a watermark on a picture is an act of copyright protection to prevent others from stealing and using it.

Extended data:

Gai Hua Company (the predecessor of vision china) proves that it has the right to the pictures involved and has the right to file a lawsuit in this case. The evidence includes the confirmation letter from Getty Company, the right statement of the pictures involved on the website of Gai Hua Company and the watermark.

The Letter of Confirmation proves that Gai Hua Company enjoys relevant rights according to the authorization of Getty Company, and the evidence to prove that Getty Company enjoys the rights of the pictures involved is mainly the right statement of the pictures involved on the company website and the "gettyimages" watermark on the pictures on the website. "

This judgment caused great controversy in practice, because it expanded the interpretation of "author" and "signature" twice. Article 11 of the Copyright Law stipulates that "in the absence of evidence to the contrary, the signed citizen, legal person or other organization is the author."

But in the copyright infringement cases initiated by the photo agency, the photo agency is not the author, but only the authorized copyright owner. "Watermark" is not the "signature" of the author as commonly understood.

Because of this precedent, the photo agency found it extremely easy to prove the ownership of the picture. It only needs to add its own watermark to the picture and add a written statement to the website. As long as the other party has no evidence to the contrary, it can claim the right of the picture.

As a result, the photo agency began the crazy "watermark" journey mentioned above to expand its power pool until the "black hole" incident broke out.

References:

People's Daily Online-Watermark belongs to a photo website, which is an abuse of copyright.