Traditional Culture Encyclopedia - Photography and portraiture - Shopping Mall Double Ninth Festival Activity Plan (6 selected articles)
Shopping Mall Double Ninth Festival Activity Plan (6 selected articles)
Shopping mall double ninth festival activity plan (selected 6 articles) (the first article)? First, the activity ideas
? Taking the traditional Double Ninth Festival as the breakthrough point, we will publicize the traditional Chinese virtue of "respecting the old and loving the young", make use of the emotional side of the audience, highlight the business philosophy of "XX" brand, narrow the distance with consumers, establish the brand image, and finally achieve the purpose of stimulating sales.
? Second, the theme of the event
? The activities focus on the experience service for the elderly, and at the same time publicize the common sense of life and health care for the elderly and the importance of caring for the elderly.
? Third, the advertising language of activities
? Zhu Dexiao is the best in the world, and 99 Chongyang is grateful
? Taking care of the elderly is taking care of yourself.
? Care about our parents and our future.
? Fourth, the activity time
? 105, 65438+ all day.
? V. Activity address
? Need to decide or solve
? Specific arrangement of intransitive verb activities
? 1, Double Ninth Festival, Jinjia.
? A. Activity time: 65438+10.5.
? B. Form of activities:
? C, activity flow
? ■ Old customers who shop in Ganyuting Shopping Mall can get a bag of chrysanthemum tea free of charge at the cashier with a computer receipt.
? ■ The cashier should mark the gift receipt and register the basic information of the recipient.
? D, preparation and completion time
? project
? Responsible department
? end time
? comment
? The atmosphere layout of each store
? Shops, planning departments
? 65438+12 -3 October
? The planning department makes plans, and each store is supervised and implemented by the manager.
? Chrysanthemum tea purchase
? Supply section
? 65438+12 -3 October
? It must be distributed to all shops before the 23rd.
? E. Precautions
? ■ Receipts are not accumulated and collected on the same day. Overdue, as invalid.
? ■ Cashiers should do a good job in the collection registration to avoid repeated collection.
? F, two suggestions
? ■ The chrysanthemum tea presented in this activity can be sponsored by the supplier, and the company will put forward a special thank-you speech on the DM sheet (or promotional poster) in return.
? ■ Considering the activity cost, it can be given in the form of "30 bags of chrysanthemum tea/shop/day".
? 2, 99 respect for the elderly, deeply grateful.
? A. activity time: 65438+ 10 X- 165438+ 10 x.
? B. Activity form: special price
? C, activity flow
? ■ Prepare holiday-related promotional products (health products and daily necessities for the elderly are suitable).
? ■ Activity time, special sales with grateful gimmicks.
? ■ Promotional goods are placed in conspicuous places in the store.
? ■ Make big special price signs to attract attention and stimulate sales.
? D, matters needing attention
? ■ The featured products of this event should be absolutely targeted and influential.
? A little advice
? ■ The activity lasts for one week and can be divided into two or three days as a unit. Each unit provides one or two special products to keep consumers fresh about the activity.
? Seven, the atmosphere layout
? Media support
? Eight. Activity effect prediction
? This activity is carried out in the form of a combination of promotional activities and image activities, with sales as the mainstay and brand image as the supplement. Therefore, it is expected that the sales volume of this activity will be greatly improved than before. The holding of holiday theme activities can also establish a good brand image, which echoes the awarding ceremony of "Ganyuting Famous Trademark" this month and can enhance the brand reputation.
Shopping mall double ninth festival activity plan (selected 6 articles) (the second article)? First, the activity ideas
? Taking the traditional Double Ninth Festival as the breakthrough point, we should publicize the traditional Chinese virtues of respecting the elderly, use the sensibility of the audience, play emotional cards, highlight the business philosophy of "xx Skull Card", narrow the distance with consumers, establish a brand image, and finally achieve the purpose of stimulating sales.
? Second, the theme of the event
? The activities focus on the experience service for the elderly, and at the same time publicize the common sense of life and health care for the elderly and the importance of caring for the elderly.
? Third, the advertising language of activities
? People ask questions first, and 99 Chongyang is grateful.
? Taking care of the elderly is taking care of yourself.
? Care about our parents and our future.
? Fourth, the activity time
? 105, 65438+ all day.
? V. Activity address
? Need to decide or solve
? Specific arrangement of intransitive verb activities
? 1, Double Ninth Festival, Jinjia.
? A. Activity time: 65438+10.5.
? B. Form of activities:
? C, activity flow
? ■L Elderly customers who shop in Ganyuting Shopping Mall can get chrysanthemum tea I free of charge at the cashier with a computer receipt.
? ■ The cashier should mark the gift receipt form and register the basic information of the recipient.
? D, preparation and completion time
? project
? Responsible department
? end time
? comment
? The layout of each store
? Shops, planning departments
? 65438+12 -3 October
? The planning department makes plans, and each store is supervised and implemented by the manager.
? Chrysanthemum tea honey purchase
? Supply section
? 65438+12 -3 October
? It must be distributed to all shops before the 23rd.
? & Matters needing attention
",regardless of the cumulative ticket, the same day. Overdue, as invalid.
? ■ The cashier staff should do a good job of receiving and registering, so as to avoid repeated receiving.
? F, two suggestions
? ■ Chrysanthemum tea presented by the peak activities can be sponsored through negotiation with suppliers, and the company will use dm (or posters).
? Offer special thanks in return.
? ■ Considering the cost of team activities, it can be given in the form of "3 trillion chrysanthemum tea/store/day"
? 2, 99 respect for the elderly, deeply grateful.
? A. activity time: 65438+ 10 X- 165438+ 10 x.
? B. Activity form: special price
? C, activity flow
? ■ Prepare holiday-related promotional products (health products and daily necessities for the elderly are suitable).
? ■ Make special sales with grateful gimmicks during the prosperous activity time.
? The goods for sale are placed in a conspicuous place in the store.
? Make big special signs to attract attention and stimulate sales.
? D, preparation and completion time
? project
? Responsible department
? end time
? comment
? cheap goods
? Supply section
? 65438+1October 2 1
? Stacking of promotional goods
? Every store
? 65438+23 00 10 month
? Special price card
? Planning department, shopping mall
? 65438+23 00 10 month
? The planning department designs and produces, and each store arranges its own suspension.
? & Matters needing attention
? ■ The featured products of peak activities should have absolute pertinence and impact.
? F, a little advice
? ■ Tongue movement lasts for one week and can be subdivided into two or three days as a unit. Each unit offers one or two special products to keep consumers fresh about the activities.
? Seven, wai layout
? Media support
? Eight. Activity effect prediction
? This activity is carried out in the form of a combination of promotional activities and image activities, with sales as the mainstay and brand image as the supplement. Therefore, it is expected that the sales volume of this activity will be greatly improved than before. The theme of the festival can also establish a good brand image, which echoes with the famous trademark award ceremony of Ganyuting this month and can enhance the brand reputation.
Shopping mall double ninth festival activity plan (selected 6 articles) (the third article)? The footsteps of the Double Ninth Festival are getting closer and closer, and the supermarket planning has planned the supermarket promotion activities of the Double Ninth Festival. Want to know the contents of the supermarket promotion activities of the Double Ninth Festival, and what are the new highlights of this year's supermarket promotion plan? Below, the author introduces a promotion plan for the Double Ninth Festival in a supermarket.
? I. Purpose of the event
? Express my deep blessing to my old friends through the promotion activities of the Double Ninth Festival supermarket.
? Second, the theme of the event
? Chrysanthemum products are still good, with strong feelings; The Double Ninth Festival shows deep respect for the elderly.
? Third, the activity time
? The promotion time is nine days before and after the Double Ninth Festival, that is, from September 26th to June 10 and June 14.
? Four. Activity content
? 1, Double Ninth Festival, Jinjia.
? (1) During the activity, anyone who has shopped all over 99 yuan in this supermarket can get a pot of Jin Ju from the service desk with the receipt.
? (2) During the activity, the supermarket will ask medical staff to take blood pressure for middle-aged and elderly people free of charge.
? (3) During the activity, all elderly consumers over 66 can get a beautiful gift from the supermarket.
? 2, shopping in Chongyang, good gifts continue
? During the Double Ninth Festival, a beautiful gift will be given every time you shop in 99 yuan; Full 198 yuan, send a shopping voucher with face value of 50 yuan; Give a shopping voucher with a face value of 100 yuan over 297 yuan, and so on.
? 3. Send true feelings to the health of the elderly and lucky old people.
? (1) During the activity, the former 10 elderly customers over 66 will get a bonus card and a gift from the supermarket every day.
? (2) During the activity, elderly customers who celebrate their birthdays can get a longevity noodle and a birthday cake from our supermarket.
Shopping mall double ninth festival activity plan (selected 6 articles) (the fourth article)? I. Purpose of the event
? Bless my father (customers who buy men's products with membership cards can enjoy free gift packaging. Do you want to see your gentle father, full of pride, drinking wine? Come to the supermarket with dad! As long as you win the beer competition, you can get rich gifts: June 16 (Saturday) and June 17 (Sunday) are divided into two sections every day,10: 30-1:00am; 17: 00— 17:
? 1. This activity is mainly aimed at the special consumer group-the elderly. By holding some promotional activities for health care products and products for the elderly, the public image of this supermarket will be improved.
? 2. Enhance the social reputation of our supermarket through "free clinic" and activities in send warm and nursing homes. 3. By holding activities such as singing and dancing performances for the elderly, the affinity of this supermarket will be increased and the Double Ninth Festival will be truly humanized.
? Second, the activity time:
? 20xx65438+1October1-65438+1October 2 1 Wednesday. Activity theme:
? Courtesy, respect for the elderly, warmth and health. Four. Activities:
? 1, "Double Ninth Festival" special offer
? Health wine, health care products, health food and other articles for the elderly.
? "Everyone must eat a snack on the Double Ninth Festival. Who knows what it is? By the way, it's double ninth festival cake. Chongyang cake, also known as "chrysanthemum cake" and "flower cake". Today, let's use "eating cake" instead of "crawling", and wish grandparents always healthy and happy! " 2, health care products factory promotion activities
? 3. Health is a blessing-"free clinic" activity (provided by health care products manufacturers) 4. Song and dance performances for the elderly
? The Double Ninth Festival began that night and was held in the outfield of the supermarket. There are 20 actors in the street, each of whom will be given a gift (provided by the health care product manufacturer).
? 5. Send true feelings to the health of the elderly and lucky old people.
? A, the elderly over 60 can get a "membership card and a gift" (the top 50 per day) (the gift is jointly provided by various manufacturers).
? An 80-year-old man can get a gift from the health of the elderly.
? C, birthday 65438+10.9 (Double Ninth Festival), the elderly over 60 can get a gift for the lucky elderly. (2) Activity C is jointly held with a factory, and the time can be set on the night of the Double Ninth Festival, interspersed with song and dance performances. )
? Step 5 respect the elderly
? On the Double Ninth Festival, some youth league members were organized to send the elderly to a hotel for dinner. (jointly organized with a hotel and neighborhood Committee) V. Cost estimation:
? 1, advertising fee
? Tv station: 65438+1October 25th-65438+1October 30th, 3500 yuan TV news: Phase I, XX yuan dm: Phase I, 8000 yuan evening paper: Phase I, XX yuan total: 15500 yuan.
? 2. Reporter's execution fee
? Television, daily and evening news reporters ***4, each 200 yuan or so souvenirs. (Provided by the manufacturer)
? 3, the actor's gift is about 1000 yuan. (Provided by the manufacturer)
Shopping mall double ninth festival activity plan (selected 6 articles) (article 5)? (A) "Writing a Happy Old Age"-Pen Club and Calligraphy Activities for Calligraphy Lovers on the Double Ninth Festival
? China has a long history of culture. Calligraphy is the essence of China culture, and its exquisite brushwork is often amazing. The mall plans to invite calligraphers from some cities to the mall for pen exchange, and at the same time set up a calligraphy lovers association to provide learning opportunities for members who like calligraphy.
? Activity time:
? XX year 65438+1October 2 15: 00- 17: 00 pm
? Location:
? 8f Member Center
? (2) "Love begins with my feet-I wash my parents' feet twice"-the Double Ninth Festival is a foot washing activity for filial parents.
? Growing up, parents don't know how many times they washed our feet, and they have devoted countless efforts to us, but many of us haven't even done the most basic foot washing, and the trees want to be quiet and the wind will not stop, and the children want to raise and kiss. Do something for the person you love. The shopping mall provides everyone with an opportunity to be grateful. If you participate, you will be given a Thanksgiving gift for Chongyang.
? Joint activities:
? Xxxx District Women's Federation
? Activity time:
? 1the evening of October 2nd 10, XX.
? Location:
? Hall square on the first floor
? (c) "Filial piety comes first" -24 cultural exhibitions on filial piety and discipleship.
? (D) "Qinxiang Tea Yue Long Tea Rhyme" Double Ninth Festival Tea Tea Culture Exchange Salon
? (5) "Chrysanthemum wine"-the activity of appreciating chrysanthemums and tasting chrysanthemum wine in Chongyang.
? (6) You are the only person who can record the family moments of the Double Ninth Festival-the family photo is taken for free.
Shopping mall double ninth festival activity plan (selected 6 articles) (article 6)? Theme: Double Ninth Festival
? Activity content:
? 1. The water reflects the sunset, and the elderly in Beijing travel three times a day.
? Customers (over 55 years old) who spend more than 100 yuan on shopping that day can get a lottery card (only one for each person) with a small ticket and valid documents, fill in the relevant information on the lottery card and put it into the lottery box, that is, they will have the opportunity to win the grand prize of "three trips to Beijing water system a day" (visiting Yuxi, Millennium Monument and Pacific Underwater World), generating 65,438+every day. Accompanied customers can enjoy preferential fares. (Customers participating in the activities require good health and convenient movement)
? Lottery time: 65438+1October 8-65438+1October 20, delegation time: 65438+1October 22, location: see the poster in the store for details.
? 2. Celebrate the Double Ninth Festival and the talent show for middle-aged and elderly people.
? Anyone over 55 years old can submit his calligraphy, painting, photography and other works to our service desk with valid documents. Excellent works will also be posted on the stairs in the store, and at the same time you can get unexpected surprises.
? Collection time: 65438+1October 8th-65438+1October 65438+March Exhibition time: 65438+1October 65438+April 4th-65438+1October 20th.
? Three. Yangko and ballroom dancing among middle-aged and elderly people
? On the occasion of the Double Ninth Festival, our store has prepared wonderful yangko performances for customers, as well as rich social dances for middle-aged and elderly people. You can come to our shop to dance, exercise and make friends.
? Activity time:10 June 14 Venue: See the in-store poster for details.
? 4. Shilibao Store in Autumn-Children's Leaf Exhibition
? Huatang Shopping Mall will display children's works made of leaves in the store. Welcome everyone to attend.
? Collection time: 65438+10.8 Collection place: information desk on the first floor.
? Five. A Collection of Korean-made China Baby Comics and Dubbing in Shilibao Store
? Korean-made "China Baby" landed in Huatang Shopping Mall. From now on, all customers who buy any products of China Baby can participate in the dubbing activities of China Baby cartoons, and the winners will also receive prizes.
? Registration time: 65438+1October 8th-65438+1October 65438+August Registration place: 3rd floor of Wan Wen Store Activity time: 65438+1October 20th.
? Immutable Verb Health Consultation Activities for Middle-aged and Old People in the Double Ninth Festival in the Asian Games Village Store (10, 12- 14)
? At that time, blood pressure and weight will be measured for middle-aged and elderly friends free of charge, and related health care issues will be consulted and products will be introduced.
? Activity time: 10: 00 am- 17:00 pm location: outside the main entrance of the store.
? 7. The New Landscape of Asian Games Village Store-Motorcycle Exhibition of Flagship Motorcycle Club
? At that time, brand models will be displayed and questions about motorcycles will be asked on the spot.
? Activity time:10 June19-20 June 10: 30- 18: 00 Location: outside the main entrance of the store.
? Eight. Autumn and winter care Asian Games Village branch
? Customers can get a beauty card for free when they shop in 200 yuan.
? 1999 Double Ninth Festival, rural customs mainly include climbing mountains, enjoying chrysanthemums, worshiping Guanyin, drinking chrysanthemum wine and eating double ninth cake.
? Although the Double Ninth Festival is not long, due to the lack of publicity themes during the period, the Double Ninth Festival can be used as a hand-picked theme to promote public relations and image.
? Related commodities include: mountaineering supplies, chrysanthemum wine, Chongyang cake, (Guanyin sacrificial supplies such as chicken, eggs, pork and liquor). Posters and broadcasts can be used to publicize the products and knowledge of the Double Ninth Festival.
? Atmosphere promotion time: the first day of the ninth lunar month (9 days in advance)-the ninth day of the ninth lunar month (Double Ninth Festival).
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