Traditional Culture Encyclopedia - Photography and portraiture - Views on film and television (600 words)
Views on film and television (600 words)
Some views on the present situation of contemporary film and television have been affecting our lives since the invention of television in the 20th century: people get life information from television, enjoy cultural programs from television, and learn about world events from television. People give TV time to read newspapers and books. Television media has become the most important platform in people's cultural life today. But what is the current situation of China's film and television culture industry? I think there are several main aspects. First, there is a lack of themes and piracy continues. There are probably costume dramas in China, mainly court dramas and martial arts dramas, while modern dramas are mostly anti-corruption films and gangster films. At present, costume court drama and honest official drama are one of the most concerned categories in China. Our country seems to be very keen on making costume dramas. There is nothing wrong with this, but many costume dramas are just like soap operas, boring to steal the limelight, such as romantic genius Tang Bohu, pig with bright spring scenery and so on. There are also some Qing dynasty dramas, which have been filmed one after another, endlessly. There is really nothing to shoot, so I added some characters on the basis of the previous shooting, and I am proud to make it complicated. But many times it gives people the feeling that a dog's tail is followed by a mink. At least I think so. Jin Yong's martial arts films are the most pirated. Second, distort the facts. In order to cater to the tastes of the audience, many TV dramas have added a lot of plots that were not originally there, and they have been shot too much. All the characters in history have changed beyond recognition. For example, Ji Xiaolan with iron teeth and copper teeth, in order to highlight He Shen's heinous crimes and Ji Xiaolan's intelligence, He Shen prevented Ji Xiaolan from presenting the books "The Stone" and Ji Xiaolan's treasure "The Stone" to the emperor, believing it. But, in fact, it was Xiao Shenyang who gave this stone to the emperor. In A Joke about Gan Long, Gan Long is portrayed as a charming and affectionate funny character. Although it is not a historical drama, many people, especially children, will be influenced by it and regard it as history, because such TV dramas are full of our screens. This will affect people's correct understanding of history. Third, the trend of commercialization has been strengthened. It is particularly prominent in some blockbusters and goes straight to business opportunities, markets and awards. The film is still being filmed, but the press conference has been heated up and the publicity is even more vigorous. The content is nothing more than grand scenes, colorful pictures and wonderful martial arts stunts. But it lacks a central theme and forgets what it wants to express, which often makes people unable to understand. For example, Zhang Yimou's Heroes Invincible and House of Flying Daggers. Fourth, it is shoddy. Before filming A Dream of Red Mansions, the actors spent more than two years studying A Dream of Red Mansions and trying to figure out the characters' personalities. The crew also built a grand view garden according to the description in A Dream of Red Mansions, which is a classic. "The Water Margin" was also filmed for 3 years and 8 months. 1998 met the audience at the beginning. Audiences and experts generally believe that it basically grasps the spirit of the original work, and also shows the people's feelings and style of the Northern Song Dynasty, which sets off the artistic beauty of the Song Dynasty culture and the unrestrained Qilu cultural spirit provided in the book. In modern times, who wants to spend so much time on this? They pay attention to speed in order to put it on the market as soon as possible and get benefits. So a series of bad films were born. At first glance, they felt fake, but at the same time, they couldn't bear it. Fifth, the characters are amazing and trendy. In the pirated costume drama, the amazing and trendy wind has risen again. In order to surpass the classics, the combination of "handsome guy+beautiful girl+big star" is frequently used. One is that beautiful women are like clouds, young idols gather together, and celebrities help out. When we are moved by Iranian films such as Lover under the Olive Tree, conquered by Italian films such as Life is Beautiful, and attracted by Czech films such as School Tree of Youth and Give Me a Dad, we will realize that China's films lack more than the operating mechanism of the film market. For many of us filmmakers, movies are just a way and means to gain social status and commercial interests, not a kind of care, care and love for people, life and soul. Movies that flatter power and kitsch are all over our screens, and surging utilitarian desires drown out loving humanity. Being eager for quick success and instant benefit, affectation and grandstanding make China's films far away from sincerity and people's hearts. Many movies whitewash reality and humanity, and simplify life and stories. The realistic images formed by many China films are quite different from the introspective human world. There is no one's true temperament, true experience and true flesh and blood in the film-this is the most unforgettable sorrow of China's films. I think the film and television industry should follow the trend in today's increasingly detailed social division of labor. First of all, I think from the characteristics of the industry, it needs a fairly high degree of specialization. From a macro point of view, electricity, as an art commodity, is necessarily different from ordinary commodities in production and sales. Based on this, in order to ensure the quality and quality of production, a highly specialized creative and marketing team is very important, and the meticulous social division of labor just ensures the specialization of the industry. From the microscopic point of view, the division of labor within the industry is also very important in the production and sales of a certain film. In the production process, there are only screenwriters, directors, actors, photographers, war correspondents and service artists. Do your job well, and only by doing your job well can the production quality be guaranteed, which is also closely related to the professionalism of the post; The same is true in the marketing process. Promotion, sales and management all need professional teams to complete. Only in this way can marketing develop in a healthy direction. Some people say that with the household DV entering thousands of households, the film and television industry began to develop in the direction of "civilian". I think this statement is one-sided. Since its birth, the film and television industry has experienced decades of development and evolution, and has formed an industry system with good market adaptability. This is based on the increasingly detailed social division of labor and industrial division of labor. I believe that at least for a long time, it is still very important for the film and television industry to refine the social division of labor and enhance professionalism.
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