Traditional Culture Encyclopedia - Photography and portraiture - Art Illustration Geometry-Minimal and Abstract Color Art-Graphic Style Illustration
Art Illustration Geometry-Minimal and Abstract Color Art-Graphic Style Illustration
Commodity image
Product image is the expansion of animal personification in the field of goods, and anthropomorphic goods give people a sense of intimacy. Personalized modeling has a refreshing feeling, thus deepening people's direct impression of goods.
classify
As far as the idea of commodity personification is concerned, it can be roughly divided into two categories:
The first category is complete personification, that is, exaggerating goods and using the characteristics and modeling structure of goods to personify performance.
The second category is semi-anthropomorphism, that is, adding hands, feet and heads unrelated to commodities as anthropomorphic characteristic elements.
The above two anthropomorphic molding technologies make the goods humanized and personalized. Through the form of animation, emphasizing the characteristics of goods, its actions and words are directly related to goods, and the publicity effect is more obvious.
Illustrators often draw illustrations for graphic designers or directly for magazines, newspapers and other media. They are generally professional illustrators or freelance artists, and have their own themes and painting styles like photographers. Their professional sensitivity and desire for new forms and tools have led many of them to use cg animation design tools to create illustrations. The software function of Cg animation makes their creative talent play a greater role. Whether it is simple or complex, whether it is traditional media effects, such as oil painting, watercolor, printmaking style or the endless new changes and new interests of digital graphics, it can be completed more conveniently and quickly. Digital photography is the latest development of photography. Photographers shoot objects with digital cameras or scan traditional positive films into computers through scanners, then adjust, combine and create new visual images on computer screens, and finally output positive films or negative films through film recorders. This brand-new photography technology has completely changed the creative concept of photographic optical imaging, taking digital graphics processing as the core, and is also called "darkroom photography". It blurs the boundaries between photographers, illustrators and graphic designers. Nowadays, as long as they are talented, they can complete all three tasks on the same computer.
Minimalism and abstract color art-graphic style illustration art, or aesthetic things, are mostly related to all aspects of the times. It is biased to roughly attribute the reason of popularity to people's favor for concise and clear expression style in the era of information explosion. In fact, the application of web pages and app screens has definitely promoted the popularization of graphic style illustrations. Visually simple and clean, vector format makes it very small, so plane style is widely used in our lives.
Flattening does not restore the true colors of things, but refines the characteristics of things and expresses things straightforwardly with simple and general shapes. As mentioned above, information explosion is not the main reason for the popularity of flat style, but then again, with more and more picture information received by people's brains every day, it is also an excellent choice to convey information with the most straightforward graphics and bright colors.
Mosaic figure
Most of the shapes extracted from the flat wind illustrations are geometric shapes. Although a single geometric figure is easy to use and control, the effect is relatively rigid and lacks gas field.
In the actual creative process, in order to increase the vividness and interest of the picture, three or four geometric figures are often used for splicing and combining, with one geometric figure as the main constituent element, and the other geometric figures are similar in shape to the main constituent elements. This mosaic combination can not only ensure the primary and secondary order of the picture structure, but also produce ingenious changes in unity.
Bright solid color
Generally speaking, simplified modeling is more suitable to be represented by flat painted solid blocks, so as to keep the balance between modeling and color and create a clean and rigorous visual level. Moreover, because the shape is flat, the color matching is suitable for matching the solid color with strong contrast, so that the bright color contrast supports rapid visual perception, creates visual tension and makes up for the thinness of the shape.
Unified angle
Graphic illustration has been doing subtraction in the modeling of things, and even the pure graphic style belongs to a kind of expression technique that completely abandons the perspective language. Therefore, we should pay attention to the unity of angles when drawing plane illustrations, which is also a practical skill to simplify modeling.
Relatively speaking, an illustration with a flat style has no difficult technical content, and only a few points need to be mastered: covering the whole object and every detail; Pay attention to the hierarchical relationship between blocks, that is, the relationship between front and back occlusion and the relationship between inclusion and inclusion; The edges should be neat and pay attention to details.
Besides, just be patient.
What types of illustrations are there? Illustration styles can be roughly divided into the following types:
1. Japanese and Korean winds
Features: The most typical Japanese style is celluloid, with beautiful painting style, slender figures and little change between men and women. But at the same time, it is slightly different, such as Japanese style is more casual and life-oriented, Korean style is more gorgeous and romantic, basically similar to realistic style.
2. European and American styles
Features: European and American style illustrations are mostly realistic, emphasizing the real texture and texture, and depicting delicately. I like exaggerated expressions to make the characters look more vivid and energetic.
3. China ancient style
Features: Compared with the illustrations of the above two artistic styles, the original Chinese painting also has its own distinctive features, which are reserved but full of tension. Although China's original paintings are more or less influenced by those of Europe, America, Japan and South Korea, its profound classical art, elegance and mystery are still its characteristics.
4.q version illustration
Features: The Q version of illustrations is the most prominent, with figures and animals as the mainstay. The figures are cute, exaggerated or funny, and the proportion of the human body is short. Although the lines are simple and the color blocks are clear, the characters have distinct personalities.
5. Graphic style illustrations
Features: mainly composed of color blocks, geometric modeling, smooth outer contour, almost no contour line, diverse visual expressions, amiable and rigorous. A popular style that conforms to modern screen media and contemporary aesthetic trends.
6. Humorous style illustrations
Features: commonly used exaggerated modeling, which is very common in European and American styles. It is often found in news magazine illustrations, and the pictures contain humorous and ironic charm, which is more related to political, social and cultural issues. The choice of color is also exaggerated, which makes people feel ridiculous at first glance.
7. Realistic illustrations
Features: the most common style, what is it, what is it, is like painting. Make clear what needs to be expressed most.
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