What are the cheats of WeChat official account tweets in large-scale activities?

The "Little Hairong Growth Camp" Red Scarf Football Young Athletes Love Challenge was launched to help the red pilot project.

? 1June14th afternoon, I attended the launching ceremony of "Xiaohairong Growth Camp" in Huada Street, Gulou District.

This is the third time to participate in such a large-scale activity. The number of people exceeded 200, and many leading guests attended. This time it's a little different. I am not only involved in the whole process, but also responsible for WeChat tweets. Several departments should use this at the same time.

? In another episode in the afternoon, the director found that the volunteer team was missing in the first paragraph of the tweet. So, I began to revise Xiu Mi's text again. At the end of the article, the sponsor, co-organizer and organizer are added. After previewing 12 times, fine-tune the format and preview 10 times. Finally, the article was sent out.

So what should we pay attention to in large-scale event WeChat tweets? Now let me solve the mystery.

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press release

Press releases must be written one day in advance. During the activity, pay attention to the activity process provided by the organizer, record the important events and interesting links in the activity, and take photos in time. After the event, modify the press release according to the activity link. After the press release is written, it will be sent to the leader, who will help to review and revise it.

Wechat official account editor

Put the press release in the text box before the activity starts. Simply divided into several sections.

Carefully screen the pictures, the pictures from the photographer must be very professional. It is best to take photos by yourself. It takes a long time for photographers to organize and distribute pictures. According to the active links, put the pictures into the designated folders respectively.

? On the editor, upload the picture. Set up a few pictures in each link. Each part is separated by a label or a separator. Pay attention to the characteristics of each part of the picture to avoid repetition.

Twitter comments

As a large-scale activity, tweets not only have the characteristics of news, but also are lively. It is best to let the organizers, co-organizers and contractors of the event review it before mass sending to ensure accuracy.

There are still many shortcomings in doing WeChat tweets for large-scale activities for the first time. Accumulate experience and do better next time!