Traditional Culture Encyclopedia - Photography and portraiture - What do you mean by "not letting the government do business for a long time and letting Bao Feng manage trade for a long time"?

What do you mean by "not letting the government do business for a long time and letting Bao Feng manage trade for a long time"?

Tao Zhugong

It was Fan Li, a great statesman of Yue State in the Spring and Autumn Period. When the State of Yue was destroyed by the State of Wu, it was he who put forward the plan for the restoration of the State of Wu, and accompanied Gou Jian, the king of Yue, to be a slave in the State of Wu, and tried every means to get Gou Jian back to China, becoming the first counselor to help Gou Jian destroy Wu, and worshiping the general.

However, when Gou Jian restored the country, he realized that Gou Jian was a man who could share weal and woe, but could not share weal and woe, so he bravely retired and resolutely gave up his official position. First, he went to Qi State and changed his name to Ziyi. However, people in the state of Qi knew that he had good moral character and high talent, so they asked him to be the prime minister. Because he was determined to retire into the forest, Bao Shu-Ya left his post and soon resigned. He settled in Tao, the commercial center at that time (now Dingtao County, Shandong Province), calling himself "Zhugong", and people called him. He is engaged in both business and agriculture here. He soon showed extraordinary business skills. 19 years, earned thousands of dollars three times. But he is generous in helping people in need. When he makes money, he engages in various public welfare undertakings. His behavior earned him the reputation of "being as rich as an enemy and doing his best" and became a model of China's commerce for thousands of years.

Tao Zhugong is very business-minded. He judged the price fluctuation according to the relationship between supply and demand in the market, that is, "we can know the price by discussing its surplus and shortage." "He found that price fluctuation is limited, that is, it will fall after it is extremely expensive; After the base reaches the extreme, it will rise, and there will be a law of "one is expensive and one is cheap, and it is extremely inverse". This is in line with the laws of the modern market. Because the price of a commodity rises, people will produce more and supply it to the market, which creates conditions for the price to fall. On the contrary, if the price is too low, it will dampen enthusiasm, people will be reluctant to produce, and there will be less goods on the market, which will create conditions for price increases. Therefore, he put forward a set of "accumulation theory". That is, when the price is cheap, you should collect it in large quantities. He said that "it is as cheap as pearl jade", that is, like pearl jade, he pays attention to the items with reduced prices and sells them as much as possible. When the price goes up, try to sell it. " Expensive as dirt ",that is, like abandoning dirt without regret.

But where is the reason for the price fluctuation?

Tao Zhugong grew up in the era of agricultural economy, and agricultural products are the largest and most important commodities in the market. Agriculture is very seasonal, and the annual output changes with the climate, which has a great influence on the market price. Therefore, meeting the needs of agriculture and serving agriculture has become the main direction of his entrepreneurship. According to the seasonal law, he reserves materials in advance, which is the so-called "knowing the barrel is the repair device, and using it is the knowledge of things." That is to say, just like the preparation before the war, we can predict the goods (knowledge) that the market needs according to the needs of the season.

Seasonal and climate changes are regular. He quoted an old saying of China about the regularity of climate change as the basis for predicting the rise and fall of agriculture. The old saying goes like this: "At the age of six, you suffer from drought, and at the age of twelve, you suffer from hunger." . "That is to say, every six years, there are good years with good weather and dry years. There is a dry year and a wet year every twelve years.

According to this rule, he boldly collected in good years. Because there will be no bumper harvest every year, the goods collected will not worry about not having a chance to sell. Similarly, when prices rise in dry years, he sells as much as possible, fearing that there will be no chance to purchase goods in the future. In this way, he not only became rich himself, but also made positive contributions to stabilizing prices and avoiding poor middle peasants in good years and poor middle peasants in poor years.

The story of Tao Zhugong tells us that the change of climate resources will lead to bumper harvests and poor harvests, which will have a negative impact on people, and this negative impact will spread to the whole country and society through commodity exchange. But as long as people master this regularity, they can coordinate by commercial means and by buying cheap and selling expensive. Tao Zhugong may be the first person in the world to notice climate change, its impact on agriculture and market, and he has made great achievements in the research of countermeasures in this respect.

The secret of Tao Zhugong's business.

Be diligent in business-don't be lazy. Laziness consumes everything.

The goods need to be repaired-if they are slow, it will be difficult to check.

Be frugal with your money-don't be extravagant, or you'll spend it all.

Be honest in employing people-it will be difficult to entrust them to avoid filling in the blanks.

Accept with an open mind-avoid rashness and there will be fewer transactions.

Be careful when you go in and out-don't scribble, you will make more mistakes.

Be wary of buying and selling-don't delay, you will lose your mind.

The goods should be inspected in person-reduce the price if you don't abuse them.

Bargaining should be specific-avoid ambiguity? Hey? Cooking?

We must reach an agreement in the future to avoid wrong delays and complications.

Set a deadline-don't be careless and break your word.

Get to know people on credit-if you don't abuse it, you will lose money.

Be careful with your money-don't be confused, it's not good to buy life.

Audit-don't slack off, capital will stagnate.

Do your duty when you are in trouble-don't give up, you will lose your strength.

Distinguish between good and bad-don't judge complexity in a daze.

Speak by the rules-don't be impetuous, there will be many accidents.

Be honest at heart-don't be rough and don't produce inferior products.

Be calm-don't forget to make a decision if you are flustered.

Be honest with each other-don't be hypocritical, it will hurt yourself.

Bao Shu Ya (? About 644 BC)

A native of Linzi, a doctor and prime minister of the State of Qi in the Spring and Autumn Period, was famous for knowing people and being good at their duties.

Bao made friends with Guan Zhong since childhood, and knew Guan Zhong. Bao's son, Guan Zhong's son Gong Zijiu, was shot in the middle of Gou Jian, and as Huan Gong, Bao later entered Guan Zhong and became the overlord of Guan Zhong, saying, "My parents gave birth to me, but Bao Zi knows me." Therefore, when people get to know each other, they will be called Guan Bao. Guan Zhong and Bao have been friendly for many years. Uncle Ya knows that Guan Zhong has great talent in managing the world and has always been humble, respectful and trusting. The idioms "the legacy of steamed stuffed bun" and "the friendship of Guan Bao" handed down in history are derived from their friendship stories. Guan Zhong once sighed: "My parents know steamed stuffed bun!"

During Qi Xianggong's reign (697-686 BC), people fled abroad. Gong Zijiu fled to Lu with the help of Guan Zhonghe. His son fled to Juzhou with Bao's help. In 686 BC, the state of Qi was in civil strife, Xiang Gong was killed, and the country had no monarch. Gong Zijiu and Xiao Bai, who fled abroad, both led troops back to China to compete for positions. When the two sides met, Guan Zhong hit the bronze coat hook on Xiaobai with an arrow. Xiaobai tried to cheat death, fooled Guan Zhong, paralyzed lujun and went straight to Linzi. With the support of Gao Xi and other etiquette, he was established as the monarch, assisting Qi Huangong. At this time, Lu Zhuang led Jun Lv to escort Gong Zijiu to the dry land (now west of Linzi District), personally led the army to fight, defeated Jun Lv, and seized the land of Wenyang in Lu.

Bao was afraid that Lu would kill Guan Zhong because he apologized to Qi, so he secretly wrote a letter to Lu saying, "Guan Zhong is the mortal enemy of Qi, and Qi must kill him himself." Lu Zhishen's failure forced him to send Guan Zhong back to Qi. Xiao Bai became a monarch, obsessed with revenge, and wanted to kill Guan Zhong day and night. Bao Shu Ya, the seer of Huan Gong, said: "Guan Zhong is a genius in the world, and he is countless." Huan Gong gnashed his teeth and said, "I can't wait to eat its meat and sleep its skin. How can I use it! " Uncle Ya advised him seriously, "It's rare that my soldiers and crabs are loyal to their masters. If you reuse Guan Zhong, with his dual loyalty and talent, you can shoot the world for you. Is it comparable to the shooting hook? " Duke Huan nodded and said, "Well, I'll listen to you for the time being. Don't kill him yet." One day, when he wanted to pay homage to his uncle, Bao said sincerely and declined politely: "If your master only wants to manage Qi, I will make peace with him. If you want to make great achievements in Wang Ba, you must use Guan Zhong! " Huan Gong said thoughtfully, "I have to test his knowledge first." Uncle Ya shook his head and suggested, "Extraordinary people must use extraordinary gifts. Everyone knows that your master is respectful and courteous, regardless of personal grievances, and more people will come to Qi to be loyal to their wisdom! " Qi Huangong was overjoyed, that is, he ordered people to pick an auspicious day, greet Guan Zhong in person with the gift of "suburban greeting", and enter the city with the car. Huan Gong and Guan Zhong talked for three days and nights in a row, speculating that they worshipped Guan Zhong as the prime minister and respected him as "Guan Zhong". He listened to his words full-time without doubt, and often told him: "The major policies of the country must first be reported to Guan Zhong; There is a ruling, let Guan Zhong. " Yi Ya, a close minister, is stubborn in internal affairs and diplomacy, but afraid of Guan Zhong. Naihe said, "Now everything is given orders by Guan Zhong, and the Qi people suspect that there seems to be no king." Huan Gong immediately scolded: "Guan Zhong and I are like bodies, hands and feet. Only by fully trusting Guan Zhong can I become a perfect monarch! "

Qi Huangong followed Guan Zhong's advice and constantly selected talents among scholars. Ning Qi was born in agriculture and animal husbandry. He was once appreciated, entrusted with state administration and used as a senior farmer. Therefore, he soon gathered a large number of outstanding talents around him, such as Guan Zhong, Bao,,, Ning Qi, Bin, Dong Guoya and his father.

Under Guan Zhong's plan, Huan Gong carried out fruitful reforms in internal affairs, economy and military affairs, which made Qi become rich and strong soon.

According to the situation in the Central Plains, Duke Huan and Guan Zhong formulated a timely policy-respecting the king and resisting foreigners. Filial piety to the royal family of the Zhou dynasty can support the emperor to make princes; Getting rid of barbarian invasion can unite governors and establish prestige, which is the common aspiration of all countries in the Central Plains. Starting from 68 BC1year, Qi Huangong developed outward under this banner and achieved great success, dominating the Central Plains for more than 30 years.

Actually, I don't know this either. Reference:

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