Traditional Culture Encyclopedia - Photography and portraiture - A senior girl creates an entrepreneurial myth: earning 3 million yuan from 300 yuan in one year

A senior girl creates an entrepreneurial myth: earning 3 million yuan from 300 yuan in one year

Senior girls create entrepreneurial myths: Earn 3 million yuan from 300 yuan a year

What are the good things for female college students to start a business? Nowadays, more and more college students are starting businesses, and they are successful in starting a business. There are quite a few of them. Let’s take a look at how this person started his business. Below is the entrepreneurial myth created by senior girls that I compiled for you: making 3 million yuan from 300 yuan in one year. You are welcome to share it.

A senior girl creates an entrepreneurial myth: Earn 3 million yuan from 300 yuan a year Chapter 1

Zhejiang Forestry University recently spread an entrepreneurial myth: Song Yadan, a senior girl, San started to open an online store while studying, and it took him one year to earn 3 million yuan from 300 yuan. And this matter was only understood after she told the teacher when she went back to school to prepare her graduation thesis a few days ago.

It is true that a well-run online store can make money, but making money as fast as Song Yadan is very rare. Almost all TV stations in Hangzhou reported on her.

Song Yadan looks quiet, and she was dressed plainly that day. Without an introduction, you would never know that she is a millionaire female boss.

Song Yadan was born in Haiyan, her hometown, in 1987. She is a family of four. Her father is engaged in the steel and cement business, her mother takes care of the family at home, and her younger sister is in middle school. Song Yadan was admitted to the furniture design major of Zhejiang Forestry University in 2005. In her junior year, she became obsessed with fashion design. She often drew designs for tops and skirts. In her spare time, she went to a tailor shop near the school to learn how to make clothes.

Song Yadan said that once, the school organized an on-campus trading event, and she sold several clothes that she had modified, and they were all bought up by her classmates at once. Song Yadan thought, everyone likes personalized clothes so much, why not make more and sell them online to earn some pocket money. She saved 300 yuan from her living expenses to go to Sijiqing to buy some fabrics and made 6 pieces of women's clothing in her own style.

On April 29, 2008, Song Yadan’s Taobao store opened, and the first batch of goods sold were these 6 pieces of clothing. Her "entrepreneurial myth" began at this time.

A month later, it was upgraded to the one-diamond level.

At the end of May 2008, Song Yadan earned 10,000 yuan, and her store was upgraded to the one-diamond level.

Ask Song Yadan why everyone is willing to place an order in her store where she doesn’t even have a "red heart"? Song Yadan said that it may be because there is a group of customers on Taobao who like to shop for specialty shops. This group of people They often don’t think much about the store’s reputation level, but only care about whether the items are unique. "However, people still often ask if there is any stock, and they are worried that a store with a low reputation like ours will not have much inventory."

When the business was good, Song Yadan was too busy, so she rented a house outside the school as her own. Studio, hire a few classmates to help.

Song Yadan said that there were only three initial tools for starting a business: scissors, rulers, and sewing machines. She designed and made them herself, and then asked a tailor shop near the school to process them. "It's very difficult. Sometimes I only sleep for 3 hours a day, and everyone takes turns blowing a fan."

During this period, Song Yadan earned 50,000 yuan. Students who help can earn more than 2,000 yuan a month. < /p>

When she told her parents about starting a business outside and hoped that her father would help find a fashion processing factory, their family did not believe it. It wasn't until she handed 50,000 yuan in cash to her father that everyone supported her to continue.

She rented a factory building of about 200 square meters as a pattern-making base, and found a nearby fashion processing factory to process her own designed clothes.

As the scale expanded and the number of employees increased, Song Yadan went to the school to recruit several more classmates. Her mother helps her run the factory.

Recruiting professional models

Song Yadan attaches great importance to the buyers who patronize her online store. Some new buyers send information such as their photos, height, measurements, and places of entry and exit. Give it to them and ask them to recommend clothes. Song Yadan and the others were patient, gave suggestions, and organized the customer's information into documents to improve the quality of after-sales service.

Some repeat customers suggested to Song Yadan that photos with only clothes are not good-looking, and models should be used as demonstrations. Song Yadan also promptly adopted this suggestion.

"We invited a model who was shortlisted for Miss Asia at that time to shoot 4 times a month, and each shoot costs 1,000 yuan." Song Yadan said that the price is cheap, and the model also likes her store very much. clothes, we can talk about it. Once the model photos were posted, the business in the store got better.

Promoted to the Crown and formed a team

In October 2008, Song Yadan’s Taobao store was promoted to the Crown level. "I fulfilled my wish 2 months ahead of schedule." Song Yadan is very satisfied with the speed of promotion.

Business is getting better and better, and Song Yadan’s team is also expanding. Currently, *** has more than 50 people: 2 assistants, a dozen customer service staff, five pattern makers, 4 packers, and also employs full-time designers, models, photographers, drivers, etc.

At the end of February 2009, Song Yadan had 3 million yuan in cash on her card in addition to fixed asset investment and daily cost expenditures.

Now, Song Yadan’s store has a daily transaction volume of about 400 items, with a daily profit of 10,000-20,000 yuan. A senior girl creates an entrepreneurial myth: earning 3 million yuan from 300 yuan in one year. Chapter 2

300 yuan, in one year, becomes 3 million yuan.

This myth allowed a girl born in 1987 to do it.

Song Yadan is a fresh graduate of Furniture Design Class 052, School of Engineering, Zhejiang Forestry University. In March 2008, she saved 300 yuan from living expenses as start-up capital, bought back the first batch of fabrics, and designed her first beautiful skirt. A year later, the clothes she designed were selling thousands of pieces every day, and she became a "rich college student" with a car, a house, a factory and more than 3 million in liquidity.

At first I just wanted to earn some living expenses

"The first dress I designed was a skirt, a chiffon skirt with lace, in a cute and romantic princess style." Song Yadan loved to sew all kinds of clothes for dolls. After she went to college, she liked to draw beautiful patterns on new shoes or modify new clothes. Unexpectedly, her classmates were shocked when they saw her "little tricks". She exclaimed, "These can be sold!"

In the school's Taobao market, Song Yadan took out the modified clothes. As soon as they appeared, they were sold out immediately.

The success of the first attempt made Song Yadan extremely excited.

"I might as well make more skirts and earn some living expenses." After some thought, she launched her business on Taobao.

In March 2008, Song Yadan went to the Sijiqing Fabric Market and bought a batch of fabrics with the 300 yuan she saved from her living expenses without telling her parents. Immediately, she started designing the girls' clothes according to her own ideas.

It’s easy to make a small fuss, but it’s really difficult to make it into clothes.

There are no basic tools such as rulers, scissors, and sewing machines. "At that time, my head was really big." Song Yadan said.

Later, the owner of a laundry near the school was willing to provide sewing tools for free, which solved her problem.

During that time, Song Yadan worked overtime every night - designing alone, pattern making alone, cutting alone, and finally making it with a sewing machine. I often lie down on the fabric and sleep for a while when I feel tired, and then continue working when I wake up.

After a week of hard work, the last 300 yuan was invested and turned into 6 beautiful women's clothing samples. An anxious Song Yadan put the photos of the samples in the store she applied for on Taobao, and sold them for 45-120 yuan per piece. Trial sales at prices ranging from 1 yuan to 1 yuan.

What Song Yadan didn’t expect was that in less than two days, she received more than 20 orders, and more than 10 of one of the dresses were sold in one day!

Earned 10,000 yuan in two months

Every time Song Yadan received payment, she spent all of it on adding equipment and fabrics.

Because of the beautiful designs and affordable prices, Song Yadan’s clothes are particularly popular among girls online.

"What impressed me most was when I earned my first 10,000 yuan." In May 2008, less than two months after opening the store, Song Yadan found that she had become a "ten thousand yuan household" ","I was really excited at that time!"

With the money, Song Yadan went to Hefei, Anhui, and played crazily for four days after meeting up with friends, "eating hard and drinking hard. , played hard, and bought beautiful clothes. "

Four days later, Song Yadan returned to Hangzhou and began to regret, "10,000 yuan, the money earned can actually be used. "

She became her mother's boss

By the summer of 2008, Song Yadan had sold thousands of clothes and started with 300 yuan. , in the blink of an eye, she had earned 50,000 yuan.

After returning home, the first thing Song Yadan did was to tell her parents that she had made money. "My parents didn't believe it at first. They thought it was impossible for anyone to buy my clothes." Recalling her parents' reaction, Song Yadan couldn't laugh or cry.

With the 50,000 yuan, Song Yadan asked her father to help contact a clothing factory to process clothes. She also recruited classmates to be responsible for communicating with customers and mailing clothes to customers.

However, Song Yadan still feels too busy many times, "I hired my mother with a monthly salary of 1,000 yuan and year-end dividends!"

After becoming her mother's boss, Song Yadan said that she still listens to her mother in life. If her mother says it's too late at night and can't go out to play, she will never leave home. But at work, mom must listen to her boss.

"We have had two quarrels because of work." Song Yadan said that once, she asked her mother to finish the order that day, but her mother was delayed for various reasons. Here, she acted like a boss and lost her temper. When she got home, she bought a pearl necklace to apologize to her mother.

"I want to build my own 'Chanel'"

"After you become a millionaire, how do your classmates evaluate you?" When the reporter asked this, Song Yadan smiled and said, "Many All her classmates thought she was working part-time, and some knew she was in business. They only knew she had some money, but they didn't know the exact amount.

What gave Song Yadan the most sense of accomplishment was when a classmate bought a short skirt on Taobao and came to Song Yadan to show off. "She didn't know that it was actually designed by me, and she said it was so beautiful that she couldn't bear to wear it."

Now, Song Yadan has registered her own factory in her hometown of Haiyan, and has recruited employees including lathes and customer service staff. There are nearly 50 employees including sales, design, etc., and they also paid a high price to hire two alumni who have some experience in online sales to serve as their assistants.

After the Spring Festival, she bought herself a car and hired a full-time driver, becoming a real boss.

When she learned that some students were having difficulty finding jobs, Song Yadan made a special trip back to her alma mater to recruit nearly 10 past and fresh graduates.

"From 300 yuan to 3 million, it feels a bit like a dream." Song Yadan said, "The richer you are, the more low-key you will be."

Song Yadan said that she wants to leave now After downloading Taobao, it is expected to open its first physical store next year. If everything goes well, she also wants to apply for her own brand - "Mumu Home". "I want the clothes I design to be liked by more girls and add beauty to them. One day, I will also create A Chinese version of 'Chanel'.

" ;