How to make a short video?

In recent years, short videos, e-commerce and live selling are very popular, so many people want to play short videos. But there is a problem, that is, many people don't know what to do when making short videos. Ma Xiaozhi's video marketing consultant takes you to know.

If you want to make a short video, just grab a mobile phone and shoot it for 15 seconds. Not just short video production. Now there are requirements for original works from the media platform. Only by mastering the skills can we make short videos better. If you want to make a good video, you must be willing to try and constantly strive to improve your level.

Short video is also a process of learning and trying. The simplest and most practical way to make a short video is to shoot and roughly edit the video that comes with the software. Vlog is also quite popular now. You can try to find a good shooting angle. The production of short videos is not all about content and creativity, but also the means of editing and shooting.

There are two kinds of short video production, one is random and the other is planned.

Casual type can be understood in this way, but it doesn't need a script. For example, if you have a whim, you can shoot whatever you want, provided it is attractive.

The other is planning. If you have a certain video production foundation, you can shoot some high-quality original short videos yourself. It needs careful planning and script preparation, which is relatively not simple and needs consideration from all sides. Including shooting equipment, tripod, polishing board and so on.

What are the methods of making short videos? How can I make a nice short video?

First of all, put more thoughts on content creation. After all, now is the era when content is king.

How to make a short video? As for how to do the specific steps, Ma Xiao knows the method and now gives you advice.

Step 1: Determine the theme.

First of all, we need to have a good theme, and first decide the direction and theme of the video we intend to do, so as to attract users' understanding interest. Having a clear theme can also catch users faster, thus generating more converted fans.

Emotional videos, story videos, funny videos, music videos, food videos, or sharing daily videos, such as recording vlog, are all popular. You can choose one of them to do.

Step 2: Copywriting

Copywriting will be done well before shooting, and the script will be written well. The copy can be a little sensational, and the follow-up publicity will be better. Impress users with feelings and make everyone think they are reading a story. Such a copy is the highest realm.

Step three, shoot.

Then, after the first two steps are completed, shoot and then post-produce. There are many links involved in shooting, such as the location of the shooting process. Choosing a suitable editing software will get twice the result with half the effort.

Step 4: Post-production

This is the last step-post-production. After the video production is completed, appropriate post-processing is needed, such as adding filters, soundtracks, subtitles and so on. It is better to turn the video on and off uniformly, so that it will look more distinctive. All kinds of details need to be paid attention to in later editing.

If you want to make a short video, the key is to pay attention to every process, because there are many things behind the short video, such as copywriting, shooting, post-production, operation and so on. Making short videos can be simple or complicated, and making beautiful and creative short videos requires more efforts. Ma Xiaozhi's video marketing team provides integrated solutions for video planning, video production, video promotion and video marketing.