What are the three indispensable contents of product album design?

Product picture books have become a common form for enterprises to promote and sell their own products. Whether it is a simple folding page or a huge high-end product picture book, it is a right-hand man for enterprise marketing. Knowing the contents of the product album is helpful for the enterprises making the product album to prepare the relevant text and picture materials. Product specifications usually include the following three aspects:

I. Brand name of the product

The design of the product album focuses on the characteristics of the product itself, and the design company designs and analyzes the methods, forms and attributes of the product, and adopts the appropriate format.

Second, the image of the product

The quality of the product itself determines its long life, and the success or failure of its advertisement determines whether people trust it subjectively. Therefore, the originality of album design becomes the key. There are many ways of expression in album design, including direct expression and indirect expression in creative conception; From the means of expression, there are photographic realism and painting abstraction. In this regard, enterprises can also suggest to designers which form of expression to adopt according to the actual situation of their products.

Third, product copy introduction

Product album design is a catalog design album that mainly introduces product characteristics, combines the spirit of corporate image, and embodies corporate culture and product characteristics as a whole.

In addition to the above three points, the design of product brochures should also pay attention to the professional shooting and image decoration of products.

Nowadays, the product album undertakes the important task of communicating with the audience in enterprises. Many enterprises and institutions have begun to take shape, and they also realize that enhancing the affinity between enterprises and society is better than simply introducing products. Therefore, it is necessary to actively render the corporate culture and the overall image of enterprises, so that the product album design will not be pale and powerless, and ultimately improve the economic benefits of the company. This is the purpose and responsibility of every business leader!