Introduction to Xia

In a shabby linoleum shed by the Funan River in Xicheng District, Chengdu, a lean man is busy. His name is Xia, and he is a paper cutter here, with a monthly salary of 45 yuan. That's 1979, Xia Gang turned 30.

After taking off the "Black Five" hat, life tends to be stable, and 45 yuan's monthly salary was not bad at that time. Xia is not satisfied. His heart is empty all day. Finally, one day, his thoughts suddenly became unusually clear, and a bold idea came to mind. It turned out that he learned that the packaging industry is still a new and unfamiliar industry in China, and most people have no packaging consciousness, but in foreign countries, packaging has long been as important as eating and dressing. He believes that packaging and printing will soon be popularized in China, and whoever leaves first will make a fortune. He is going to start his packaging business in this linoleum shed.

A paper application is submitted and the street office supports it. Xia immediately decided to borrow money from the bank: 1 10000!

1980, 1 10000 yuan finally arrived, and Xia began to implement his plan:

The first thing, hang out the label: packaging and printing factory in Xicheng District, Chengdu; The second thing is to formulate the production and management policy, the product quality is higher than that of the big factory, the product price is lower than that of the big factory, the production cycle is shorter than that of the big factory and the service quality is better than that of the big factory; The third thing, recruitment: 1. Parents must be employees of street enterprises-such people can identify with enterprises better; 2. High school education or above; 3. After the probation period expires 10, it will be sent to Chengdu Military Region Printing Factory for training. As soon as the advertisement came out, respondents gathered. While strengthening staff training, we have purchased the most advanced printing machinery and supporting die-cutting plate-making equipment in China.

Soon, Xia received the first order from Aba Prefecture: 50,000 drug labels, and the printing fee was 2,500 yuan. The products were carefully sent to Aba. Unexpectedly, a few days later, Aba Pharmaceutical Factory sent a telegram saying that there was a problem with the printing quality, and the pattern recognition was 0.44 mm poor, so the original factory returned it. However, since your factory is small and can't absorb the loss of returning goods, you decide to use labels, but your factory must reduce the price. Usually, the error of 0.4 mm can be ignored. Obviously, the other party is trying to force himself to lower the price. What shall we do? Xia quickly studied the countermeasures and thought hard. He knows the character of Tibetans: generosity, loyalty and love to make friends. Reply: 1. If you believe me, our factory will reprint it unconditionally; 2. If these labels are not used, they must be incinerated and sent back to me; If you use these labels, I will sue you in court.

As expected, Aba Pharmaceutical Factory was immediately shocked by Xia's sincerity and toughness. Soon, the director of the pharmaceutical factory personally visited Chengdu, and the two had a heart-to-heart meeting. The business was not only settled at the original price, but also signed a one-year factory-wide contract.

This year, the printing factory had a turnover of 4 million and a profit of 780,000.

The enterprise grows day by day, and Xia feels "making money every day". During 1989, Xia chatted with a friend of Sichuan Industrial and Commercial Import and Export Corporation. In front of Xia, the other party said that there was a clue to the project of "Processing Fruit and Vegetable Crisps" in Taiwan Province Province, and Xia's keen eyes lit up. The next morning, Xia, who stayed up all night, went straight to Hainan with his assistant, found a local agent Hao who could stock up and offered high prices for equipment transfer. The negotiations between the two sides were deadlocked for three days and nights. On this day, the negotiations were in full swing, and Xia proposed to see the products packaged in Taiwan Province Province. "I have never seen what the original fruit and vegetable chips are like." Hao should see, happy to show off in front of the summer want to. At this point, Xia made a wink to his assistant, who wrote down the telephone number of the factory in Taiwan Province Province on the package.

This number is valuable!

Xia turned and flew back to Chengdu. This is 1990. In order to promote this project, he lost no time in setting up Hejia Group with agriculture as the main direction. Then, I made a phone call to Taiwan Province Province, the country of origin.

1991On May 30th, the plane of Mr. Qiu Yaorui, the equipment inventor of Taiwan Province Province, finally landed at Chengdu Shuangliu Airport.

The negotiations lasted all night.

On June 5th, 199 1, the signing ceremony of technical equipment transfer was held in Jinjiang Hotel. The transfer price of technical equipment is $654.38+$900,000, and 70% of Xia's products are underwritten overseas by Qiu. Qiu asked Xia to open an irrevocable letter of credit immediately. Xia replied: "Only 90% of irrevocable letters of credit can be opened and traded in Hong Kong. After the goods arrive in Hong Kong, the letter of credit will be discounted in Hong Kong, and the full amount will be paid after the trial production is successful. " Both sides are very vigilant and all negotiations are tense. Just in case, we decided to entrust Sichuan Industrial and Commercial Import and Export Corporation as our agent. Successfully acquired technical equipment at the end of the year.

1May 1993, Hejia Group produced the first production line in China, and the price of 6.7 million yuan was far lower than the import price. Order a Zhang Fei from all over the country. After a year and a half, the summer income of this project is 90 million yuan.

A five-year mass production finally ran from the starting point to the end point, and Xia was almost desperate. Gradually, he fell in love with the long-term investment that seems risky, but in fact it has great benefits. He began to study national policies and seek business opportunities from them. On 1998, Xia got an exciting news that China's sky began to open to private enterprises. After confirmation, Xia was so happy that he didn't sleep well for several nights, and the sky full of money often appeared in his dreams. At this time, he learned through relevant channels that Shanghai General Aviation can carry out maritime and ground navigation, medical rescue, maritime rescue, aerial photography, airspace tour, business charter flights and other services, and the prospects are extremely broad. However, due to institutional restrictions, almost no business has been carried out in 14. However, when foreign ships entered Shanghai Port, there were no China helicopters sailing abroad, which led to long berthing time and certain economic losses.

The opportunity just came inadvertently.

Xia immediately flew to Shanghai and found the Shanghai Economic Commission, the competent unit of Hualong Company. After hard work, Shanghai and the relevant state ministries and commissions finally stamped Xia's report, and Hualong Company was renamed Hejia. Xia was full of ambition and publicly announced: "With helicopter foreign airlines as a symbol, Hejia Group will intervene in the field of transportation and aviation on a large scale."

In August, 2000, China Eastern Airlines and Hejia formally signed a cooperation agreement to merge Xiamen Airlines and China Eastern Airlines Handan Company to form East Hualong General Aviation Company, with 10 helicopters, pilots, airports and all logistics facilities. He Jia holds 55% of the shares, and Xia is the chairman.

At this point, the first general airline in China aviation history was born.

Subsequently, Xia turned his attention to domestic ports such as Guangzhou, Dalian, Qingdao and Tianjin.