How to shoot the company's business figures?

The portrait of the company is a semi-close-up photo. This portrait is usually taken in a business style in a working environment.

Business photos need business portraits, which are mainly used in resumes or portfolios, as well as in different company documents, such as information ballots and press releases. These photos are also used on the company website. Some organizations use portraits of employees in marketing and advertising activities, especially when they want to attract customers or encourage potential partners to join them.

Corporate portraits are not like fashion photos or wedding photos. They are simpler and more formal. So how do you shoot it?

If you are a beginner, it is the best choice to shoot in indoor natural light before you are familiar with the light. Ensure that the sun's rays fall on the subject at an angle conducive to appearance. Usually the window is at a 45-degree angle to the face.

After finding the right subject, you can start to choose the right position for the photo. Posture may vary according to physical characteristics such as gender, height, weight and height. Practice at will until you find the best one.

If the sun is too strong, you may need to bring a reflector to disperse the light from the window. You can use a white reflector.

If there is nothing to eliminate the light, you can gradually move the subject away from the window. This will soften the light until you get good enough light and people.

Indoor photography without natural light usually requires photographers to take pictures in rooms without windows, and the light is very poor. These conditions require the rapid installation of studio equipment to provide simple and effective lighting.

First, we need to find a blank wall as the background. You may need a portable background wall and some installation equipment, such as a door and some clips to fix the paper background.

When you adjust the light sources, please note that at least one key light source and diffuser are needed. Set the light source at a 45-degree angle to the target, and then find a perfect angle to place the object and light as if it came from a window.

Remember, the first portrait is usually the most experimental. Once the position and angle are found, the cooperation with other disciplines will be accelerated.

If there is a second light source, it can be set as a background light behind the object to separate people from the background, or as a fill light installed opposite the source light source. Fill light should be softer, it just helps to fill the shadows. The ideal lighting setup includes all three light sources, but it is entirely possible to use one or two light sources.

Outdoor photo of the enterprise Now let's talk about the photos of the company on the street. Just like shooting outdoors, it is important to consider the time and weather during the day and shoot portraits of the company, not dance or drama scenes. A person should look professional: from dress and makeup to posture.

What cameras and lenses do we use? The camera here has little influence on most of the photography process, and it is entirely related to the lens. Just make sure that the camera you use can take photos with your settings without using additional settings. If you shoot in a room without windows, it means that the camera must be able to cope with the lack of light well.