Traditional Culture Encyclopedia - Photography and portraiture - Are all Taiping Bird children's clothes made in China?
Are all Taiping Bird children's clothes made in China?
Taiping Bird Children's Wear is a brand in China. Mini Peace, a fashion children's wear brand owned by Taiping Bird, belongs to Taiping Bird Group. Mini Peace was founded on 20 10, and 20 1 1 officially opened to the national children's wear market.
At present, it has opened its own stores in Wuhan, Yichang, Ningbo, Hangzhou, Jinhua, Nanchang and Shenyang, and plans to open about 200 stores in 20 13. Mini Peace is targeted at urban fashion children aged 3- 10, with 5-8 years old as the core consumption layer.
Development strategy of Taiping year:
Looking forward to the future, Taiping Bird insists on strengthening and expanding the main business of group brand clothing, and creating "the first fashion brand in China". We will continue to develop in three areas: brand clothing, industrial trade and commercial investment.
Through the rational planning, system innovation, specialized operation and supervision of the group industry, the group business has formed a trend of common development with the main business as the core and Qi Fei as the two wings, which has made the group industry form a strong competitive advantage in their respective fields. The Group will continue to increase its investment in branded clothing, and promote the promotion of comprehensive capabilities such as clothing brand, R&D, marketing and industry integration.
Continue to adhere to the creative economy concept of "design drives brand development", and maintain product design advantages by establishing design companies or platforms abroad or even acquiring relevant foreign design institutions.
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