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2005 National Radio and Television Editors, Journalists, Announcers and Hosts Qualification Examination

Radio and Television News Business Simulation Test Paper (2)

First, multiple-choice questions (this topic is entitled * * 10, and each question is 1 point, * * *1point)

1, the camera and the subject are on the same horizontal line, and the picture taken gives the impression of (b).

A. Solemn and noble

B. Nature is friendly

C. Steady and dignified

D. Sense of depth and perspective

2, radio and television editing work link including news program production process (D).

A. Getting clues, conceiving, organizing and handling

B. Positioning, organization and handling of columns

C. Conception, organization, processing and production

D. Conception, organization, production and broadcasting

3, the news media to carry out supervision by public opinion, the most commonly used form is (D).

A. News commentary

B. Special reports

C. In-depth reporting

D. News commentary

4, push the lens refers to (c).

A. Change the focal length of the camera so that the picture frame gradually moves away from the lens of the subject.

B. the lens taken by the camera as the object moves.

C. shooting mode opposite to the zoom lens direction.

D. The camera is fixed on a fulcrum and moves the shooting lens along the horizontal axis or vertical axis.

5. The methods of reasoning based on facts are (a).

A. Dependency types

B. Contrast

C. similar

D. figurative

6. The three important concepts followed in the news arrangement structure are (a)

A. peaks and valleys, rhythm and segmentation

B. Title, film and ending

C. Optimization, integration and coordination

D. Planning, organization and arrangement

7. In the picture editing, several pictures with similar main contents are connected together to render the atmosphere, and the way to emphasize the plot combination is (a)

A. Accumulation

B. Contrast

C. metaphor

sign

8. The most basic and important function of sound in news programs is (a).

A. Increasing the credibility of the report

B. Increase the vividness of the report

C. Increasing the attractiveness of the report

D. Increase the sense of presence in the report

9. In-depth reporting is (b).

A. News genre

B. A way of reporting

C. A form of comment

D. The concept of reporting

10, event messages can be divided into (a) according to the nature of content.

A. suddenly

B. stage

C. overview

D. typicality

Second, multiple-choice questions (this big topic ***5 small questions, each small question 2 points, *** 10 points)

1 1. In recent years, people's topic reports have become more and more extensive, showing the characteristics of (ABD).

A. Calm down

B. Improvement

C. Typical

D. part-time job

E. elite

12. Compared with other news topics, journalists should pay special attention to (BCE) when writing research topics.

A. Pay attention to the plot point of the event

B. Reasonable reasoning

C. Look at the essence through the phenomenon

D. Create a distinctive character image

E. Mastering the scientific methods of analysis and synthesis

13, the feature of radio and television news commentary is (ABCE).

A. News

B. political

C. Easy to understand

D. research-oriented

E. documentary nature

14. The main duties of news editors are (ACD).

A. Check the gate

B. Verify news clues

C. Speaking (evaluating news facts)

D. news information integration

15, the main methods of sound synthesis are (ABD).

A. conversion

B. Fade in and out

C. superposition

D. mixed broadcasting

E. editing

Three, short answer questions (this big topic ***3 small questions, each small question 5 points, *** 15 points)

1. Briefly describe the communication symbols and characteristics of TV.

2. Briefly describe the editing techniques and skills commonly used in broadcast news.

3. Briefly describe the reporting principles of public opinion supervision programs.

Four, case analysis (this big topic ***2 small questions, each question 10, ***20 points)

1. Analyze the given TV press release and evaluate its writing characteristics.

Walk from the back row to the front row 15 meters 15 years.

[Introduction] Tonight is an unforgettable day for all China people. The people of China finally ended their 15-year trek and became full members of the World Trade Organization. This historic change is first reflected in the seat of the China delegation.

[second draft]:

At 7 pm local time in Doha, halfway through the agenda of the Fourth WTO Ministerial Conference, sensitive reporters suddenly found that Shi Guangsheng, Minister of Foreign Trade and Economic Cooperation of China, and Long Yongtu, Vice Minister, who were sitting in the last few rows of the venue the day before, had solemnly sat in the front row of the venue. At this moment, the deliberation of China's accession to the WTO has not yet begun, and the Mexican representative on the rostrum is still giving a wonderful explanation. But the reporters who found this wonderful scene have been unable to hold back their excitement and gathered under the rostrum in unison, and dozens of cameras were uniformly aimed at the China people sitting in the first row.

China people have been sitting in the observer position in the back row for more than ten years. From the last few rows to the first row, the distance shall not exceed15m. China people have been gone for 15 years. Long Yongtu, the chief negotiator of China's entry into WTO, inadvertently wrote down the bitterness and excitement of this moment.

Because we used to sit in the last row, from now on, we really become full members of the WTO.

The media all over the world are also paying close attention to this historic change. Throughout the evening, wherever members of the China delegation went, there would be riots, and security guards could not stop people from paying attention to China's accession to the WTO. (live broadcast)

Once again, I would like to thank all WTO members who supported China's accession to the WTO, and I would like to thank them sincerely again. )

A croquet with mixed feelings. In the first year of the new century, China finally entered the world trade family. The long wait of 15 years has ended, and China has ushered in a new starting point. Our reporter reports from Doha.

2. Conduct an in-depth interview on the news clues given, make an interview plan and list the interview outline.

The reporter recently learned that information from various charities in Anhui Province shows that ordinary citizens, mainly working-class people,

College students and retirees are the main sources of charitable donations at present, but the rich with great social wealth are often absent from charity. Please conduct an in-depth interview on this news clue, make an interview plan and list the interview outline.

Five, writing questions (this question ***2 small questions, ***45 points)

Requirements:

1. Write a short essay of about 300 words according to the given materials. (25 points)

2. Send a short comment about 300 words to your letter. (20 points)

Dexamethasone is an important series of corticosteroid drugs, and is known as "the king of hormones". Desemi of French multinational Russell Ucroft entered the China market on 1982. At that time, the strength of dexamethasone in China was far from a level, so there was no war at all. As a result, Russell swept the China market without bloodshed. Starting from 1988, Tianjin Pharmaceutical Company began to expand its production capacity. By 1992, after several years' efforts, they have explored a way to develop the factory through science and technology and scale, and the enterprise has shown great vitality. Although Russell still had the upper hand at that time, Tianjin Pharmaceutical Company was determined to win the championship. Shi Chunsheng, then the general manager of the company, took the opportunity to propose a toast to the vice president of Russell Hong Kong Branch in a negotiation, and publicly announced that Tianjin Pharmaceutical Company would drive Russell out of the China market in the near future. At that time, French businessmen scoffed at this and thought it was a fantasy. The facts since then have made it difficult for Russell to relax. [1993, Tianjin pharmaceutical company successfully developed a new process of "biological dehydrogenation", which reduced the cost of dexamethasone by 40% and increased the yield by 59%. The quality of dexamethasone exceeds that of American and Italian products. Compared with the best quality Russell products, other indicators are not inferior except the appearance color. By 1994, Semillon's domestic market share has reached 40%. 1995 was tied with Russell products, with 1996 reaching 60% and 1997 exceeding 70%. In the face of the rising Tianjin pharmaceutical company, Russell first adopted the strategy of continuous price reduction in an attempt to overwhelm his opponent by virtue of his strength. Tianjin Pharmaceutical Company, on the other hand, firmly grasped Russell, and the price per kilogram was always lower than that of 500 yuan. In this fierce competition, Tianjin Pharmaceutical Company lost at least 654.38+0.5 billion yuan, but due to the improvement of technical level, the expansion of scale and the strengthening of management, it can still maintain a high profit. Russell showed a lack of confidence. From the autumn of 1996 to1May 1997, Russell proposed four times to divide the sphere of influence with Tianjin Pharmaceutical Company and jointly monopolize it. However, Tianjin Pharmaceutical Company, which aims to win the domestic market, flatly refused. 1At the end of 1997, Lu Yanchang, the young chief engineer of Tianjin Pharmaceutical Company, led scientific and technical personnel to develop a new technology, which reduced the raw material cost of dexamethasone by 30-40%. Various technical and quality indicators have caught up with Russell and reached the world leading level. At this point, the victory of dexamethasone in Tianjin pharmaceutical company has been decided. The commercial war of dexamethasone which lasted for 15 years has come to an end. According to the business information in the industry, this company currently occupies 90% of the domestic market share and 25% of the Asian market share. At the beginning of this year, it was reported that Russell was unable to support the China market due to serious losses and decided to move to the United States for further development. At that time, the sources of information were Russell's institutions in China and overseas countries, but they were all private conversations, so it was difficult to be used as a news basis. Shi Chunsheng, chairman of Tianjin Pharmaceutical Company, confirmed to reporters yesterday that French Russell had withdrawn from the China market. In an interview with Xinhua News Agency, he said that from the beginning of this year to the end of July, Russell did not put 1 kg dexamethasone into the China market, and its operating institutions in China had already run out of stocks. The annual sales volume of the company in China is generally 5 tons, with a maximum of 8 tons. Last year, the sales volume was 4 tons. According to Shi Chunsheng, after Russell was introduced into China market, Tianjin Pharmaceutical Company should quickly fill the vacuum caused by it, vigorously expand its exports to developed markets and continue to compete with Russell. At present, Tianjin Pharmaceutical Company is actively expanding its production capacity, and a new production line with twice the current annual output is expected to be put into production. At the same time, their plan to enter the European market has been implemented. Now, Tianjin Dexamethasone has knocked on the door of European market at the price of $200 per kilogram and won the favor. A new battle of dexamethasone has been lit in Russell's hometown.

2005 National Radio and Television Editors, Journalists, Announcers and Hosts Qualification Examination

Radio and Television News Business Simulation Test Paper (1)

First, multiple-choice questions (this topic is entitled * * 10, and each question is 1 point, * * *1point)

1, in broadcasting, audio includes (d).

A. Program music

B. Live music

C. Living language

D. Live sound

2. In information transmission, it can express the internal state, visualize abstract concepts, simplify complex information, and is suitable for conveying internal, systematic, holistic, macroscopic and comparative information. This communication symbol is (D)

A. Photos and pictures

B. images

C. words

D. Sketches and charts

3. The characteristics of our comments are (1).

A. Authority, policy and guidance

B. Short in length, simple in content and concise in analysis.

C. Emphasize and supplement news facts

D. Integrating news and comments

There are (AC) ways for radio and television reporters to get involved in the scene.

A. Be a bystander

B. Unannounced visits

C. Live broadcast

D. recording and broadcasting modes

5, is conducive to the performance of the object three-dimensional state of light is (b)

A. Backlighting

B. Indirect explanation

C. Roof lighting

D. mitigation

6. Jingbie refers to (1).

A. the scope of the subject in the photo

B. Changes in the distance between the camera and the object being photographed

C. the change of the longitudinal spatial position of the object in front of the camera lens

D. photos taken at the same distance and different focal lengths.

7. The event message has the following characteristics (a).

A. dynamic

B. Long time span

C. Broad spatial scope

D. Speak in a typical way

8.(c) It can weaken the visual rhythm of space-time or paragraph conversion to a certain extent.

A. sound transition

B. stunt transition

C. close-up transition

D. Make the transition

E. subtitle transition

9, news clues have the following characteristics (b).

A. it is relatively simple and complete.

B. Short time and low stability

C. it reflects the essence and has little variability.

D. although it is a signal, it can be confirmed.

10, China financial report is (c).

A. Special news column

B. Magazine news column

C. column news column

D. news column

Second, multiple-choice questions (this big topic ***5 small questions, each small question 2 points, *** 10 points)

1 1, the radio and television program system is multi-level, and its program system includes (BDE).

A. A set of procedures

B. A procedure

C. A batch of procedures

D. A program

E. A program

12, TV and radio * * * Some communication symbols are (ABCE).

A. sound

B. sound

C. language

D. photos

E. music

13, radio and television programs are divided according to the nature or function of the content, including (CE).

A. Comprehensive plan

B. Special programs

C. news programs

D. special programs

E. Education projects

14, the basic feature of the series is (ABD).

A. concentration

B. spacious

C. Traceability

D. profound

E. dissemination

15, to carry out supervision by public opinion should follow the principle of (ABD).

A. Adhere to constructive supervision

B. Adhere to scientific supervision

C. Adhere to mass supervision

D. Adhere to supervision according to law

E. Insist on bold supervision

Three, short answer questions (this big topic ***3 small questions, each small question 5 points, *** 15 points)

1. Briefly describe the basic process of news editing.

2. Briefly describe the relationship between pictures, sounds and words in TV news.

Four, case analysis (this big topic ***2 small questions, each question 10, ***20 points)

1. According to the given information, plan a group of reports for a 30-minute news program of CCTV (or radio station).

News materials: More than 3.8 million people in Harbin use 6.5438+0.07 million tons of water every day, of which 870,000 tons come from Songhua River and less than 200,000 tons come from underground. 1 65438+1October 13 A serial explosion occurred in the double benzene plant of China Petroleum Jilin Petrochemical Company, Jilin Province, resulting in the scrapping of the new aniline plant,1nitrobenzene storage tank and two benzene storage tanks, resulting in four sets of phenol, old aniline plant, phthalic anhydride plant and 2,6-diethylaniline plant. In June165438+1October 19, the first measurement by Songyuan monitoring station showed that the content of nitrobenzene in Songhua River exceeded the standard 100 times! Can't drink, the supply of urban tap water pipe network is partially stopped.

2. Conduct an in-depth interview on the news clues given, make an interview plan and list the interview outline.

News clue: The General Administration of Quality Supervision, Inspection and Quarantine (AQSIQ) and the National Standards Committee recently issued a new national standard for honey, which explicitly prohibits the doping of other sugars in honey. Please conduct an in-depth interview based on this information, and make an interview plan and list the interview outline.

Five, writing questions (this big topic ***3 small questions, ***45 points)

1. Please write a radio or TV news lead according to the materials given. (5 points)

300,000 people in southern India were evacuated in heavy rain.

A bus was washed into the river by the flood, 20 people were killed and 70 people were missing.

Due to the continuous rainstorm for several days, the news of flooding was reported in Tamil Nadu 12, India. The local government said that this was the worst natural disaster in the region since last year's tsunami.

2. Write for the material. Requirements:

(1) Write a message of about 300 words according to the given materials. (20 points)

(2) Send a short comment about 300 words for the message you wrote. (20 points)

In the 27th round of the league, Beijing Hyundai Team visited Dalian. It was very cold in Dalian at that time. Back in Beijing after the game, Zhang Shuai had some cold symptoms. At that time, the defenders were very nervous because of injuries and red and yellow cards. At that time, Zhang Shuai was in a good competitive state and was appreciated by the coaching staff. In order to play more games, Zhang Shuai took cold medicine himself and got better as soon as possible. As a result, because he didn't understand the relevant situation, this accidental service occurred.

The test results of bottle A prove that Zhang Shuai did take some drugs containing prohibited ingredients before the 28th round of the Beijing-Shanghai League. So, what kind of medicine is this? According to the preliminary investigation of Guoan Club, Zhang Shuai probably took cold medicine privately, which brought him great trouble. This afternoon, the test result of Zhang Shuai's B bottle urine sample came out, and it was still positive. According to the regulations, he may eventually be banned for two years. Since being suspected of taking stimulants, Zhang Shuai has locked himself in the dormitory of the club for several days and spent the whole day in Lacrimosa.

Zhang Shuai used to be the main left-back of the Olympic team. He was expelled from the Olympic team two years ago because of a violation of discipline. He played well in this year's lack of players in the league team, and he also deeply reflected on his past violations during his time in the Olympic team. So Shen Xiangfu, the coach of the Olympic team, allowed him to return. Unexpectedly, before the reunion of the Olympic team, Zhang Shuai was accidentally hit by mistake, which not only made him completely quit the Olympic team, but also adversely affected his future sports career.

According to the provisions of the Notice on Doping Punishment Measures officially issued by China Football Association, China Football Association will conduct irregular "doping test" spot checks on all first-class club players, and the test will be conducted after the game; If doping is found in the players of the participating team, the result of the live game will determine that the team lost 0-3. If the actual score exceeds 0-3, the actual score will be recorded in the score, and the league points will be fined 3 points. Both sides found a stimulant at the same time, and each side was fined 3 points; Players found using stimulants will be banned for two to four years and fined 5000 to 10000 yuan. The head coach, general manager and team doctor of the team were banned for 1 year, and the head coach was fined 10000 yuan. If a team finds multiple doping incidents after the game, the team will be demoted.

In 2002, China Football Association issued the notice of Anti-Doping Regulations of China Football Association, and Zhang Shuai was the first person to violate the draft. It seems that the China Football Association may intensify its crackdown on Zhang Shuai's alleged doping, so as to establish the image of China football.

The penalty procedure stipulated by the State Sports General Administration is that athletes and their related units should submit a written explanation to the relevant individual associations within 5 days after receiving the notice to confirm whether to re-examine bottle B; After confirming the reinspection requirements, Doping Control Center will complete the reinspection of bottle B within 10 days from the date of confirming the reinspection requirements. After receiving the re-inspection report from the Doping Testing Center, the relevant individual associations shall immediately notify the athletes and their relevant units, and the relevant personnel and units may file a written complaint or request a hearing with the relevant individual associations within 5 days after receiving the notice; If a party proposes to hold a hearing, the relevant individual association shall hold a hearing within 10 days from the date when the party requests it. Guoan can ask for a hearing after the final test results come out and put forward a "re-appeal". However, the Guoan Club, which is determined to take Zhang Shuai's "wrong serve" incident as a warning, has basically given up its intention to appeal.