Activity publicity plan

In order to effectively ensure the quality level of activities, it is often necessary to prepare an activity plan in advance, which is a written plan that defines the time, place, purpose, expected effect, budget and method of activities. What formats should I pay attention to when writing an activity plan? The following is my publicity plan for the event (5 selected articles), hoping to help everyone.

Activity promotion plan 1 I. Purpose

In order to show the elegant demeanor of teachers and students in our school, express their deep feelings for the school, and then enhance the sense of collective honor and improve the overall quality, this essay-writing activity of "My School, My Home" is specially held to provide a platform for everyone to show their ideal school and establish the ideal of loving and building the school.

Second, the composition requirements

1. My school and my home.

2. Content of the essay: Our school, ideal campus and so on.

3. Genre: any style other than poetry.

4. Word limit: the number of words should be more than 1000. (Students' composition should be no less than 800 words)

All papers must be original by the author. Once plagiarism is found, the author will be disqualified from winning the prize immediately.

6. All papers should be copied on 300-word manuscript paper or printed on A4 paper. All papers should be written with a cover, with clear name, class and age. Personal information of participants, including names, classes and teachers, should not appear in the text.

Third, the object of the paper.

All teachers and students in Xizhangzhuang No.1 Middle School

Fourth, the activity time

1. Time for writing: April 30th.

2. Appraisal: May 8 ~ May 10

3. Announce the winners list: around May 12.

V. Ways of registration and submission of materials.

1. The teacher contributors will hand in their papers at the department level.

2. Student contributors submit their manuscripts by class.

Sixth, the proportion of awards.

1. first prize 10% (30% for teachers);

2. Second prize 15% (30% for teachers);

3. The third prize is 20% (40% for teachers);

Note: The proportion of teachers' awards is in brackets, and teachers' papers are given 5 points, 3 points and 2 points respectively according to their scores. The Chinese teacher carefully organizes students to contribute, and the school will give 3 points, 2 points and 1 point respectively according to the organization, with additional basis:

1, and the number of class participants shall not be less than 80% of the class.

2. For class students' awards, 5 points will be added for the first class, 3 points will be added for the second class, and 2 points will be added for the third class. After the cumulative sum of classes, the evaluation teacher will be given extra points.

Seven, announced the winners.

The list of winners and outstanding papers are published in the column of the wall newspaper.

Activity Promotion Plan 2 I. Purpose of the activity

Advocate children's reading, build a scholarly campus, guide the experience of life, and improve the overall quality.

Second, the organizer

Sponsored by Qindao Teacher Growth Studio, Qingdao Xinhua Bookstore and Qingdao Publishing House Children's Publishing Center;

Sponsored by Tao Xingzhi Research Association of Qingdao University and May Qingqingcao Poetry Society.

Three. Activity arrangement

In order to carry out reading activities in winter vacation extensively, deeply and solidly, and promote the construction of a "scholarly campus", Qindao Teacher Growth Studio, in conjunction with Qingdao Xinhua Bookstore and Qingdao Publishing House Children's Publishing Center, selected well-known brand children's books from Qingdao Publishing House and held a reading, writing and speech contest in winter vacation. The specific arrangements are as follows:

1. Start: In mid-February, 65438 * * "Reading Cup Winter Holiday Essay Contest" was sent to all participating schools in Qingdao, including reading bibliography, competition contents, award-winning methods and other information;

2. Reading: * * mid-June 1 to 20 * * March 1, and carry out reading activities according to the reading list published by the event organizers.

3. Submission: The participating students write their own experiences according to the recommended reading list, regardless of the title, number of words and articles (one article is only for one book or a set of books). The deadline is March 0, 2010 1. For the convenience of receiving the manuscript, only one kind of e-mail is provided in this essay activity, and e-mail can also be sent to * * * (please mark "Reading Cup" in the e-mail).

4. Marking, grading and awarding: In early March of 20 10, a joint marking group composed of experts hired by Qindao Teacher Growth Studio, Qingdao Xinhua Bookstore and Qingdao Publishing House Children's Publishing Center was responsible for marking and grading this activity.

5. Award setting: After marking and grading, the winners of the contest will be announced in newspapers, internet and other media in time, and the outstanding selection results will be announced. In mid-April, 20**, the organizer will also hold a reading conference and an award ceremony to show the winners' elegance and issue certificates.

Fourth, the submission requirements

1. The work must be original and cannot be copied; We should start from the reality of primary school students' life and study, and write the true feelings.

2. In order to facilitate marking, as a format requirement, the first line of all participating manuscripts should indicate the reading experience of which book in the reading bibliography, as well as the name, school and class of the contributor; Tutors should be written in the works of teachers or parents.

Verb (abbreviation of verb) award setting

1. "King of Reading and Writing in Happy Reading Cup": Gold Award (3 people), Silver Award (7 people), Bronze Award (10 people) and Excellence Award (15 people), which were awarded to 200 yuan, 100 yuan, 50 yuan and 20 yuan respectively.

2. "Gold Tutor Award" (5 people): issue certificates and reward teachers for reading materials 100 yuan;

3. "Outstanding Organization Award" (5 schools): In order to thank the school for organizing the work, the organizing committee will fully implement the whole process of this competition, assist particularly outstanding schools to build campus libraries, and provide them with books worth 1000 yuan; Five persons in charge of the corresponding division (school) will be awarded books with a value of 100 yuan each.

Matters needing attention about intransitive verbs

There is no charge for schools and students in this competition. The reading books specified in the contest are provided by the school and purchased by students themselves.

Seven. contact information

Qin Dao Lao Shi grow up studio

The third activity promotion plan is to implement the spirit of the "video conference on comprehensive management of school safety and surrounding public security" held by the municipal party Committee and municipal government on April 2 1, firmly establish the idea that "safety is no small matter, and responsibility is greater than heaven", and effectively enhance the initiative, consciousness and sensitivity of safety work. Our school attached great importance to it, and quickly organized various administrative departments to hold special meetings to learn and convey the spirit of the city's school safety work conference, unify their thinking, brainstorm ideas, and seriously conduct a comprehensive investigation of potential safety hazards inside and outside the school. In view of the identified security risks, the rectification will be arranged quickly, and the responsibility will be placed on people. In order to create a safe and harmonious campus, this implementation plan is specially formulated.

I. Organizational structure

1, xx primary school to create a safe and harmonious campus leading group list:

Team leader: XX

Deputy leader: XXX, XXX

Member: LUE

2. Vice President of off-campus legal system: XX

District police: XX

Second, the specific measures

1. In order to create a healthy and safe growth environment for students, our school conscientiously implements the spirit of safety education meetings and documents, and around the theme of "creating a safe campus", formulates a feasible activity plan and safety emergency plan for creating a safe campus, and steadily and solidly carries out various forms of safety education activities.

2. Revise and improve the school's responsibility book for various safety management objectives, formulate the scope of safety responsibility according to the actual situation of the school, clarify the specific responsibility requirements, implement the responsibility of investigation, rectification and follow-up management in accordance with the principle of "who is in charge and who is responsible", and enhance the awareness of safety education of all faculty members.

3, take the initiative to contact the law enforcement departments outside the school, to Gezhouba urban management, municipal supervision, industry and commerce and the police station to submit the report on comprehensive management of the surrounding environment of XX primary school campus, asking them to give law enforcement help and assist the school to rectify the places outside the school gate.

4. Further improve and implement the duty system for administrative staff and teachers, morning inspection system and campus safety system, strictly manage the doorman, implement the system of visitors' pass and registration after verification, prevent other personnel from entering the campus, and ensure the first level of campus safety. The guidance office checks the number of students who arrive at school twice a day, records and reports the absence of classes due to illness, and calls to ask the cause of illness. Sick leave and returning to school must have a hospital certificate.

5. Establish a log of safety publicity and education activities, and educate students about safety fire control, diet, hygiene, traffic and accidental injuries for three minutes every day to prevent campus invasion, enhance students' self-protection awareness and improve their self-care and self-help ability. At the same time, let students publicize to their parents that they should not take unlicensed vehicles, motorcycles or motorcycles to pick up and drop off students, consciously abide by traffic safety, and ensure that students go to school happily and go home safely.

6. Further standardize the safety management of education and teaching activities to ensure that every activity is planned early, carefully arranged and supervised throughout the whole process to ensure safety. Any small group activities carried out by the class, regardless of the length of time, must be approved one week in advance before they can be carried out.

7, through various forms, to the parents of students and community personnel to promote food, health, fire and other safety knowledge, put forward specific requirements, sincerely ask parents to cooperate with the school to do a good job in safety education and prevention.

8. Do a good job in the inspection and maintenance of safety facilities and equipment on a regular basis, and conduct regular safety inspections and daily inspections. Summer is coming, and logistics personnel are arranged to disinfect and kill insects behind the campus classrooms and teaching buildings on weekends.

In short, our school firmly establishes the idea of "safety is no small matter, and responsibility is greater than the sky", actively takes effective measures to effectively enhance the initiative and consciousness of safety work, puts the safety of teachers, students and campus property first, and contacts in various ways to jointly build a safe and harmonious campus.

Activity promotion scheme 4 I. Activity theme: reminiscing about childhood.

Second, the purpose of the activity:

Through this activity, we will show the persistence of our family education group in the past year, show the infinite childhood happiness we have gained in the process of family education, and at the same time pass on our happiness to everyone to enrich campus life; But also hope to enhance the friendship and unity among members through this activity, so as to enhance the cohesion and influence of the community.

Third, the specific activity planning scheme

(1) Activity time: April 26th, 12:30 to 1: 30.

Venue: A canteen square.

Activity object: Children's shoes that the whole school likes to play and are interested in reminiscing about childhood can be used.

(2) Activity content: It consists of six small games, and the process is as follows: (Dear friends, if you win the top three in these four activities, you can get the amount of mysterious activities collected in this activity)

1 name: blowing balloons

Rules of the game: within the specified time, according to the number of balloons blown, you can get a few sweets by blowing a few, and you can get a beautiful gift at most;

2 Name: Docking

Rules of the game: Set 15 pairs of corresponding cards such as "Huang Rong and Guo Jing", draw a card, find the students with corresponding cards, guess the corresponding cartoons and their characters together according to the information provided by us, and you can get five sweets if you guess correctly;

3 Name: Kicking shuttlecock

Name: single skipping rope

Rules of the game: within the specified time, the shuttlecock will win, and the top three will get sweet fudge;

Rules of the game: whoever jumps more wins, and the top three can get the pure and strong alpine forehead with milk fragrance;

5 Name: Pick up the stick

Rules of the game: randomly scatter a stick on the ground, and the participants will pick it up one by one. Those who don't move the stick below will get three sweets.

6 name: throwing stones

Activity rules: throw five stone heads in the order of 1, 2, 3, 4, 5, and more will get candy;

Fourth, the preparatory activities:

1, making posters and display boards; Voice of Tiger Creek as a propaganda platform; Oral publicity to mobilize their friends and classmates.

2. Website design.

Verb (abbreviation for verb) activity budget:

/kloc-0.000 milk balls, 50 original alpine lollipops, three bags of colored balloons, seven badminton balls, seven ropes, ten exquisite small gifts and ten mysterious gifts. (Small gifts donated by individuals), posters and display boards.

(Note: The first activity is the starting point, attracting people's attention with colorful colors and bringing people into our world with warm music, and more staff are needed)

Activity Promotion Scheme 5 Marketing promotion will focus on the theme of "Wetland Scenery, Hometown of Baicheng", focus on "Three Brands, Six Products", and make every effort to create a "first-line and eight-point" boutique tourist route as the overall goal, so as to realize quality improvement, efficiency improvement, transformation and upgrading of the tourism industry and promote sound and rapid economic and social development. Vigorously implement the strategy of "Baicheng Tourism" and accelerate the development of Baicheng tourism, which requires our tourism bureau to do a good job in propaganda, achieve the goal of building a tourism brand at home and establishing a good image abroad, and meet the needs of tourists for all kinds of tourism news and latest information in time.

I. Publicity theme

"Wetland scenery, fragrant white city"

Second, the form of publicity.

Mainly through online publicity, media publicity, activity publicity, advertising, special tourism products publicity and other ways.

Third, publicity arrangements:

1, online publicity

Give full play to and make use of the rapidity of information transmission on the Internet, and organize special forces to carry out online publicity and exchange. Focus on the construction of Baicheng tourism website, and enrich the six closely related tourism elements of "eating, living, traveling, traveling, shopping and entertainment".

Under the condition that the developed WeChat and Weibo public publicity platforms provide data and information related to Baicheng tourism, we can call the WeChat public publicity platform free of charge and broaden the ways to build the WeChat public publicity service platform. Publicity materials that have a wide impact on products, such as feature films and micro-movies, can seek the support of all sectors of society and explore the promotion path through the Internet with the help of novel, unique and fascinating ideas.

Baicheng tourism website will be built to publicize Baicheng's beautiful ecological scenery, peculiar cultural landscape and rich natural resources, so that Hecheng, a beautiful grassland, will become a bright pearl in the northwest of Jilin.

In February, it mainly helped to promote the WeChat public platform for tourism in the region;

In March-March, the exhibition of tourism commodity enterprises in Baicheng area will be held;

May Tourism Law Publicity;

Hold a cycling race around the lake in June;

Photo contest and fishing contest in August;

September Wild Goose Flying Festival;

65438+ October Tourism Story Collection Essay Contest, Zhenlai White Crane Festival;

During the period of 65438+February, winter tourism festivals such as Zhenlai and Xianghai Chagan Haote were held.

2. Media publicity

Actively establish good news media relations, invite news media reporters from travel agencies in major tourist destinations to travel to Baicheng, and ensure that there are often pictures on TV, voices on radio, articles in newspapers, texts on web pages and people at exhibitions in Baicheng. Actively organize some media entertainment programs in Xianghai, Momoge and other scenic spots to promote Baicheng tourism.

Column:

CCTV channel CCTV- 1 broadcast, city TV station "Discover Baicheng"

Column broadcasting connects several tourist attractions in Baicheng into a line, packaging and promoting Baicheng tourism brand.

Column form:

The program is in the form of radio and photo publicity. Tourism "eat, live, travel, travel, shopping and entertainment" all belong to the content of the column, and the column can be set up with sections such as "through train", "travel tips", "tourist post", "love scenery" and "brand display" to reflect the characteristics and services of Baicheng tourism.

The program content mainly includes:

Travel Express: In the form of communication reports, timely and accurately broadcast the new events in Baicheng tourism and other industries.

Tourism post: Focusing on the tourism reality of "clothing, food, housing, travel and entertainment" in Baicheng, we will publicize and introduce them one by one, focusing on tourist attractions and hotels, or taking pictures of all the scenic spots and tourism teams that need to be publicized with the host or introducing them by video, and then recommending and promoting them after careful editing.

Travel Tips: Recommend new boutique routes, travel time and price, weather, traffic, etc.

20xx TV media arrangement plan:

CCTV-1(1-12) The Provincial Tourism Bureau and the local tourism bureau jointly promoted the scenery, rich grassland folk customs and unique military resources of Zuimei North City on CCTV, and carefully created three tourism brands with wetland ecology, military experience and folk customs.

Baicheng TV Station (1-65438+February) "Discover Baicheng";

1. Hire a promotional film production team to produce the promotional film "Wetland Scenery, Hexiang Baicheng";

2. Put a promotional film of "Wetland Scenery and Lotus-scented Baicheng" in the "Discover Baicheng" column of the news comprehensive channel of Baicheng TV Station to promote and promote the "One Line and Eight Points" boutique tourist route.

3. Promotion of activities

According to the work requirements of "highlighting the market focus, striving for the highlights of activities and grasping the breakthrough point of marketing", the activities are planned and carried out with the theme of "feeling Baicheng", and the tourism commodity enterprise exhibition in Baicheng area will be held from June 5 to April 38; May Tourism Law Publicity; Hold a cycling race around the lake in June; Photo contest and fishing contest in August; September Wild Goose Flying Festival; 65438+ October Tourism Story Collection Essay Contest, Zhenlai White Crane Festival; During the period of 65438+February, winter tourism festivals such as Zhenlai and Xianghai Chagan Haote were held.

Step 4 advertise

Set up a number of large-scale tourism publicity public welfare billboards in important public places and major traffic roads within Baicheng area;

One is window advertising. This total advertising volume is large and wide, and tourists feel real.

The second is outdoor advertising. Including street sign advertisements, traffic advertisements, light box advertisements, etc. This kind of advertisement is clear and eye-catching.

Third, online advertising: this kind of advertising is the best form of tourism advertising with low cost and large amount of information, and it is also its future development trend.

Fourth, new media advertising: including digital TV, LED, high-speed rail, subway advertising forms, novel and fashionable.

5. Promotion of tourism commodities

During the period of 20xx, we will help five tourism enterprises to expand their scale and cultivate three new tourism enterprises.

Increase the development and management of Baicheng characteristic tourism commodities, and improve the satisfaction of Baicheng tourists. Through the tourism commodities fair, the cultural connotation of Baicheng tourism resources will be further explored and displayed, so that the characteristic tourism resources of our city can be transformed into tourism commodities with market competitiveness as soon as possible, and a number of tourism commodities with unique characteristics and tastes that are iconic, innovative, practical, scientific and technological, ornamental and easy to carry will be launched, which will prolong Baicheng tourism industry chain and enhance the proportion of shopping in tourism economy.