Traditional Culture Encyclopedia - Photography and portraiture - Cake Poster-How to Promote Private Cake in Early Stage

Cake Poster-How to Promote Private Cake in Early Stage

How does a cake shop make a private customized photo cake? It is called "digital cake" and is an edible cake. After the favorite image is digitized, it is printed directly on the cake with a special food printer and food coloring.

The digital food image printer processes and synthesizes people, landscape photos or cartoon patterns through the client computer, and then sprays text patterns and images on food paper through the digital food printer, and then covers the food paper with colorful lace.

Another method is to use a special digital cake printer to print the image on special food icing paper or rice paper, and cover it on the cake after cutting. Digital cake originated in Europe and has become more and more popular in Hongkong and Taiwan Province Province in recent years.

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Compared with traditional cakes, "digital cakes" have clearer images, brighter colors and more creative shapes. The biggest advantage is that you can customize your own cakes.

Digital cakes can integrate images of portraits and landscapes selected by customers, such as cartoon cakes. By importing European food pigments and special cake printers, digital images are printed and produced, which changes the shortcomings of monotonous traditional cake forms, brings different visual enjoyment and taste to consumers and becomes a new indicator cake.

Digital cake is a new breakthrough in the history of cake, which satisfies people's wishes to the greatest extent and has many uses: for example, you can print photos of your loved ones on the cake as a souvenir, you can also print your proud paintings on the cake to share with the public, you can also make posters belonging to the company, print them while eating, and even print your favorite NBA stars on the cake and eat them in your stomach.

Another design company delayed by delicious food, Haolilai? Have you heard about the recent joint venture between Hollyland and Haagen-Dazs?

When the top cake hits the top ice cream, what a fairy match!

Holiland, another design company delayed by food.

Just looking at the package, you can already feel the fragrant ice cream wrapped in a soft cake and melting at the tip of your tongue.

In recent years, Holiland is famous for its outstanding appearance and amazing traffic. The cake is only its protective color, and the top flow with goods is its essence.

Today, Canva sauce will introduce you to the top figures in the cake industry.

Holiland, another design company delayed by food.

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Product packaging and poster design

Holiland's design style is unified, permeated with a unique feeling. Different products and different designs always give people a sense of freshness.

Traditional ancient style

The traditional elements of China can often convey different spirits and artistic conception, which have good artistic aesthetic value and strong plasticity, and are deeply loved by designers.

Holiland uses the core contents of auspicious patterns in China traditional culture, such as pine crane prolonging life, beaming, bamboo reporting peace and so on, to create a brand-new design technique and create a design style combining tradition and modernity.

Holiland, another design company delayed by food, another design company delayed by food.

The packaging of this flower cake is more like an improved version of antique design. It is also drawn by combining the characteristics of ancient style and modern design.

Holiland, another design company delayed by food, another design company delayed by food.

Japanese aesthetics

Japanese aesthetics has been widely accepted in the design circle. To put it bluntly, it is two words: minimalist.

Holiland's packaging design also perfectly interprets these two words. The combination of words and graphics and a small amount of color use make the final design simple but unique, which makes people unforgettable for a long time.

Holiland, another design company delayed by food.

At that time, this kind of Japanese-style white peach jelly fascinated many girls. QQ played it and it was pink and tender.

Holiland, another design company delayed by food, another design company delayed by food.

Holiland's fruit drink series also follows this Japanese minimalist style.

Holiland, another design company delayed by food.

poster design

In recent years, Hong Kong style and retro design have been loved by more and more brands. Indeed, fashion is a cycle.

Since Holiland and Ahuatian's "Lihua Tea Restaurant" went online, I have an impression on Holiland.

(1) Retro Hong Kong style

Different from the gentleness and freshness of Japanese style, Hong Kong style is good at attracting consumers with eye-catching color matching, which is very retro and fashionable.

Holiland, another design company delayed by food, another design company delayed by food.

(2) Memphis style

In modern life, which is increasingly pursuing individuality, emotional expression and self-expression, learning from Memphis style and breaking the routine, rigid and standardized design is actually an aid to its brand rejuvenation.

Holiland, another design company delayed by food.

(3) Fresh magazine style

Holiland is very good at choosing soft and fresh colors and clean and concise design style, which may be inspired by Japanese small fresh magazine.

Holiland, another design company delayed by food, another design company delayed by food.

(4) packaging of Japanese aesthetics

Holiland, another design company delayed by food, another design company delayed by food, and another design company delayed by food.

Luo Hong, CEO of Holiland, likes photography and attaches great importance to product packaging design, which drives sales through design. Therefore, Hollyland has a sense of design in both packaging and daily publicity.

In this era when Yan value is justice, Holiland once again proved the importance of Yan value with its own actions.

How to promote private cake in the early stage is recommended as follows:

A lucky draw will be held, and the prize will be a free taste of the products in the store. You can put up posters outside the cake shop or go out for publicity, attract customers by lottery, and distribute the products in the store as prizes to the winning customers, which can not only increase the number of customers, but also make customers like the products in the store and increase repeat customers; Publish daily discounts for products. Most consumers are more or less greedy, so they can offer daily discounts on goods and discounts on different goods on different days of the week to attract customers to buy. Distribute promotional materials and discount cards. Clarify the target positioning of customers in the store, determine customer groups, and distribute promotional materials and discount cards to areas where customer groups are concentrated. Note that the production of promotional materials needs to have its own characteristics, and the discount card should have a certain discount.