What is the income of beauty bloggers?

Depending on the number of fans, there is no fixed income

The channels for making money are:

1, platform traffic makes money. Beauty bloggers will publish articles or videos on multiple platforms in order to improve their popularity and gain more fans. Individual platforms will be divided according to your clicks.

2. Business cooperation and advertising. Businesses aim at the commercial value brought by the influence of these beauty video bloggers, and will choose to put advertisements in popular videos or ask bloggers to endorse products to promote their products.

Beauty bloggers include Xiaohongshu, WeChat official account, Weibo, Tik Tok, etc. These are mainly divided into two types, one is an individual and the other is a company. As we all know, the company's beauty blogger company will naturally receive advertisements for them.

Including post-content production, photography and editing, how do individuals receive advertisements? First, merchants take the initiative to contact, and second, they accept promotion on the platform. Now there is another kind of cooperation with mcn. What mcn doesn't understand can be understood as intermediary, that is, one party has traffic and the other party has resources, which are divided in proportion.

The upfront investment of beauty bloggers

Workshop site expenses (including utilities, network, management, etc. ) ￥ 65,438+00,500.

Salary expenses of studio members (including five insurances and one gold, bonus, etc.). ) ￥ 58,532.

Workshop afternoon tea costs 800 yuan

Studio daily necessities, stationery, snacks, etc. ￥ 1983

Add and maintain studio equipment 3500 yuan.

Total cost: about RMB 88,865,438+05.

Cosmetics+skin care products+new clothes are about 22,000 RMB.

Still life shooting around 200 yuan.

Buy shooting equipment

Including cameras, tripods, lighting equipment, microphones, etc.

Canon 5D4 fuselage: 17000 yuan

24 ~ 105mm lens: 6300 RMB.

Total: 23,300 RMB.

Sony A7R3:18000 Yuan

Lens: 13000 yuan

Total: 3 1000 yuan

Sony black card 6: 7950 yuan

Tripod: 1000 yuan