How to calculate the operating salary of new media?

With the increasing popularity of Internet and mobile Internet, more and more people want to enter this industry. Some people think that this industry has a good prospect, some people think that this industry is good for employment, and some people think that this industry has high wages. Bian Xiao is telling a big truth here now. Although the short video industry of new media is relatively hot, the employed people are mixed. A good operation can earn tens of thousands of monthly salary, while Bian Xiao who only recites articles every day may earn 3,000 monthly salary. This phenomenon has caused misunderstanding among more white people who want to enter this industry. What is the salary of short video industry in new media? Today, Bian Xiao will tell you about the overall salary of this industry and give you some reference.

Pure white entry salary

According to Bian Xiao's industry experience, the salary of a new media short video is generally around 3000. Then the internship salary in first-tier cities such as Beishangguang will be relatively high, generally staying above 8 K. If you have a good academic background or have operational experience during school, you can appropriately raise the salary level of 500- 1000, but not higher.

Salary after entry 1-3 years

Generally speaking, short videos of new media with entry experience will definitely be higher than interns. Because they already have some experience in project operation in this industry, they will also accumulate some ideas and experience in these projects. According to the salary under normal circumstances, the salary will basically rise to 5000-6000 1-3 years of experience after an internship with 3000 Bian Xiao. The salary of Beishangguang may rise to 7000-8000.

3-5 years salary.

Generally speaking, people with five years of industry experience will not still be in the position of Commissioner, but will basically be in the position of supervisor or manager. There is bound to be a big difference between the salaries of managers and commissioners. Basically, there will definitely be 8000 management, and the first-tier cities will be higher. Breaking through 10 thousand is not a problem. What is the process of short video editing in Aauto Quicker, Tik Tok /xmt/2264.html? After being promoted to the management, the new media short video itself is updated and iterated quickly, so what needs to be learned at this time is the analysis ability from point to line and from line to surface, rather than the simple operation skills of new media short video.

Analysis from the aspect of position promotion:

1. new media operation specialist: the monthly salary is about 8k- 15k.

Responsibilities: New media short video operation with reading, commenting and forwarding by Weibo as KPI.

Execution: Without a clear KPI goal, execution will not fall on the "effect".

Effect: the actual effect can't be fed back, and it can't support the adjustment of work.

Optimization: On the surface, digital reading and forwarding can not provide data basis for the challenge of transformation funnel.

Authority: Manage a micro-signal, manage a Weibo. If you have your own land, your leader will often "guide" you, and there will be confusion with unclear authority.

2. Director of new media operations: monthly salary 15w+

Responsibilities: Take the quantity+quality of flow as the work goal.

Execution: At this level, you are executing and acting for KPI.

Effect: Data feedback comes back first, which can guide the optimization of traffic acquisition.

Optimization: Start to optimize the work with data.

Authority: Manage 1 or several publicity channels.

3. New Media Operation Manager: 2w+ monthly salary.

Responsibilities: the goal is super clear and responsible for the final transformation effect of the company. The goal is to help enterprises bring effective traffic that can be transformed.

Execution: break down the goal into countless small goals, which can be done every day, and each action is for the goal.

With a goal, you will not be bound by external comments, temptations and fears. You work hard for your goal every day.

Effect: You know when, what kind of feedback you need, and what kind of results you can verify.

Optimization: You know exactly what kind of feedback to use to adjust your work, be familiar with A/B testing, and make clear which channel and content form are more effective.

Permission: as long as it can bring value to the company, any resource can be used, and any attempt is up to you.

4. Short video operation

job description

1. Build a short video business ecosystem and be responsible for user growth.

2. Be responsible for the promotion and planning of short video content on Aauto Quicker and Tik Tok platforms, and improve the brand's exposure and broadcast volume.

3. Be responsible for translating the activity planning scheme into concrete implementation scheme to ensure the smooth implementation of the project.

4. Experience in short video matrix trading from 0 to 1, and experience in group management is preferred.

job requirement

1. Skillful use of image, video and audio processing software is very important.

2. Familiar with the short video market and growth gameplay in the field of education, and experience in educational video content planning is preferred.

3. Big head, active thinking, excellent activity planning ability, strong resource integration ability and coordination and organization ability.

4. Highly sensitive to content dynamics and able to grasp topic dynamics or trends in time.

5. Director of New Media Operations: The monthly salary is not capped.

Seriously,

New media short video is a very good choice and way out.

It is the best way for ordinary people to achieve counterattack.

Because its entry barrier is really low.

As long as you take the basic course,

And a little intermediate state,

Then do your own work,

Or in the case of alpha,

Get a job as a Commissioner,

It's not difficult,

Pick up 8K easily,

In third-and fourth-tier cities, getting a 5 K is not a big problem.

If you want to go up again,

Learn something advanced,

Work hard by yourself,

After years of hard work,

Become a director,

Earn 20 thousand a month,

Plus the work is a little effective,

With bonus, it is ok to earn 40,000-50,000 yuan a month.

If you have another tiger in your heart,

I think I can do the same thing for the company,

Then why not set up your own account,

It's nice to have some extra income.

Let's do the math,

Make an account with about 5000 fans,

Two commercials a week,

The price of each item is 1000 yuan.

8,000 yuan a month,

This amount of RMB has dumped a large part of office workers.

This kind of account, no matter how calculated, is cost-effective.

If,

You're still confused,

I don't know what to do,

The salary is not satisfactory,

Then I suggest you learn new media short videos quickly.

To sum up, it can be seen that in fact, the salary increase of new media short videos is still a normal state in the whole region, and not many people say that the salary increase will be very fast, and it is necessary to reserve knowledge in the first few years. If the daily work is just memorizing words, it is very likely that they will still earn 5000 yuan after working for 5 years, 10 years. Therefore, what Bian Xiao wants to say is that you must not stop studying, study more and improve your working ability in order to improve your working conditions.

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