Will the content of public cultural services be more abundant?

"The report of the 19 th National Congress of the Communist Party of China pointed out that the public cultural service system should be improved, the project of benefiting the people through culture should be implemented in depth, and mass cultural activities should be enriched." Han, director of the UNESCO Research Center of the Chinese Academy of Fiscal Science, believes that the implementation of free opening is a concrete measure taken by the central government to solve the imbalance and insufficient contradiction of public cultural services, which is conducive to promoting the hard work of public cultural institutions and improving the level of public cultural services.

The basic contents of free opening of cultural venues include both public space facilities and public cultural services. For example, the free opening of art galleries includes: holding exhibitions and public lectures, conducting public education and expanding the audience experience. The basic exhibitions of the art museum are free to visit, and a few special exhibitions can be given low fares according to the actual situation.

Jiaxing City, Zhejiang Province, as a demonstration area of national public cultural service system, implements the system of main and branch libraries, one card for urban and rural libraries, and books can be borrowed and returned, providing basic rural readers with high-quality public library services almost equivalent to urban readers. Lishui City has continuously increased financial public investment in culture to promote the public welfare and inclusiveness of cultural venues. In 20 17, Lishui city allocated 82180,000 yuan for public cultural services, up 44% year-on-year. In terms of funding arrangements, the social benefits of public cultural services are regarded as performance goals, and relevant funds are arranged as a whole to mobilize the enthusiasm of venues for free opening. Last year, Lishui Museum received 360,000 tourists, a year-on-year increase of 38%. City Cultural Center (City Art Museum, City Intangible Heritage Museum) received 230,000 tourists, up 48% year-on-year; The Municipal Museum of Photography received 90,000 tourists, up 1.80% year-on-year.

The implementation of free and open policy has further enriched the content of public cultural services, formed a number of excellent service brands, and also brought about the diversification of management methods of museums and libraries. In recent years, a number of high-quality thematic exhibitions have emerged in China, such as The Road to Rejuvenation, Cultural Relics Exhibition of Sleeping Hou Tomb, Shaanxi Ancient Civilization and so on. Last year, the variety show "National Treasure" jointly launched by several museums and CCTV achieved a sensational effect of 800 million people, which narrowed the distance between cultural relics and audiences. The 100-episode documentary "If a National Treasure Can Talk" has been continuously broadcast on TV and the Internet, presenting a colorful cultural feast for the audience. Source: People's Daily