Production process of short video

The production process of short video is as follows:

1, determine the theme, and know your user positioning very well. Only by defining the orientation and theme, and then making targeted planning and production, can we ensure that every link of short film production can be completed efficiently. After determining the theme, we will have a clear goal, which will enable us to complete this task more quickly and directly.

2. Writing a copy requires creativity. The so-called creation refers to the creation that is different and can attract the attention of others. Writing articles should be targeted. The so-called goal positioning is to know who your work is for, that is, the audience of your work.

3. Video shooting. The early stage of video shooting includes the configuration of some photographic equipment, the selection of photographic expressions and scenes, the placement and switching of stands, the arrangement of lighting positions and the configuration of broadcasting system. With the decrease of the attention that most viewers can keep, all media are vying for our online time. The shorter your video, the simpler it is.

4, video editing, video shooting, first-hand material, into the editing environment. The most common editing job is to cut off the useless parts and splice different fragments into a complete video. Commonly used editing software has some simple functions, such as love editing or the built-in editing function of short video platform.

5, add subtitles, add subtitles for mobile phone video, you can use the app to add directly. If you use a computer, you can use Arctime. Is a powerful, simple and efficient professional cross-platform subtitle software. It can quickly create and edit timelines and edit text.

Benefits of short videos:

1, with strong social attributes, short videos are basically spread through social media. For example, short videos can be directly uploaded to personal Weibo after production, and the content of Tik Tok and Aauto Quicker can also be directly forwarded to social platforms such as friends circle and Weibo. Due to the creativity and interest of video content, these short videos are easy to form fission propagation after being spread on WeChat and Weibo.

2. The technical threshold is low, and the process of recording and publishing short videos is relatively simple. Viewers only need a mobile phone to complete it, and the captured video can be processed through the mobile phone and finally uploaded to the platform. At present, short video platforms such as Tik Tok and Aauto Quicker also provide users with many simple video editing functions and special effects skills, so that users can make videos quickly.