Traditional Culture Encyclopedia - Photography and portraiture - Common sense of opening ceremony etiquette
Common sense of opening ceremony etiquette
The preparation for the opening ceremony is the basic work of the opening ceremony, and the organizers should make preparations in the following aspects: (1) Do a good job in publicity.
Use the media to advertise widely to attract public attention. The contents of this kind of advertisement should generally include: the date and place of opening, the operating characteristics of the enterprise, the preferential treatment for customers at the beginning of opening, etc.
In order to let customers know the news of the opening or relocation of a store, shopkeepers often write a notice of opening, post it on the bulletin board in front of the store or in a nearby public place, or spread it through the news media. The opening notice is generally concise, indicating the opening time, business scope and service purpose of the store.
If necessary, you can also write down the store's address, transportation route, telephone number, postal code, bank name, bank account number, etc., so as to contact and expand business. The contents of the business opening notice should be realistic and the wording should be concise. Don't be grandstanding and flashy, which will affect the reputation of the store.
(2) Determine the guest list. The success of the opening ceremony is directly related to the identity and number of the main VIPs attending the ceremony.
Therefore, before the opening ceremony, the organizer or organizer should invite superior leaders, celebrities, relevant functional departments, community leaders, community representatives and news media people to attend. (3) Send an invitation in advance.
Shopkeepers often send out invitations and invitations in order to invite relatives, friends and people from all walks of life to attend the opening ceremony when the store opens. This kind of invitation is generally exquisite to show solemnity, and the writing requirements are concise.
The writing of the invitation letter is relatively free, which is similar to the style of ordinary letters, but the wording should be warm and sincere and warm and polite. Invitations and letters should be sent out a few days before the opening of the business, so that the invitees can make consideration and arrangements in advance. If necessary, they can indicate "I hope to ask for instructions" so that the invited person can reply whether the host accepts the invitation or not if possible.
(4) Layout the site environment. Organizers can set the ceremony venue at the entrance of the shopping mall, and the venue layout should set off the festive atmosphere. The "xxxx Opening Ceremony" sign can be hung at the entrance of the mall, flower baskets, plaques and commemorative items presented by brother units can be placed on both sides of the rostrum, and ribbons, palace lanterns and balloons can be hung around the venue.
You can also prepare some cheap souvenirs. Material preparation should be grand and decent.
2. What etiquette should be paid attention to during the opening ceremony?
The opening ceremony is generally held in the form of convention, and its activity process is roughly divided into three stages, namely, opening, process and end.
During the ceremony, you can play music or fast-paced music. In areas where firecrackers are not restricted, set off flammable firecrackers to celebrate. Generally, the host or organizer will deliver a speech first, and then the superior leaders and guest representatives will deliver a congratulatory message.
After the ceremony, the host can guide the guests to visit the store, introduce the company's main facilities, specialties and business policies, and solicit opinions, so as to keep in touch with people from all walks of life. You can also have a brief discussion with the guests, or ask the guests to leave a message in the guest book and sign it and take a group photo as a souvenir.
After the opening ceremony, the mall was officially opened to the public. Organizer leaders and sales staff should respectfully stand at the door to greet customers.
For the first batch of customers who just started their business, sales staff should pay more attention to sales etiquette and say "welcome" and other words of thanks at the right time. You can also prepare some shopping bags with the words of opening ceremony printed on them and give them to customers as a souvenir.
3. What is the etiquette for the guests to celebrate the opening ceremony?
Guests come to congratulate the opening, arrive on time, and inform the host in advance if something happens, and congratulate the host on opening.
After meeting the host, the guests should congratulate the host and not say anything unlucky. Generally speaking, guests always send some gifts to celebrate the opening of the host, including: 1. Congratulatory letters and telegrams to congratulate the opening of the store are similar to ordinary letters and telegrams in form, but their contents are nothing more than praise for auspicious words, but they should not be too pretentious, lengthy and irrelevant.
Here are some examples: Example 1 XX Brother: Thank you for inviting me. I can't come to congratulate you because of my official duties. Please forgive me. I am writing to wish you a happy opening, prosperous business and abundant financial resources.
Dedicated to this to praise Jin' an! This is a beautiful day! XXXX year x month x day
4. What aspects does the opening etiquette generally include?
Opening etiquette generally refers to the etiquette and customs that should be followed in preparing for the opening ceremony. Usually, it includes two basic elements. The first is the preparation for the opening ceremony. Second, the action of the opening ceremony.
First of all, public opinion preparation and publicity are necessary. Because the opening ceremony held by the unit has created a good image, they will carry out essential publicity to attract social attention and win public recognition or acceptance.
The second guest invited the work to be done. The influence of the opening ceremony often depends on the number of guests and their level. Anyway, we will try our best to invite some guests to the opening ceremony. Local authorities, leaders of higher authorities, local functional management departments, cooperation with peers, unit leaders, humanities and social groups, community leaders, and media personnel are the key points. As a preventive measure, the invitations of special guests should be carefully prepared and put in beautiful envelopes for the other party to make arrangements early.
Third, we should do a good job in site layout. The opening ceremony is mainly held at the opening ceremony site, either at the main entrance of the square or outside the main entrance hall. According to the usual practice, the position of the host and guests at the opening ceremony is generally not arranged on the rostrum or seats. Showing the grand respect for the guests is that the VIP position is laid around the red carpet, banners, balloons, ribbons, lanterns and banners.
Fourth, it is the necessary reception service. When the opening ceremony is held at the scene, there must be a special person to receive the guests. In addition, all employees of educational units must have a hospitable identity, be responsive to guests, take the initiative to help solve problems, and more importantly, share responsibilities and do their jobs well. The reception of distinguished guests shall be personally received by the principal responsible person of the unit. When receiving other guests, you can take charge of this through the stewardess unit. If the guests need it, prepare to provide them with a good special parking lot, a lounge and arrange meals. Learning life etiquette will help you win in the future.
5. Opening ceremony preparation process and etiquette norms
Preparations for the opening ceremony
(1) Do a good job in publicity. Enterprises (companies) or stores can make use of the media to widely publish advertisements or post business opening notices on bulletin boards to attract public attention. These advertisements or notices generally include the date and place of opening, the business scope and characteristics of the enterprise, and the preferential conditions for opening.
(2) elaborate the guest list of the ceremony. Invited guests should generally include the heads of relevant departments, community leaders, celebrities, representatives of the same industry, journalists, staff representatives and public representatives. The invitation letter should be delivered to the invited guests in advance. Cindy, a director of Huang Sen organization and a member of Shanghai Young Entrepreneurs Association, has a good network of business and political celebrities and institutions.
(3) Determine the scale and time of the ceremony.
(4) Determine the list of congratulations and write the answers for the person in charge of this unit.
(5) Determine the ribbon-cutting personnel and prepare the equipment. In addition to the person in charge of the unit, guests with higher positions and certain popularity should also be invited to cut the ribbon together.
(6) Arrange various connection matters. Sign-in, reception, ribbon cutting, photography, video recording and other related service personnel should be determined in advance, and these personnel should arrive at the designated posts before the ceremony.
(7) Layout environment. The opening ceremony is usually held at the gate of the unit. In order to set off a warm, grand and festive atmosphere, banners of "XXX Opening Ceremony" or "XXX Opening Ceremony" can be hung on the site, and some greeting cards and flower baskets for guests are placed on both sides. Lights can also be arranged around the venue, and lanterns and balloons can be hung.
Two. Procedures for the opening ceremony
Ritual procedure refers to the process of ritual activities. Generally speaking, the ceremony program includes the following items:
(1) The ceremony begins. The host announced the official start of the opening ceremony, and all stood up, set off firecrackers and played music.
(2) Read out the list of important guests.
(3) Congratulations. The congratulations of superior leaders or guest representatives are mainly to congratulate the opening unit and place high hopes on it.
(4) reply. The person in charge of this unit will make a reply, the main content is to thank the guests and congratulate the unit, and briefly introduce the business characteristics and business objectives of this unit.
(5) unveiling or ribbon cutting. Unveiling means that the person in charge of the unit and the superior leaders or guests remove the red cloth covered on the plaque. Ribbons are usually made of red silk, and scissors, trays and ribbons should be prepared in advance before ribbon cutting. When cutting the ribbon, the hostess pulled the ribbon and held the tray. The ribbon cutter cut the flowers on the ribbon with scissors and put them in the tray. At this time, congratulations should be expressed by applause.
(6) visit the forum.
(7) Meet the first customers.
(8) Holding receptions or theatrical performances.
The above procedures can be increased or decreased according to the specific situation, and there is no need to copy them mechanically. In short, the whole process of the opening ceremony should be compact and concise.
Three. Etiquette requirements for attending the opening ceremony
(1) Participants should pay attention to gfd, attend the ceremony on time and support the organizers.
(2) Guests can send some congratulatory gifts and write congratulatory messages before or during the ceremony.
(3) When the guests meet, they should congratulate the host and say some words of blessing, such as wishing business prosperity and making a fortune.
(4) When delivering congratulatory messages, guests should be concise, pay attention to civilized language, and use less ambiguous gestures.
(5) During the ceremony, participants should make some courtesy remarks, such as applauding, following the tour and writing messages.
(6) After the ceremony, when the guests leave, they should shake hands with the leaders, hosts and service personnel of the organizer to express their gratitude.
6. What are the precautions for ceremonial celebrations?
Note: the celebration should be held at the right time: there is a problem of holding the celebration at the right time.
First of all, choosing a good time can not only add a lot of color to the ceremony, but also enhance the effect of the event. For example, generally speaking, an enterprise's celebration activities should consider enterprise opportunities and market opportunities together, so as to make the celebration activities fit the market opportunities.
Then, the time of some ceremonies is fixed. Compared with festivals and anniversaries, these celebrations can usually only be advanced, not postponed. However, some celebrations have to be timed; For example, the opening ceremony and the completion ceremony, in addition to these preparations, we should also consider whether the relevant leaders can attend and the festivals before and after.
Celebrations should be moderate. Celebration is a ceremonial activity, and the relevant state departments have special regulations, which should be strictly controlled and the declaration system should be seriously implemented.
At the same time, we should have a sense of quality products. Too many ceremonies will affect the quality and effect of celebrations to a certain extent. Therefore, the scale and form of the ceremony activities must be generally consistent with the situation of the unit and the project. A small project, holding a large celebration will only become a laughing stock.
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