Planning scheme for celebrating Mid-Autumn Festival

Five planning schemes for celebrating Mid-Autumn Festival

Influenced by China culture, Mid-Autumn Festival is also a traditional festival for overseas Chinese in some countries in East and Southeast Asia, especially local Chinese. The following is my plan to celebrate the Mid-Autumn Festival, for reference only. Like to collect and share!

Planning scheme for celebrating Mid-Autumn Festival 1 1. Purpose of the event:

Mid-Autumn Festival is a traditional festival in China with unique customs and culture. By carrying out a series of research activities in different grades, children's practical ability can be exercised and developed, their understanding and interest in China's traditional culture can be enhanced, and a preliminary sense of national pride and festive joy can be generated. Thus it embodies the characteristic concept of "from life to life".

Second, the specific activities:

Divided into two parts:

(1) Class meeting with the theme of "family reunion"

Activity time: class meeting on the afternoon of September 29th.

Activity content:

1, Mid-Autumn Festival custom. Through the theme class meeting, we can exchange the customs, origins and legends of the Mid-Autumn Festival, deepen students' understanding of the Mid-Autumn Festival and have a strong interest in China traditional culture.

2. Share the mooncake family. Taste moon cakes by yourself, share moon cakes with classmates and teachers, experience the happiness of Mid-Autumn Festival, and feel the affection of class families and school families.

(B) the grade characteristics of practical activities

Activity time: September 30th-65438+1October 7th.

Activity content:

First or second grade:

Theme: filial piety to parents, respect for the elderly, and harmonious coexistence with relatives.

Activities: spend the Mid-Autumn Festival with the elderly, eat moon cakes, send blessings to the elders and bring the warmth of the festival.

Third grade:

Theme: Mid-Autumn Moon and Bright Moon. Photography lasts forever.

Activity: Take photos of Mid-Autumn Festival and leave good memories. Stick it on A4 paper (vertical version), the top photo is 6 inches, and below is the photo theme and my voice (preferably printed or handwritten). 20 excellent works in each class before 10 10.

Fourth grade:

Theme: tasting poetry and talking about reunion.

Activity: Collect poems about Mid-Autumn Festival and taste the feelings of ancient and modern poets about Mid-Autumn Festival, the moon and their hometown. Show it in the form of handwritten newspaper. 10 June 5438+00 Hand in 20 outstanding works in each class.

Fifth grade:

Theme: Research on Mid-Autumn Festival Culture

Activities: Collect the origin, customs and legends of Mid-Autumn Festival; Study the special activities of Mid-Autumn Festival in Weihai, and show them in the form of self-made handwritten newspapers. 10 June 5438+00 Hand in 20 outstanding works in each class.

Planning scheme for celebrating Mid-Autumn Festival 2. Purpose of activities:

Through a variety of activities, let students approach the Mid-Autumn Festival, feel the homesickness of the Mid-Autumn Festival and the good feelings of blessing reunion, inherit the traditional culture of the Chinese nation, cultivate students' good Chinese literacy and stimulate students' national pride. Cultivate students' subjective participation consciousness, practical ability and spirit of unity and cooperation in activities.

Second, the theme of the event: Mid-Autumn Festival reunion.

Three. Activity time: _ _ September

Four. Activity content

1. "What do you know about Mid-Autumn Festival?"

Ask students to collect knowledge and pictures about the origin, customs and food of the Mid-Autumn Festival, and get close to the Mid-Autumn Festival culture through a ten-minute team meeting.

2. Enjoy the moon and taste moon cakes.

On the full moon night of Mid-Autumn Festival, I eat moon cakes with my grandparents, parents. Three generations compared their childhood moon cakes in terms of variety, taste, price and packaging.

3. Xiaoquer conveys affection and gives thanks and blessings during the festival (Grade 1 and Grade 2)

(1) Learn to sing the ballad "Grandpa hits moon cakes for me" in music class to arouse students' feelings of remembering Grandpa of the Red Army. On the basis of understanding the content of songs, in the process of learning songs, we know that the old people have done a lot and suffered a lot for our motherland, for all of us and for their families.

(2) Make a beautiful love card with your favorite production forms and materials, write a blessing, and send it to your closest person to convey your thanks and blessings.

4. Tracing back to the source, draw Mid-Autumn Festival (the third day)

Collect legends about the origin of Mid-Autumn Festival, let students accept the influence of China's excellent traditional culture, and cultivate their positive aesthetic taste and grateful thoughts. Use art class to express the interesting things of Mid-Autumn Festival through painting.

5. Love the Mid-Autumn Festival, share the Mid-Autumn Moon, and show it by hand-written newspaper (grade four or five)

Requirements: prominent theme, informal content, A4 paper; Every class is due 10 works. The school will select good works for exhibition and appraisal, and the class can also be used to decorate the classroom.

Celebrate Mid-Autumn Festival Planning Plan Part 3 This activity is held in the form of a fraternity, and relevant leaders of OCT, OCT residents and surrounding businesses are invited to participate. The whole party included cultural performances, tea ceremony performances, sharing the extra-large moon cakes made by the mooncake merchants of Causeway Bay Mid-Autumn Festival, and some publicity about the corporate culture of Causeway Bay. Everyone shares a moon cake, which means reunion and the same theme of Mid-Autumn Festival. Through good organization, the party will be turned into an elegant and harmonious OCT Causeway Bay Mid-Autumn Festival Friendship Association.

I. Purpose:

1. Through this activity, the visibility of OCT and OCT Causeway Bay will be enhanced, and the communication and contact between residents in Causeway Bay and OCT will be enhanced.

2. Through the cooperation with brand mooncake merchants, establish a good business interaction relationship, add more cultural connotations to the brands of both parties, and establish a good corporate image of both parties.

3. Enrich the cultural life of community residents through performing arts and participating in activities on the spot.

4. Through the development of this activity, we will create news hotspots and form a certain influence through various media reports.

Second, the theme of the party: enjoying tea and the moon, Mid-Autumn Festival in Causeway Bay.

Three. Time: Mid-Autumn Festival 7: 00 pm to 9: 00 pm

4. Venue: October 20 10 10 Causeway Bay Ecological Plaza

5. Organizer: OCT Causeway Bay, OCT property and brand mooncake merchants.

Content of intransitive verbs:

1. Colorful cultural performances: invite professional cultural groups to perform or cooperate with OCT community, and invite owners with literary expertise to participate in the performances in conjunction with OCT Property.

2. The brand mooncake enterprises that hosted the party provided "extra large" mooncakes in the evening party, and provided some knowledge materials about mooncakes in the evening program for publicity.

3. Invite brand tea merchants to hold tea ceremony performances in the fraternity, and introduce some knowledge about tea to the audience in the program. Provide tea and tea sets for the fraternity.

4. Invite relevant leaders of OCT and surrounding merchants to participate.

5. Invite all media reporters to participate, and effectively use the media to expand influence.

Mid-Autumn Festival Celebration Plan Part IV: Purpose of the event

This month is a symbol of national and family happiness. Since ancient times, Mid-Autumn Festival is not only a time for family reunion, but also a time for national celebration. Seasonally, Mid-Autumn Festival is the "Autumn Harvest Festival". From the origin, there was a system of offering sacrifices to the sun in spring and the moon in autumn in ancient China, and the Mid-Autumn Festival was also called "Moon Festival". The custom of offering sacrifices to the moon began in Wei and Jin Dynasties, flourished in Tang and Song Dynasties, and was even designated as a national sacrifice. Mid-Autumn Festival activities are very rich, such as burning incense, lighting lanterns, walking on the moon and dancing dragons. A nation skillfully combines the most perfect moment of the universe with farming, and regards the full moon night as a festival celebrated by the whole country, which makes the original pure natural phenomenon rich in humanistic significance.

Mid-Autumn Festival revolves around the main activity line of "Mid-Autumn Festival is more affectionate", fully highlighting the three characteristics of Mid-Autumn Festival: reunion, affection and gifts, and impressing consumers with extremely human activities. Through the Mid-Autumn Festival series of commodity promotion activities, we will strive not only for the peak of commodity sales, but also for personalized commodity reputation and price reputation, and truly deepen our holiday market.

Second, the activity time

September 20-September 22, _ _.

Third, the theme of the event

"It's a good time to spend a full moon and reunite, and the Mid-Autumn Festival is full of gifts."

Four. Activity content

"Happy Mid-Autumn Festival, strong feelings"

1, _ _ Mid-Autumn Festival-Moon Cake Exhibition

In conjunction with the Food Festival, a "Celebration of Mid-Autumn Festival with Famous Mooncakes" will be held, and new mooncakes with different characteristics and tastes will be launched by famous mooncake manufacturers.

2, "Hualien to send affection, Mid-Autumn Festival ceremony"

Buy moon cakes or tonics in this supermarket in 200 yuan and give a beautiful gift. (Gift suggestions are fashion items such as red wine and lighters. )

3. Ode to Joy

The wheel of fate keeps turning, and gifts are given again and again!

Customers who shop all over 66 yuan in this supermarket have the opportunity to turn the wheel of fortune once, 132 yuan twice, and so on! You can get the corresponding prize in the pointer.

4. Ode to Joy and Affordability

During the Mid-Autumn Festival holiday, super shocking prices are launched every day. Holiday decorations make customers feel tangible benefits.

5. Ode to Happy Members

The introduction of hundreds of member products makes members feel that there is a substantial difference between applying for membership card and not applying for membership card. Let customers who are not members see the benefits of membership and want to become our members. Let Hualian's membership card become one of the essential items.

Mid-Autumn Festival celebration planning scheme Part V: Market analysis

The customers of this hotel are mainly government agencies and institutions, but some of them are private consumers, which requires the hotel to take into account the interests of private consumers on the basis of upgrading, because they are the best word-of-mouth communicators.

Second, the marketing plan

1. The catering department launched a special buffet for Mid-Autumn Festival at a price of 20-30 yuan/person (excluding drinks) and juice. The price of drinks can be changed flexibly according to the actual situation of the hotel (but according to the cost and profit).

2. During the Mid-Autumn Festival, the entertainment department can enjoy a 30% discount on private rooms when spending in entertainment KTV with valid certificates (ID card, driver's license) on the birthday of August 5th of the lunar calendar (the time is set to 10, 12).

3. The same mobile phone number ending with 8 15 can enjoy a 30% discount in the hotel KTV consumption private room with valid documents, and the accommodation can also be given a discount according to the hotel agreement price.

4. The activity period is scheduled for August of the lunar calendar 13- 15.

Three. Programme of activities

1. Print some leaflets, with the activity plan as the main content.

2. Make a spray painting in the lobby to increase visual publicity, or try mobile phone publicity. The public audience is mainly the old customers and agreement units of the hotel, which mainly introduces the latest activities of the hotel.

3. Restaurants and entertainment places in each business place can give fruit bowls or homemade moon cakes according to the number and number of customers.

4. All business departments should take the initiative to introduce Mid-Autumn Festival activities to customers. Let customers know that it may be lucky to spend money in hotels in the Mid-Autumn Festival next year.

5. The hall should be properly arranged, not luxurious, as long as it reflects the feeling of Mid-Autumn Festival and puts some elegant music to increase the festive atmosphere.

Four. moving target

The purpose of Mid-Autumn Festival activities is to promote hotels while increasing income, so as to form consumption consciousness in consumers' minds. Let more consumers know about the hotel, and finally find our quality customers through activities.