Traditional Culture Encyclopedia - Tourist attractions - Mid-Autumn Festival creative activity planning plan
Mid-Autumn Festival creative activity planning plan
In order to ensure that activities are carried out in an orderly and effective manner, it is necessary to formulate an activity plan in advance. An activity plan refers to a planning document developed for a certain activity. How should we write an activity plan? Below is the Mid-Autumn Festival creative activity planning plan (5 general articles) that I have compiled for everyone for your reference. I hope it can help friends in need. Mid-Autumn Festival creative activity planning plan 1
Reunion dinner with celebrities
Time: 17:00-18:00 on the evening of September 14th
< p> Location: Jinniu Hall, Wanshengxing Restaurant, Jingyang Building, and Tourism Building on the second floor of Guomao Building. Environmental layout: The environmental layout of the restaurant and lobby tries to highlight the "peaceful, reunited, and festive" Mid-Autumn Festival atmosphere. Dining features: p>1. On September 14th, make an extra-large mooncake and display it in the lobby during the day to create a festive atmosphere of reunion. Before the official meal, set up a large incense table, place the mooncakes on the incense table, invite the hotel general manager and celebrity representatives to come up and cut the large mooncakes, and announce the start of the reunion dinner.
2. There is a main table (about 10 people) in the middle of the restaurant for the crew and celebrities attending the reunion dinner. In principle, each hotel invites one crew.
3. According to the needs of tourists, make a reunion banquet standard of economy, warmth, luxury, etc., and provide menus respectively. The names of the dishes in the menu must have the meaning of "reunion", and the details will be determined by the hotel. implement. Our company has unified publicity, and the travel agency will contact each hotel for specific meal reservations, while supplies last.
Note: Other hotels can launch distinctive menus that are in line with the meaning of the Mid-Autumn Festival to attract tourists.
1. Launch the "Quality Service Month" activity, providing free packaging services for mooncakes, free delivery services for mooncakes (gift baskets), telephone ordering services for mooncakes (gift baskets), gift basket gift services, and mooncake agency services ( Gift baskets) mailing services, etc., gain an advantage in the competition by strengthening quality inspection and service.
Promotional product requirements
1. Mooncake requirements:
1) Mooncake varieties should focus on local popular brands, with different flavors and branded mooncakes
2) Require mooncake suppliers to send promotional girls and provide mooncake tasting activities.
3) Complete the mooncake gift basket street before August 25th.
2. Gift basket requirements:
1) This promotion mainly sells gift baskets of your choice. The store sets its own name and item combination in bundled gift basket packaging. And focus on display.
2) Designated gift baskets are available in high-end (more than 1,000 yuan), mid-range (300-800 yuan), and low-end (80-198 yuan). The purchasing department specifies about 8 types of gift baskets.
3) The recommended price of the empty gift basket is 10 yuan. The purchasing department prepares 3 types of packaged empty gift baskets.
4) If the gift basket of your choice is worth more than 200 yuan, you will receive a free gift basket of 10 yuan.
3. Tobacco and alcohol requirements:
1) For the main tobacco and alcohol products, the purchasing department must require the supplier to provide empty boxes (one for each store).
2) The main gifts must be displayed prominently, and can also be displayed in the "mooncakes and gift baskets" street.
3) Tobacco and alcohol promotional products: Great Wall Red, Remy Martin, Hongtashan, 555, Zhonghua, Yuxi, Furong King, Good Day and other brand products.
4. Infusions, health products, and teas
1) Infusions, health products, and teas are also great gifts, and they should be supported by more special offers and displayed in large quantities. The number of varieties should be no less than 20, and the newsletter should have two pages.
2) Recommended promotional products: Wanji, Kang Fulai, Joy and other brand products.
5. Candy, biscuits, milk and milk.
1) Candy, biscuits, and milk will also have a greater demand during the Mid-Autumn Festival. It is also necessary to select 20 products from this category for promotion.
2) Candy and biscuit promotional products can be purchased from brands such as Garden Candy, Hsu Fuji, Ferrero Rocher Chocolate, Dove Chocolate, Yili Milk, Mengniu Milk, etc.
2. Essential goods from the North and the South, multiple selections of gift packages and recommendations.
3. Grain and oil, recommended: Arowana, Golden Elephant rice, Nankang’s own brand rice. Mid-Autumn Festival creative activity planning plan 2
1. Activity background:
1. Origin of the festival: Mid-Autumn Festival is also known as Moon Eve, Autumn Festival, Mid-Autumn Festival, August Festival, August Festival Meeting, Moon Chasing Festival, Moon Playing Festival, Moon Worshiping Festival, Girl's Day or Reunion Festival are traditional cultural festivals popular among many ethnic groups in China and East Asian countries. They fall on the 15th day of the eighth lunar month; because they coincide with the third autumn Half, hence the name, some places also set the Mid-Autumn Festival on August 16th. The Mid-Autumn Festival began in the early Tang Dynasty and became popular in the Song Dynasty. By the Ming and Qing Dynasties, it had become as famous as New Year's Day and became one of the major festivals in China.
Influenced by Han culture, the Mid-Autumn Festival is also a traditional festival in some countries in Southeast Asia and Northeast Asia, especially the overseas Chinese living there. The Mid-Autumn Festival is listed as a national statutory holiday. The country attaches great importance to the protection of intangible cultural heritage. On May 20, 20xx, the festival was approved by the State Council to be included in the first batch of national intangible cultural heritage lists. The Mid-Autumn Festival is one of the three major lantern festivals in China, and people play with lanterns during the festival. However, there is no large-scale lantern festival like the Lantern Festival during the Mid-Autumn Festival. Playing with lanterns is mainly done among families and children.
2. Activity review: Basic review, pictures, etc. of the last "Tang Yun Mid-Autumn Festival" activity.
3. Targeting the crowd: Pyramid Principle
For the current citizens of Shanghai, people who understand and study traditional Chinese customs belong to a small group. This group of people The market proportion is very small, and they are well aware of the customs and habits of these things; secondly, there is the middle group, which is more numerous than scholars, but is significantly less in number than local citizens, and is also the main target group of our activities this time. (Audience); Finally, there is the broad masses of people in China. This group of people is the largest. They have a certain understanding of Chinese traditional festivals, but they are not as proficient as scholars or researchers, and there is a cognitive gap. It is also one of the service targets of this event.
2. Contents of this event
1. Watch the mooncake making process. Mooncake chefs from well-known brands will come to the site to personally make mooncakes with various fillings, including Chinese people. All visitors have an intuitive understanding of mooncake making, and each visitor can choose their favorite mooncakes on site to eat, drink osmanthus wine, and admire the moon (the weather is fine).
PS: If conditions permit, you can join the sponsor’s booth selling mooncakes on site. In return for sponsorship.
2. Since the weather is still relatively hot during the Mid-Autumn Festival, folding fans can be distributed to each visitor. It is a unique experience to fan while chatting and admiring the moon.
3. It is divided into three areas (Jiangnan District, Northeast District, and Overseas District) to enable visitors to understand different customs in different regions. English lecturers will explain the allusions to each custom, accompanied by medium and large pictures. , so that the audience can have a deeper understanding and understanding of the Mid-Autumn Festival.
4. Play folk songs with musical instruments. It is recommended to play pipa, guzheng, erhu, etc. to complement the atmosphere of the Mid-Autumn Festival.
5. 100 Kongming lanterns are placed on site. As one of the three major Chinese Lantern Festivals, it is natural to fly the Kongming lanterns on the night of the Mid-Autumn Festival. We distributed 100 Kongming lanterns to the first 100 visitors, and made them by hand under the guidance of the teacher. They wrote their best wishes and put them into the lanterns, and released them when the event was about to end. The event has come to a successful conclusion!
3. Activity process
1. Early publicity: DM single page distribution, invitation letters, etc., newspapers and periodical reports.
2. Site selection and material production and construction.
3. Execution during activities.
4. Summary.
4. Sponsorship rewards
Rewards for the number of places where the display method is placed.
One large background board is placed at the main event location and is directly exposed for on-site activities.
40 roll-up banners are directly exposed around the event venue.
2,000 promotional leaflets will be distributed in the early stage of the event to make citizens and foreign friends understand and know about the event.
Invitation letters will be distributed in the early stage of the event to 200 important audiences to understand and know about the event.
On-site sales (mooncakes) at the event site/enables the audience to purchase sponsor products directly on-site.
1,000 folding fans will be distributed at the event, as shown on the folding fan page.
On-site pastry chef costume event scene 2 pieces exposed on the pastry chef costume.
There are 2 mooncake making stations at the activity site, with the countertops directly exposed.
During the Kongming Lantern event, 100 Kongming Lantern paper towels were distributed at the scene with their faces exposed directly.
5. Company Profile
1. Company Introduction.
2. Some activities that the company has participated in and performed in the past.
3. Thank you for your cooperation. Mid-Autumn Festival creative activity planning plan 3
1. Party theme:
Welcome new students, interactive Mid-Autumn Festival!
2. Party background:
< p>In such a poetic season of late summer and early autumn, our freshman students ended their long vacation, bid farewell to high school life, and came to the university of their dreams.After experiencing military training, we at Level 10 will enter the university classroom and start a new life. Studying in a different place is difficult, life in a different place is exciting, and the programs in a different place are worth looking forward to. Studying alone in a foreign country makes me miss my family members even more during festive seasons. "On the occasion of the Mid-Autumn Festival, our school held the "Welcoming Mid-Autumn Festival Party" event.
Based on the principle of unity and friendship, we promote the spirit of cooperation among classmates, enhance group cohesion, enhance mutual communication skills and deep friendship among classmates, enhance communication between teachers and students, and use singing and dancing to Place our thoughts on our loved ones, let the singing bring us closer, and use the melody to take away our lonely mood!
3. Party time:
September 20, 20XX 18 : 30 to 20:30
4. Party location:
Conference room of Hebei Labor Relations Vocational College.
5. List of Party Organizations
Chief Planner:
Organization Department: Social Practice Department: Sports Department: Broadcasting Department:
Six , Party process
1. On September 17, the Propaganda Department and the radio station will be responsible for publicity in the college.
2. Rehearsal from September 18th to September 19th.
3. On September 20, the logistics department will arrange the event site, and leaders will be arranged to sit in the front row at 6 p.m.
4. The host introduces the leaders present.
5. The party begins
Notes:
(1) How to arrange several programs in a row and how to arrange the connections between each program .
(2) How long each program takes, how it should be arranged, and the names and classes of the participants must be clearly stated.
(3). Some tricks need to be done in the middle of the program to enhance the atmosphere of the party.
(4) When the last program was performed, the next two programs were prepared in the background. Since the previous program could not be performed on time, the next program followed up in time.
(5) If any program makes mistakes or fails to proceed smoothly during the performance, the program leader will quickly organize the actors to re-perform. If problems still occur, they will leave the show immediately.
(6) When other emergencies occur, the person in charge will deal with them as quickly as possible.
(7) Members of the Discipline and Security Department must maintain good venue discipline.
6. Finally, make an evaluation of the party.
7. The host announces the end of the party.
8. Ask the leader to leave.
9. Students exit.
10. All departments of the Student Union clean up the venue.
7. Capital budget
On-site sound, balloons for stage, promotional banners, stage background, stage lighting, mineral water for on-site use.
Event fireworks, fruits, small gifts, moon cakes, etc. and other miscellaneous expenses.
8. Work Arrangement
(1) External Relations Department and Social Practice Department; responsible for the process of the party.
(2) The Secretarial Department is responsible for entertaining leaders, venue decoration, and music disc arrangements.
(3) Literary and Art Department: Responsible for the program arrangement of the party. Rehearsal work for the party, arranging the venue layout and planning for the opening ceremony.
(4) Publicity Department: Responsible for party publicity and venue decoration.
(5) Sports Department and Organization Department: Responsible for the use of audio and video, lighting and other stage supplies and venue layout.
(6) Study Department: Responsible for the planning of the party and the layout of the venue.
(7) Before members of each department have started their own work or completed their own work, they can first participate in the work of other persons in charge to speed up the overall work process.
(8) After the party, you can make a smooth, comprehensive and detailed summary of the work of the party.
9. Expected effects of the New Year's Spring and Mid-Autumn Festival Party:
I hope that through this party, our freshmen in grade 10 will have a preliminary understanding of our college. Leave a very good impression, let us feel not alone on this Mid-Autumn Festival night, feel the warmth of the collective, enhance cooperation and friendship among classmates, and establish a down-to-earth learning spirit of our students!
Ten , Post-party work:
1. Distribute small gifts and moon cakes to the actors.
2. Written summary. Mid-Autumn Festival creative activity planning plan 4
1. Activity theme: Welcome new students and celebrate the Mid-Autumn Festival
2. Activity background:
In the late summer and early autumn, such a In this poetic season, we have returned to the familiar campus after a long vacation. During these reunion days, students express their joy in meeting roommates, classmates and friends in different ways. The fraternity associations on campus are also looking for suitable opportunities to communicate and learn from each other, and are also planning how to express their welcome to the incoming juniors.
3. Purpose and significance of the activity
Enrich campus life, strengthen exchanges and cooperation between societies, create a harmonious campus atmosphere, and establish the image of campus societies.
IV. Activity content
Magic performance, cucurbit performance, flute performance, guzheng performance, nunchaku performance, martial arts performance, aerobics performance, band performance, sketch performance, solo drama performance, etc.
5. Activity Process
Two days before the event (September 14th to September 15th), the publicity team will be responsible for publicity within the college (publicity method: flyers , posters, broadcasts and major websites of the college), an event rehearsal will be held in the talent recruitment market on the first floor of the third education from 6 to 8 pm on September 15th.
From 10 am to 5 pm on September 16 (Thursday), the logistics team will be responsible for setting up the event site. At 6 pm, college leaders and business representatives are welcome to enter the event site. The event started at 6:30 and lasted until 8:30 in the evening. At 9 p.m., the logistics department and publicity department will be responsible for cleaning up the event site.
6. Event time
It is planned to be held from 18:30 pm to 20:30 pm on Thursday, September 16, 20XX.
7. Activity location
Yangming Square of xx College
8. Activities objects
All teachers and students of xx College
9. Activity organization:
Sponsor: (to be determined)
Sponsor: xx College Student Association Federation
Organizer: xx College Martial Arts Association
xx College Folk Music Association
xx College Guitar Association
xx College Magic Association
xx College Aerobics Association< /p>
xx College Entrepreneurship Association
xx College Taekwondo Association
Media release: xx College Radio Stationxx College News Center
xx College News< /p>
xx College Team Style Magazine
10. Event Organizing Committee (responsible for the coordination and leadership of the event): General Counsel: Zhou Qiang, Ran Maohu, Fu Libao.
Honorary Advisor: (Sponsor to be determined)
Director of the Organizing Committee: Pan Xingcheng (President of the Wushu Association)
Deputy Director of the Organizing Committee: Li Kang ( President of the Magic Association)
Executive Director: Wang Jinjin (President of the Entrepreneurship Association)
Organizing Committee Members:
Planning Team:
Publicity Group:
Logistics Group:
Program Group: Mid-Autumn Festival Creative Activity Planning Plan 5
1. Purpose of the Activity:
1. Stimulate students' enthusiasm to actively understand the Mid-Autumn Festival, experience the folk customs related to the Mid-Autumn Festival, and feel the unique charm of traditional Chinese festivals.
2. Through the collection of information related to the Mid-Autumn Festival, cultivate students' ability to collect and process information and their hands-on practical ability.
3. Through preliminary preparations for the event, use class and team classes to carry out theme activities, understand the meaning of the Mid-Autumn Festival, and cultivate students' love.
2. Activity time: September 21st - September 27th, 20xx
3. The specific activity content is arranged as follows
Activity 1. Reminiscing about the festival - —Practical activities
1. Use Monday’s flag-raising ceremony to make a speech under the national flag. (Young Pioneers Brigade Headquarters)
2. Call on students to use white A4 paper to draw a picture about "Our Festival. Mid-Autumn Festival". (Grades 1 to 2)
3. Parents and children can collect and read classic poems, stories, poems, and articles related to the Mid-Autumn Festival in newspapers, periodicals, and websites, learn about the customs and origins of the Mid-Autumn Festival, and learn about the Mid-Autumn Festival. Record or print out the content that interests you most. (Grades 3 to 4)
4. Make a handwritten newspaper titled "Our Festival. Mid-Autumn Festival". Requirements: Use A4 paper and write down your class and name. (Grades 5 and 6)
Activity 2: Read the moon during the festival: Sing Mid-Autumn Festival children’s songs and recite Mid-Autumn Festival nursery rhymes:
Listen to or sing along with a few melodies in class class Beautiful, lively and melodious Mid-Autumn Festival children's songs and recitation of Mid-Autumn Festival nursery rhymes. Learn about the customs of the Mid-Autumn Festival through singing and create a happy atmosphere for the festival. (Grades 1 to 6)
Activity 3. Moon Appreciation during the Festival: Spending the Holidays with Relatives
On the night of the Mid-Autumn Festival, taste moon cakes with your family, enjoy the moon, and feel the meaning of family reunion. happiness. Take a photo of the most unforgettable scene that happened during "Tasting Mooncakes and Appreciating the Moon" and record it, then give it to the class teacher to share with the whole class in the next class class.
Remarks:
1. Ask the counselors of each squadron to collect the students’ paper drawings, printed poems, stories, articles, etc.;
2. Please submit the tasks required by the class to the Young Pioneers brigade before getting off work on September 28.
(Each class should submit 3-5 pieces of works)
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