How to refine the service to meet the needs of tourists in China cruise development?

At present, due to the increasing experience of tourists, many tourists who have experienced domestic home port cruise lines have turned their attention to overseas cruise lines. The person in charge of Caesars Tourism said that there are many rich routes for overseas cruise ships and polar cruise ships to choose from in the fourth quarter, and the end of the year is also the peak of polar tourism.

At the same time, there are also anti-season cruise products such as European inland river cruise routes, Australia+New Zealand North and South Islands for tourists to choose from. Tongcheng Tourism said that some Mediterranean, Caribbean and Aegean routes departing in autumn and winter were basically sold out, and some cruise products departing from Alaska and Northern Europe ended their annual sales period at the end of September due to seasonal reasons. Southeast Asia route has become the focus of sales throughout the fourth quarter because of its simple visa, convenient travel and short time. At present, there are quite enough seats in June 5438+065438+ 10 and June 5438+February.

In addition to expanding the supply of products, travel agencies said that more efforts should be made on cruise services in the future. The person in charge of Zhongxin Tourism said that with the change of seasons, Japan will enter the maple appreciation season, and Zhongxin will also add maple appreciation links to shore sightseeing products. In addition, Costa Cruises will also integrate football elements into cruise products for the first time to attract the attention of young guests.

On the other hand, in autumn, the main customers of cruise ships are middle-aged and elderly people. For these major groups, different theme attributes will be added to increase the richness and selling points of cruise ships, such as food theme or health theme. In terms of long-distance routes, some products with relatively small features are also liked by some experienced players, such as a trip to New England to enjoy maple leaves and aurora, and travel agencies will also add elements of photography theme to such products.