Traditional Culture Encyclopedia - Tourist attractions - Introduction to Wisdom Sports Group

Introduction to Wisdom Sports Group

Zhimei Holdings Group is China’s first comprehensive sports industry group to be listed as a whole.

The event operation company (Zhimei Events) under Zhimei Sports mainly operates independent IP event products and various national-level events in cooperation with major government organizations.

The marathon events exclusively operated by Zhimei Events include: Guangzhou Marathon, Hangzhou Marathon, Changsha Marathon, Shenyang Marathon, Kunming Marathon; independent IP event products include Four Seasons Run, Dongle CBL Basketball League, and Happy Footprint City Walking Conference wait.

Chimei Events has signed contracts with government departments in major economic regions in China such as Beijing, Tianjin, Hebei, Liaoning, Shandong, Henan, Hubei, Jiangsu, Anhui, Shanghai, Zhejiang, Chongqing, Hunan, Guangdong, and Yunnan to establish the China Popular Sports Events Alliance and China Campus Football Development Alliance.

Cooperative projects include road running, basketball, football, badminton, tennis, swimming, sports dance, table tennis, roller skating, hiking, square dancing, Go, Chinese chess, cycling, bodybuilding, etc. In 2015, the total number of competitions reached 1,300, involving about 640 events, with about 10 million participants, and the annual growth rate of the participating population is expected to reach 50%.

The development prospects of the sports industry

1. Further expansion of industrial scale

The average annual compound growth rate of the output value and added value of my country's sports industry is very rapid. With the strong support of national policies, the sports industry has developed rapidly.

2. Further upgrade of sports consumption

At present, my country's per capita sports consumption is only one-tenth that of developed countries, with huge potential. From traditional primary sports consumption demand to new sports consumption demand such as marathon, competitive sports, snow sports, outdoor sports, etc., demand continues to grow.

3. Rapid integration of the “Sports+” industry

Rapid integration into “Internet+”, “AL+” and “Internet of Things”. With the national fitness and sports industry as the basic structure, we will use "sports +" resources such as education, finance, tourism, and culture to create a new advanced sports ecosystem.

Reference for the above content: Baidu Encyclopedia-Zhimei Sports Group