Traditional Culture Encyclopedia - Tourist attractions - Why did you choose tourism management as your major?

Why did you choose tourism management as your major?

This major trains front-line service and management professionals who meet the needs of tourism enterprises and institutions under the new situation. Have professional knowledge of tourism management, good ideological and moral quality and comprehensive quality, strong comprehensive business ability and development foundation, and be able to engage in tourism management in tourism administrative departments at all levels and tourism enterprises and institutions.

Tourism is a thriving industry, so tourism management is also a sunrise profession. With the integration of international economy, China's tourism economy and tourism industry have gradually become the most dynamic parts of China's national economy and world economic and industrial system. With the gradual improvement of tourism management system and the better combination of theory and practice, the prospect of tourism management specialty is very bright.

Professional definition

Tourism management mainly studies the basic knowledge and skills of tourism management and tourism services, and provides services and management for tour guides, restaurants, scenic spots and travel agencies. For example: long-distance and short-distance tourism planning, tourism route design, theme park tourism economic management, tourism publicity planning and so on.

Curriculum system

Some colleges and universities have trained the following professional directions: tour guide basics, introduction to tourism, China tourism geography, travel agency planning practice, tourism policies and regulations, tourism marketing, service and management of tourist attractions, tourism economics, tourism English and modern hotel management.