Traditional Culture Encyclopedia - Tourist attractions - What are the main job responsibilities of a tourism product manager?
What are the main job responsibilities of a tourism product manager?
Job responsibilities:
1. Market analysis and research on the tourism industry, and research and development of tourism products that meet market development needs.
2. Accurately define the product, including product vision, target market, competitive analysis, priority of product features, product cases, sales and support needs, etc.
3. Plan the project management process of tourism products to ensure resource investment, formulate project plans, track product advancement and follow-up feedback according to the plan.
Extended answer:
Product Manager is a position in an enterprise specifically responsible for product management. The product manager is responsible for market research and determining what products to develop based on user needs. Which technology, business model, etc. to choose. And promote the development organization of corresponding products. He also coordinates R&D, marketing, operations, etc. according to the product life cycle, determines and organizes the implementation of corresponding product strategies, and a series of other related product management activities.
The product manager is the leader of each product. In the marketing department, he is responsible for the profit and loss of a certain product within the group, and coordinates all people for the operation of this product, and fully coordinates this product all operational links and business activities. Generally speaking, a product manager is a full-time manager responsible for ensuring that high-quality products are completed and released on time. His tasks include listening to user needs; being responsible for the definition, planning and design of product functions; making various complex decisions, ensuring the team's smooth work and tracking program errors, etc.
The product manager should lead the project team, guide the product from conceptual design to market acceptance, ensure the realization of design, revenue, market share and profit goals, and resolve conflicts in the project team; at the same time, the product manager should also manage the project and formulate Plan and budget the project, determine and manage the personnel and resources involved in the project, coordinate with functional departments, and track progress relative to the project baseline; the product manager is also responsible for communicating with management and providing reports on project progress.
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