Evaluation criteria of tourist attractions

5. 1. 1 national AAAAA-level tourist attractions a) The accessibility is good. Perfect transportation facilities, convenient access. Or there are first-class roads or high-grade waterways, which can be directly reached by air routes; Or vehicles with tourist routes. B) There is a special parking lot or ship dock that is in harmony with the landscape environment. Perfect management, reasonable layout, capacity can fully meet the requirements of tourist reception. The site is flat and solid, full of green, with beautiful scenery, or the water surface is flat and clean. Standardized, eye-catching and beautiful. C) The layout of tour routes or passages in the area is reasonable and smooth, with a high degree of connection with the viewing content and a strong sense of excitement. The pavement features are outstanding, or the waterway water body is clear. D) Clean energy vehicles should be used in this area. 5. 1.2 Tour a) The visitor center has reasonable site selection, appropriate scale, complete facilities and complete functions. The consultants are well-equipped, skilled and enthusiastic. B) Various tour guide signs (including tour guide panorama, tour guide map, signs, landscape introduction boards, etc.). ).) has outstanding modeling characteristics, strong artistic sense and cultural atmosphere, which can set off the overall environment. Set up signboards and landscape introduction boards reasonably. C) Public information materials (such as research works, popular science books, comprehensive picture books, audio-visual products, guide maps and guide materials, etc.). ).) Outstanding features, complete varieties, rich content, beautiful words, exquisite production and timely update. D) The number and language of tour guides (interpreters) can meet the needs of tourists. The standard rate of Putonghua 100%. Tour guides (commentators) should have a college education or above, of which the bachelor degree or above is not less than 30%. E) The tour guide's explanation is scientific, accurate and literary. The tour guide service is targeted and personalized, and the service quality meets the requirements of 4.5.3 and Chapter 5 in GB/T15971-1995. F) The graphic symbols of public information are set reasonably, with beautiful design and outstanding features, which are artistic and cultural, and conform to the provisions of GB/T1001.1. G) Tourist rest facilities are reasonable in layout, sufficient in quantity, beautiful in design, distinctive in features and full of artistic and cultural atmosphere. 5. 1.3 Tourism safety a) Seriously implement the safety regulations formulated and issued by public security, transportation, labor, quality supervision, tourism and other relevant departments, establish and improve the safety system, and fully implement the work. B) Fire fighting, security, ambulance and other equipment are complete, intact and effective, and transportation, electromechanical, sightseeing and entertainment equipment are in good condition, operating normally and without potential safety hazards. Amusement parks should meet the safety and service standards stipulated in GB/T 16767. Danger zone signs are obvious, protective facilities are complete and effective, and special areas are guarded by special personnel. C) Establish an emergency rescue mechanism, set up an infirmary and be equipped with full-time medical staff. There should be an emergency plan with strong emergency response capability, timely and proper accident handling, and accurate and complete records. 5. 1.4 Hygiene a) The environment is clean and tidy, with no sewage and dirt, no littering, no peeling and dirt on buildings and facilities, fresh air and no peculiar smell. B) All kinds of places meet the requirements of GB9664, catering places meet the requirements of GB 16 153, and swimming places meet the requirements of GB9667. C) The layout of public toilets is reasonable, the number meets the needs, the signs are eye-catching and beautiful, and the building is landscape. All toilets are equipped and kept in good condition or use ecological toilets without water flushing. The toilet is serviced by a special person, and the sanitary ware is clean, free from dirt and blockage. The room is clean and cultural. D) The garbage bins shall have reasonable layout, clear marks, beautiful and unique shapes and be in harmony with the environment. Garbage bins are classified and set up, and the garbage is cleaned in time, and Nissan Nissin. E) Food hygiene shall comply with national regulations, and catering services shall be equipped with disinfection facilities, and disposable tableware that pollutes the environment shall not be used. 5. 1.5 post and telecommunications services a) provide postal services and postal commemorative services. B) Reasonable layout of communication facilities. A There is a public telephone at the entrance.

D) There are many kinds of tourist commodities, and the characteristics of local and tourist areas are outstanding. 5. 1.7 management a) The management system is sound and the operation mechanism is effective. B) Management system of tourism quality, tourism safety and tourism statistics. Sound and effective, effective measures, regular supervision and inspection, complete written records and summary. C) The management personnel are reasonably equipped, and the senior and senior management personnel have university education or above. D) Have a unique product image, good quality image, bright visual image and civilized employee image; Be able to establish your own brand logo and use it properly. E) There is a formally approved tourism master plan, and the development and construction projects meet the planning requirements. F) Defining training institutions and systems, and ensuring personnel and funds; The training is comprehensive and effective. Pass rate of on-the-job training 100%. G) The complaint system shall be sound, the personnel shall be implemented, the equipment shall be dedicated, the complaint shall be handled timely and properly, and the file records shall be complete. H) Equip specific groups (old people, children, disabled people, etc.). ).) Provide travel tools and supplies and provide necessary special services. 5. 1.8 resources and environmental protection a) the air quality meets the first-class standard of GB3095- 1996. B) the noise quality meets the first-class standard of GB3096- 1993. C) the environmental quality of surface water meets the requirements of GB3838. D) sewage discharge meets the requirements of GB8978. E) Scientific and advanced means to protect natural landscapes and cultural relics can effectively prevent natural and man-made destruction and maintain the authenticity and integrity of natural landscapes and cultural relics. 6) Scientific management of tourist capacity. G) The building layout is reasonable, and the number, height, color and shape of building objects are in harmony with the landscape. The architectural style of the main entrance and exit is outstanding, highlighting the landscape and environment. The surrounding buildings are in harmony with the landscape style, or there is a certain buffer zone. H) Good environmental atmosphere. The green coverage rate is high, the plants and landscapes are reasonably configured, and the landscape and environmental beautification measures are diverse and effective. 1) All facilities and equipment in the area meet the national environmental protection requirements: it will not cause environmental pollution and other public hazards, and will not destroy tourism resources and sightseeing atmosphere. 5. 1.9 Attractiveness of tourism resources a) The value of sightseeing and recreation is extremely high. B) It has extremely high historical value, cultural value and scientific value at the same time, or one of them has world significance. C) There are a large number of precious species, or unusual landscapes, or world-class resource entities. D) The volume of resource entities is huge, or there are many kinds of resources, or the density of resource entities is excellent. E) The resource entity is complete and keeps its original form and structure. 5. 1. 10 Market Attraction A) World-famous. B) the reputation is extremely high. C) The market is very hot. D) Clear theme, outstanding features and strong originality. 5. 1. 1 1 received more than 600,000 domestic and foreign tourists, including more than 50,000 overseas tourists. 5. 1. 12 The sample survey of tourist satisfaction rate is very high. 5.2. 1 National AAAA tourist attractions. Tourist transportation a) Good human nature. Perfect transportation facilities, convenient access. Or there are first-class roads or high-grade waterways or direct routes; Or vehicles with tourist routes. B) There is a special parking lot or ship dock that is in harmony with the landscape environment. And the management is perfect, the layout is reasonable, and the capacity can meet the requirements of tourist reception. The site is flat and solid or the water quality is clear. Standardized and eye-catching. C) The layout of tour routes or waterways in the area is reasonable and smooth, and the viewing area is large. The road surface has characteristics, or the water quality of the waterway is good. D) Use low-emission vehicles or encourage the use of clean energy vehicles in this area. 5.2.2 Tour a) The visitor center has reasonable site selection, appropriate scale, complete facilities and perfect functions. The consultants are well-equipped, skilled and enthusiastic. B) Various tour guide signs (including tour guide panorama, tour guide map, signs, landscape introduction boards, etc.). ).) The shape is bright and harmonious with the landscape environment. Signs and landscapes introduce wild boar.

F) The graphic symbols of public information are set reasonably, with beautiful design and distinctive artistry, which conforms to the provisions of GB/T 1000 1. 1.g) tourist rest facilities are reasonable in layout, abundant in quantity, beautifully designed, distinctive in features and artistic. 5.2.3 Tourism safety a) Seriously implement the relevant safety laws and regulations formulated and promulgated by public security, transportation, labor, quality supervision, tourism and other relevant departments. Establish and improve the security system and fully implement the work. B) The fire fighting, anti-theft and rescue equipment are complete, intact and effective, and the transportation, electromechanical, sightseeing and entertainment equipment are in good condition, operating normally and without potential safety hazards. Meet the safety and service standards specified in GB/T 16767 (national standard). Danger zone signs are obvious, protective facilities are complete and effective, and there are special personnel to guard during peak hours. C) Establish an emergency rescue mechanism, set up an infirmary and equip it with medical personnel. There is also an emergency plan, which has strong emergency response ability, timely and proper accident handling and accurate and complete records. 5.2.4 Hygiene a) Clean environment, no sewage and dirt, no littering; All facilities and equipment in the building should be free of peeling, dirt, fresh air and peculiar smell. B) All kinds of places meet the requirements of GB9664, catering places meet the requirements of GB 16 153, and swimming places meet the requirements of GB9667. C) The layout of public toilets is reasonable, the number can meet the needs, the signs are eye-catching and beautiful, and the architectural modeling is in harmony with the landscape environment. All toilets are equipped with flushing, flushing and ventilation equipment, and are kept intact or use ecological toilets without flushing. The toilet management is perfect, the sanitary ware is clean, free of dirt and blockage. The room is clean. D) The garbage bins shall be arranged reasonably, clearly marked, the quantity shall meet the needs, the appearance shall be beautiful, and they shall be in harmony with the environment. Garbage classification and collection, timely cleaning, Nissan Nissin. E) The food hygiene conforms to the national regulations, the catering service is equipped with disinfection facilities, and disposable tableware that causes environmental pollution is not used. 5.2.5 Post and telecommunications services a) Providing postal services and postal commemorative services. B) Reasonable layout of communication facilities. There are public telephones at entrances and exits and places where tourists gather, and there are international and domestic direct dialing functions. C) The telephone booth is in harmony with the environment, and the signs are beautiful and eye-catching. D) Convenient communication, smooth lines, friendly service and reasonable charges. E) be able to receive cell phone signals. 5.2.6 Tourism shopping a) The layout of shopping places is reasonable, with distinctive architectural shapes, colors and materials, which are in harmony with the environment. B) Centralized management of shopping places, clean and tidy environment, good order, and no chasing after selling. C) Have unified management measures and means for commodity employees. D) There are many kinds of tourist commodities with local characteristics. 5.2.7 Management a) The management system is sound and the operation mechanism is effective. B) Management system of tourism quality, tourism safety and tourism statistics. Sound and effective, measures to implement, regular supervision and inspection, a complete written record and summary. C) The management personnel shall be reasonably equipped, and the senior management personnel shall have college education or above. D) Have a unique product image, good quality image, distinct visual image and civilized employee image, establish its own brand identity and use it comprehensively and appropriately. E) There is a formally approved tourism master plan, and the development and construction projects meet the planning requirements. F) The training institution and system are clear, the personnel and funds are implemented, and the business training is comprehensive and effective. The qualified rate of on-the-job personnel training reaches 100%. G) The complaint system shall be sound, personnel and equipment shall be implemented, complaints shall be handled timely and properly, and the files shall be complete. H) Equip specific groups (old people, children, disabled people, etc.). ).) equipped with travel tools and supplies, and provide special services. protect

H) Good environmental atmosphere. The green coverage rate is high, the plants and landscapes are reasonably configured, and the landscape and environmental beautification measures are diverse, with good results. 1) The facilities and equipment in the area meet the national environmental protection requirements, and will not cause environmental pollution and other public hazards, and will not destroy the tourism resources and sightseeing atmosphere. 5.2.9 Attractiveness of tourism resources A) Sightseeing and entertainment are of great value. B) It has high historical value, cultural value and scientific value at the same time, or one of them has national significance. C) There are many precious species, or the landscape is very strange, or there are national resource entities. D) The resource entity is large, or there are many kinds of resources, or the density is excellent. E) The resource entity is complete, and the original form and structure are maintained. Market attraction