What exactly is the experience economy? Can you name some chestnuts?

Experience economy is an extension of service economy and the fourth economic type after agricultural economy, industrial economy and service economy. It emphasizes the satisfaction of customers' sensibility and attaches importance to the psychological experience when consumers' behavior occurs. Examples are as follows:

Just like the jewelry design we just mentioned, it is no longer an art field, but a commercial field; It is no longer a simple product, but a higher-end comprehensive experience design.

In other words, in the process of getting jewelry, what you appreciate is no longer the value of jewelry itself, but the service experience you get in the process of choosing jewelry and customizing jewelry.

Experience economy is called the fourth economic form, and experience will become a brand-new provider besides products and services. Tongcheng. Com's Tourism Experience Blog Contest collects real tourists' travel experiences in the form of blogs, which embodies the concept of "sharing and creating value". Tongcheng. Com pioneered the word "Checker" in English to highlight the difference between experiential blogs and ordinary blogs.

Tongcheng. Com defines "customer inspection" as a user on the Internet who experiences a merchant's products or services on behalf of a large number of users and is willing to share their consumption experience. Examiners express their feelings after experiencing products or services through various information carriers such as words, pictures, videos and sounds, and share this information with consumers on the Internet. ?

"Sharing creates value", especially the rapid popularization of the Internet, requires valuable and meaningful sharing. Tourism "tourists" are defined as people who love life, are willing to share, pursue noble life and are keen on traveling ... They learn while walking, benefit from the experience of others, and are more willing to share their real experiences with thousands of tourists.

They represent the strength of thousands of tourists in Qian Qian, not mice of commercial interests, nor "test guests", but experiencers of the real journey. The appearance of tourism inspection is the inevitable result of tourists' growing maturity, which reflects the new trend of tourism development.