Traditional Culture Encyclopedia - Tourist attractions - Why does Chengdu cuisine use red pepper as its title? What does it mean?
Why does Chengdu cuisine use red pepper as its title? What does it mean?
Chengdu delicacies are titled with red pepper because Sichuan people like to eat spicy food, and red pepper symbolizes prosperity.
Chengdu food is famous all over the world and attracts diners. On the one hand, it is unique in taste, spicy and fragrant, and has endless taste; on the other hand, it is the profound cultural connotation behind the food. There is a rich history behind the food. In the next step, we will take advantage of the opportunity of globalization, use food as a platform, vigorously promote the integration and innovation of food, culture, technology, and tourism, and give full play to Chengdu's brand influence as a "city of gastronomy" recognized by UNESCO. This enhances Chengdu’s urban charm.
Red pepper is the title
①The graphic symbol of the food festival is a lip shape formed by two peppers, and the delicious food is mainly expressed through the sense of taste. So this lip graphic logo also fits perfectly with the theme of the food festival.
② The two bright red chili peppers that form the logo of the food festival highlight the fact that chili pepper is the main component of Sichuan Chengdu cuisine, which is a characteristic of Sichuan Chengdu cuisine.
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