How many words should be written in a travel agency feasibility study report? Please, all the gods

Feasibility study report on renaming and establishing an international travel agency Nanchang is the only provincial capital city on the Beijing-Kowloon line and the center of Jiangxi's political, economic, cultural and tourism activities. According to the Provincial Party Committee and the Provincial Government's proposal that Jiangxi should rise in the central region, Nanchang should strive to complete the requirements of the two articles of building a modern regional economic center city and a modern civilized garden hero city, using tourism as a link between Nanchang and at home and abroad. It is imperative to build a bridge to promote Nanchang to the world and attract more tourists and more foreign businessmen to travel and invest in Changchun. In order to enhance the competitiveness of Jiangxi Nanchang Tourism Group Co., Ltd. in the tourism industry and further strengthen the economic strength of the tourism group company, Jiangxi Nanchang Tourism Group Co., Ltd. decided to change its name to Jiangxi Nanchang Tourism Group on the basis of the original Nanchang Red, Yellow and Blue Travel Agency Co., Ltd. Wuhuan International Travel Service Co., Ltd. 1. Market conditions for renaming and establishing an international travel agency: 1. According to the tourism blueprint drawn in the "Jiangxi Province Tourism Development Master Plan", the tourism industry in Jiangxi Province will achieve considerable development in the next 20 years. By 2020, Jiangxi's reception of domestic tourists will increase from 25 million in 2000 to 150 million, domestic tourism revenue will increase from 12.96 billion yuan to about 150 billion yuan, and tourism foreign exchange earnings will increase from 62 million US dollars to 1.17 billion US dollars. 2. In accordance with the requirements of the "Master Plan", Jiangxi's tourism industry will focus on promoting the three most representative gold medal routes in the future, which are cultural tours of famous mountains, famous waters and famous cities: Nanchang (Tengwang Pavilion) - Jiujiang (Lushan) - Jingdezhen - Wuyuan; Taoist culture tracing tour of famous mountains and cities: Nanchang (Tengwang Pavilion) - Longhu Mountain - Guifeng - Sanqing Mountain; Chinese red culture study tour: Nanchang (Tengwang Pavilion) - Jinggangshan - Ganzhou - Ruijin, the above three gold medals Reasonable design of tourist routes can create an accumulation effect for Jiangxi tourism. It is particularly attractive to overseas tourists. After the promotion of the above-mentioned routes, it will greatly promote the development of Jiangxi's tourism industry and will definitely bring rare opportunities to the development of the province's travel agency industry, especially injecting new ideas into the operation of international travel agencies. connotation. 3. In 2002, Jiangxi received 32.6952 million domestic tourists, with tourism revenue of 18.514 billion yuan, and received 240,900 overseas tourists, earning US$71.6177 million in foreign exchange. In the past two years, Nanchang City has received 4.47 million domestic tourists and 2.716 billion yuan in tourism revenue in the past two years. In 2001, it received 42,000 overseas tourists and earned US$29.1255 million in foreign exchange. In 2002, it received 5.0768 million domestic tourists. Tourism revenue was 3.276 billion yuan, receiving 44,840 overseas tourists and earning US$1,642.96 in foreign exchange. With the initial formation of the Nanchang Garden Hero City structure, Nanchang's tourism industry is heating up. Nanchang's leading position in the tourism industry will be further consolidated. Overseas tourist arrivals and tourism foreign exchange earnings will surely grow rapidly in the next 20 years. Therefore, it is imperative to change the name and establish Jiangxi Nanchang Tourism Group Wuhuan International Travel Agency Co., Ltd. 2. Funding conditions for establishing an international travel agency The company has a registered capital of 1.5 million yuan and is absolutely controlled by Jiangxi Nanchang Tourism Group Co., Ltd. with an investment of 1.425 million yuan, accounting for 95% of the total investment. Jiangxi Nanchang Tourism Group Co., Ltd. has a registered capital of 158.1 million yuan. It has jurisdiction over the Tengwang Pavilion Management Office, Nanchang Hotel, Jiangxi Nanchang Tourism Resources Development Co., Ltd., Jiangxi Nanchang Colorful Tourism Consulting Service Co., Ltd., as well as a large-scale tourism company under preparation. fleet, etc., the establishment of an international travel agency will definitely bring better economic and social benefits to the group company. 3. Personnel conditions for establishing an international travel agency The newly renamed Jiangxi Nanchang Tourism Group Wuhuan International Travel Agency Co., Ltd. consists of five departments and one office: office, planning department, overseas department, domestic department, external relations department, and finance department. There are 13 employees, all with a college degree or above. Four of the company's middle and senior managers, including the general manager, hold the "Travel Agency Manager Qualification Certificate" issued by the National Tourism Administration. The company's two full-time financial personnel hold the title of intermediate accountant and have been working in the tourism industry for nearly ten years. Experience, and have rich business management experience and corporate planning and marketing operation capabilities. 4. Other conditions The company is located at No. 165 Fuzhou Road, Nanchang City. It is located in the business center of Nanchang City with convenient transportation. It is adjacent to Bayi Square, Provincial Gymnasium, Provincial Government Courtyard, People's Park and China Unicom Plaza, and is surrounded by provincial agencies, Enterprises and institutions such as colleges and universities have huge potential in the customer source market. The company has a business area of ??90 square meters and has modern office equipment such as fax machines, direct telephones, computers (can be networked with provincial and municipal tourism bureaus), printers, and a business vehicle. 5. Feasibility study conclusion The above analysis results show that the renamed Jiangxi Nanchang Tourism Group Wuhuan International Travel Agency Co., Ltd. will have a good socio-economic environment and operating conditions.

From the perspective of the location selection of the travel agency and the demand of the target market, it is necessary and feasible to establish an international travel agency; from the perspective of funds, personnel and other related conditions, it meets the basic standards for establishing an international travel agency; from the perspective of economic benefits, the income prospects are optimistic. The enterprise's investment repayment ability is strong; from the perspective of social benefits, it can provide a certain number of employment opportunities for the society, and can add an international travel agency with a considerable reception scale to Nanchang City, which is of great significance to promoting the development of Nanchang's tourism industry and strengthening the tourism economy. positive effect. In summary, the conclusion of this feasibility study is that it is feasible to change the name and establish Jiangxi Nanchang Tourism Group Wuhuan International Travel Agency Co., Ltd.

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