Traditional Culture Encyclopedia - Tourist attractions - There are several series on display in Hulu Art Museum.
There are several series on display in Hulu Art Museum.
The content is generally divided into art galleries, history museums, anthropology museums, natural history museums, science museums, regional museums and special thematic museums. The content of the museum is based on its unique style and collection.
The function of modern museums takes education promotion as an important goal, and strives for the public relations among the community people. The goal of the exhibition is not only to introduce knowledge, but also to arouse the audience's aesthetic experience, and then to recognize the truth of life of truth, goodness and beauty.
Extended materials
Features
1. The public welfare nature of the museum
The nature of the museum determines the public welfare nature of the museum. Many museum managers regard public welfare as a burden and constraint for museums to enter the market. In fact, the museum's public welfare can make the museum have a good public image, get better tax incentives, and make it easier for the museum to carry out public relations propaganda, and more directly contact and cooperate with education, environmental protection, tourism and other departments.
Tourism is a special industry that attracts tourists by its popularity, reputation and market recognition. As long as it is well used, the public welfare image of the museum is a unique advantage for the long-term development of the museum. In the process of tourism operation, museums should cherish their public image more, grasp the scale of commercial operation, avoid negative news, and don't use negative news to speculate.
2. Research function of the museum
The research results of the museum are the deep excavation of the value of the collection in the fields of history, art, science and technology, and are the basis for providing deep-seated and high-grade tourism products.
China's tourism market is gradually maturing, and people's demand for cultural leisure and knowledge consumption is rapidly increasing in the process of tourism. Many cultural tourist attractions are encountering the development bottleneck of insufficient "in-depth" development of tourism products.
It is a unique advantage for museums to have in-depth research on cultural relics and culture to develop cultural and leisure tourism products. There are undeniably a considerable number of ordinary tourists who simply take a look because of curiosity, but the "backbone" are cultural lovers. Museums can make these people become long-term visitors through various forms such as clubs, membership and forums.
3. Collection display is the main way of museums
In people's traditional impression, museums are just "collecting all kinds of cultural relics and then displaying them in cabinets". The main reason for this impression is that many museums ignore the display of rich culture and the inflexible display mode behind the "collection".
The Smithsonian Museum has produced various films based on the museum exhibits. Through careful market research, they are shown in places where fans of this theme are concentrated, which not only makes profits, but also is sought after by all kinds of fans.
The website of the National Palace Museum in Taiwan Province divides the collection into more than ten series, such as the beauty of Jun Kiln, the enamel craft of Ming and Qing Dynasties, and the theory of Buddhist scriptures. Each series has its own personalized theme website, and the theme website has different columns to introduce the collection and related knowledge through vivid animations and games.
4. Tourism product design of the museum
Exhibition: Exhibition is the most basic product provided by the museum. It should be noted that any technology is only a means, and the culture carried by the museum is its real charm. Many museums in China pursue the use of sound, light, electricity and even 3D and 4D scientific and technological effects, but the exhibition contents are lacking in novelty.
Recreational projects: The participatory and recreational projects of museums are the means to enhance tourists' interest in cultural relics and "experience" culture. They combine cultural themes with favorite entertainment methods through creative design. If we simply develop some recreational projects that have nothing to do with the museum itself, the results will be counterproductive and will soon fall into homogenization competition.
Leisure activities: Modern museums usually integrate catering, shopping, cultural performances and other functions. Leisure activities are not only the service facilities of museums, but also tourism products with unique charm under the formed historical or artistic atmosphere.
tourist commodities: as a feature of a scenic spot, tourist commodities are paid more and more attention by the tourism industry, and the museum souvenirs they see are often lacking in features and originality. Relying on its own cultural relics and culture, museums should also make more efforts in the development and management of tourism commodities.
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