How much will the number of attractions with half-price tickets for the Shanghai Tourism Festival increase?

On August 16, 2018, it was learned from the 2018 Shanghai Tourism Festival Organizing Committee Working Meeting held by the Shanghai Municipal Government that this year’s Shanghai Tourism Festival will be held from September 15 to October 6. During the period, there will be 74 activities to invite tourists to participate. From September 15th to 21st, a half-price discount for attraction tickets will be launched. Huangpu River Tour and Shanghai Disneyland will join the tourism festival to benefit the people for the first time.

This year’s opening parade included overseas performance groups from 26 countries and regions, among which performance groups from Ecuador and Peru made their first appearance at the Shanghai Tourism Festival. At the same time, 25 floats will participate in this year's parade, among which floats from the European Union, Quebec in Canada, Nantou in Taiwan, Wenshan in Yunnan, and Haichang Ocean World will come to Shanghai for the first time to participate in the parade. The closing ceremony will be held in Disneytown on the evening of October 6th.

Activities that benefit the people have become a symbol of the Shanghai Tourism Festival. From September 15th to 21st, a half-price discount for attraction tickets will be launched (the details of the half-price discount are subject to the specific plans announced by each scenic spot) , covering 75 major scenic spots in the city, the number increased by 10% compared with last year. Huangpu River Tour and Shanghai Disneyland joined the tourism festival to benefit the people for the first time.

Revolving around launching the “Four Major Brands”, during this tourism festival, a series of business, tourism, culture and other multi-industry linkage activities will be planned and launched. In collaboration with the Municipal Bureau of Culture, Radio and Television and the Municipal Housing and Urban-Rural Development Commission, we launched the “Buildings Can Be Read” urban micro-travel series and held the launch ceremony of the “Into the Old Bungalows” travel guide. In conjunction with the Municipal Economic and Information Technology Commission and the Municipal Science and Technology Commission, we launched the "Experience Made in Shanghai - Launch of Industrial Tourism Routes" press conference, the "Shanghai Science and Technology Innovation Carnival" and other industrial tourism activities. Marketing the Shanghai brand through tourism festivals, holding the "Lao Fengxiang Cup" tourist souvenir design competition, "Shanghai Yogurt Festival", "Phoenix Cup" Shanghai Cycling Festival and other activities; working with the Municipal Commerce Commission to strengthen the "double festival linkage" between the Shanghai Tourism Festival and the Shanghai Shopping Festival ", implement the "Shanghai Gift" plan; cooperate with the Propaganda Department of the Municipal Party Committee, the Municipal Party History Office and other departments to launch activities such as the "Discovery of the Red Boutique Tour Route" and the "Red Tourism Route Design Competition". Among them, the "Shanghai Science and Technology Carnival" and the "Phoenix Cup" Shanghai Cycling Festival are new projects launched for the first time in this year's tourism festival.