What are the characteristics of the museum?

The museum has the characteristics of public welfare, research function, and collection display as the main method of the museum.

1. Public welfare nature?

The nature of the museum determines the public welfare nature of the museum. Many museum managers regard public welfare as a burden and constraint for museums to enter the market. In fact, the public welfare nature of museums can give museums a good public image and obtain better tax benefits. It also makes it easier for museums to carry out public relations and publicity, and can more directly contact and cooperate with education, environmental protection, tourism and other departments. ?

Tourism is a special industry that relies on popularity, reputation and market recognition to attract tourists. As long as it is used well, the public welfare image of the museum is a unique advantage for the long-term development of the museum. In the process of tourism operation, museums should cherish their public welfare image more, grasp the scale of commercial operation, avoid negative news, let alone use negative news to hype. ?

2. Research function?

The research results of the museum are to deeply explore the value of the collections in the fields of history, art, science and technology, and to provide in-depth and high-grade tourism products. Base. ?

China’s tourism market is gradually maturing. People’s demand for cultural leisure and intellectual consumption during travel is rapidly increasing. Many cultural tourist attractions are encountering development bottlenecks due to insufficient “depth” development of tourism products. . ?

Having in-depth research on cultural relics and culture is a unique advantage for museums to develop cultural leisure tourism products. It is undeniable that there are a considerable number of tourists who come to museums who simply take a look out of curiosity. However, the “backbone” are still those cultural enthusiasts. Museums can use various forms such as clubs, membership systems, forums, etc. to make these people become long-term visitors to the museum. ?

3. Collection display as the main method of museums?

People’s traditional impression is that museums just “collect various cultural relics and then display them in cabinets”. The main reason for this impression is that many museums ignore the rich culture represented behind the "collection" and the rigid display mode. ?

The Smithsonian Museum has produced various films based on museum exhibits. Through careful market research, they have been shown in places where fans of the theme gather. Not only have they made profits, but they have also been favored by all kinds of fans. sought after.

The website of the National Palace Museum in Taiwan divides the collection into more than a dozen series such as the beauty of Jun kilns, enamel craftsmanship of the Ming and Qing dynasties, and Buddhist scriptures and images. Each series has its own personalized theme website. There are different columns to introduce collections and related knowledge through vivid animations and mini-games.

The functions of modern museums

The functions of modern museums include collection, preservation, repair, research, exhibition, education, and entertainment. In terms of form, it includes buildings, botanical gardens, zoos, aquariums, outdoor historical sites, museumization of ancient cities and towns, long-term imitation of ancient life exhibitions (folklore villages), as well as audio-visual halls, libraries, performance halls, archives, etc., which can be included.

In terms of content, they are generally divided into art galleries, history museums, anthropology museums, natural history museums, science museums, regional museums and special theme museums. The contents of the museum are each represented by its own unique style and collection.

The function of modern museums is to educate and promote as an important goal, and to strive for public relations with the community. The purpose of the display is not only to introduce knowledge, but also to induce the audience's aesthetic experience, and then to recognize the truth of life of truth, goodness and beauty.