What are the forms of folk tourism development?

Six forms of folk tourism development

Through the selection and processing of the rich connotations of folk culture, tourism development behaviors that inspire people to come to appreciate folk customs and understand culture can be summarized into six A basic model:

1 Collection type

Refers to the concentration of typical folk customs scattered in a certain geographical area in a theme park, such as Shenzhen China Folk Culture Village and the United States Florida's Splendid China and Beijing's Chinese Ethnic Gardens focus on China's ethnic and folk culture. Taiwan's Formosan Nationality Cultural Village focuses on the folk culture of nine ethnic groups distributed near Taiwan, including the Gaoshan and Gelug people. Yunnan's Ethnic Culture Village focuses on The advantage of this model is that it allows tourists to appreciate the folk culture that would otherwise take a long time and a long distance to understand in a short time and a short distance. , its disadvantage is that a lot of the original folk cultural information connotation will be lost during the copying and processing process. If the construction attitude is not rigorous enough, the folk culture may be distorted.

2 Retro reproduction

It collects, organizes, constructs, and reproduces information about the now-disappeared folk culture, allowing visitors to understand the folk culture of the past. For example, in the "Living Museum" in the United States, employees appear as "immigrants" who have arrived in the United States for hundreds of years. , dressed in the costumes of American working people in the 16th and 17th centuries, performed to tourists ancient traditional customs such as carrying water on square poles, farming with primitive agricultural tools, and transporting with wheelbarrows, as well as various folk dances, attracting a large number of people at home and abroad. Tourists. Songcheng in Hangzhou and Hong Kong, Tangcheng in Wuxi, and Wu Cultural Park also fall into this category. The advantage of this model is that it can "turn back" time and satisfy tourists' wishes that could not be realized originally, but there are also problems with the collection. Apple style has the same shortcomings.

3 In-situ condensed style

Some ethnic minority villages or areas with rich and unique folk culture have evolved in architecture, clothing, and customs due to the development of the times. Some aspects such as this have become diluted and are no longer typical, or some important activities of folk culture (such as festivals, weddings) are only presented in specific periods, so that tourists cannot fully understand the charm of local folk culture. Therefore, the local government or investors Locals find suitable locations to build theme parks with local folk culture as the theme, focusing on presenting the essence of their folk customs. For example, the Miao Village in central Hainan and the Lisai Customs Garden fall into this category. The advantage is that it facilitates tourists to fully understand the local or ethnic group. The shortcoming of the essence of folk culture is that "authentic artifacts" are placed next to the original artifacts, which naturally creates a contrast for tourists and cannot be attractive to some tourists.

The above three forms can be grouped into one major category, namely the museum category. , characterized by rich knowledge of folk culture, and its employees are all professionals in the tourism industry

4 Native Natural Style

It is in a region with relatively rich folk culture. Choose the most typical village with convenient transportation to promote to tourists. The natural life and production of the villagers and the natural form of the village are the tourism content. Apart from the construction of necessary infrastructure, there is almost no processing and transformation. For example, Liannan San in Guangdong The advantage of Paiyao Village, Hawaii Maori Village, etc. is that the investment is very small, which allows tourists to have a sense of reality, can naturally communicate with local residents, and even participate in the work personally, and has great freedom of movement. The disadvantage is that it is difficult to develop tourism The benefits are fairly distributed to the villagers. If the normal production and life of the villagers are disturbed, they may be resistant or uncooperative. It is difficult to ensure that the villagers remain enthusiastic, friendly and not mercenary when receiving tourists.

5 Theme-attached style

Refers to the combination of folk cultural themes and tourism facilities with a specific function to form a mutually reinforcing effect, such as the traditional "Net Master" of Suzhou Famous Garden It is only open to the public during the day, allowing visitors to appreciate the gardening art and cultural connotation of Jiangnan gardens. It is not open to the public at night. However, the "Classic Night Garden" event recently launched on the website "Shiyuan", using each hall in the garden to express one or two sections of Suzhou. Various types of local folk culture and art such as Pingtan and Kunqu Opera are displayed here. Visitors can also appreciate the artistic conception of Suzhou gardens under the night view, which is very popular.

6 Short-term Expression

The above five modes are all forms of tourism development that exist for a long time and can be enjoyed by tourists at any time. But there are also some specific folk cultures that only exist for a short period of time. Stimulate short-term tourist flow. There are two main situations. One is festivals based on ethnic and folk traditions, such as the "Nadam" Conference in Inner Mongolia, the "Aid al-Adha" of the Hui people, and the "Torch Festival" of the Bai and Yi people. Their original intention is not to develop the tourism industry. , so it will not exist for a long time, but it will attract a large number of tourists during festivals; the second is mobile folk cultural performance activities, such as Guizhou organizing folk performance teams to perform Songtao Miao Flower Drums, Tantang Opera, Xiahuohai, etc. abroad. , showing the artistic style of folk culture and Hong Kong, and attracting many foreigners to come from afar to appreciate it wherever they go (this in itself is a tourist behavior), thereby attracting tourists to travel to Guizhou.