Does the Spring Festival become a new node for the growth of inbound tourism?

It is reported that with the widespread spread of China's Spring Festival culture around the world, "China Year" has also become a new bright spot in China's inbound tourism market.

According to the report, during the Spring Festival this year, Shaanxi tourism showed a distinctive international style. More than 100 special Spring Festival tourism activities in the province, represented by the series of activities of "China in Xi 'an", have been kicked off one after another. The number of international tourists in major scenic spots such as Qin Shihuang Mausoleum Museum, Huaqing Palace, Famen Temple, Big Wild Goose Pagoda and Huashan Mountain has increased substantially year-on-year, and international tourists share the Spring Festival tourism culture with China tourists.

Shanxi also plans to launch a variety of "Welcome the Spring Festival" activities during the Spring Festival. 14 February to 17 February, 127 international students from 42 countries and regions on five continents spent a traditional China year in Ruicheng county. With the theme of "Shanxi invites you to celebrate the Spring Festival", Shanxi Business International Travel Service organized a large number of tourists from Taiwan Province Province to celebrate the Spring Festival in Shanxi and experience the traditional activities of the Chinese nation in Pingyao ancient city.

Many domestic tourist destinations also use the Spring Festival to promote overseas travel. On February 15, local time in new york, a promotional film showing Zhangjiajie's unique Peak Forest, Zhangjiajie Fengze International Bonded Warehouse and Oriental Manhattan Global Bonded Direct Purchase Center appeared on the NASDAQ screen in Times Square, new york, USA, to congratulate Chinese people around the world on the New Year.

Zhangjiajie is listed by UNESCO as the first world natural heritage in China and the first world geopark in the world. Zhangjiajie has previously proposed that it will take three years to build "China's first world tourist destination that receives more than 1 100 million passengers a year, with an annual tourism income of 654.38+000 billion yuan and an annual reception of 654.38+000 million overseas tourists". This promotion meeting aims to attract global investors and enterprises to participate in the construction of Zhangjiajie tourism consumption internationalization platform and share the business opportunities brought by Zhangjiajie tourism internationalization and export-oriented economy.