What is the value-added nature of tourism creativity?

Use creativity to explore tourism resources and use creativity to create rich, diverse and high-quality products.

1. Use creativity to explore tourism resources and highlight cultural aspects: By finding and creating differentiated activities to highlight the cultural aspects of tourism products, scenes or environments, we can meet the concerns and needs of cultural tourism at multiple cultural levels. satisfy. Doing so will help enhance the unique and attractive image and brand value of the scenic spot or destination in the market.

2. Use creativity to create rich, diverse and high-grade products: Product development can be achieved by means of accurate entry point selection, theme refinement, and rich connotation, which can better match consumer needs at different levels. The sense of series and layering can bring travelers a comprehensive personalized experience and increase the added value of travel products.