Traditional Culture Encyclopedia - Tourist attractions - The History of Hunan New Kang Hui International Travel Service
The History of Hunan New Kang Hui International Travel Service
From 200 1 to 2009, "China Kang Hui" ranked in the top two among the "Top 100 National International Travel Agencies" of the National Tourism Administration and became one of the most powerful and influential travel agencies in China. "Kang Hui" was also rated as "China Famous Trademark" by the State Administration for Industry and Commerce. In the single ranking of travel agency industry published by National Tourism Administration on 20 10 in 2009, the top ten travel agency groups, top ten outbound travel agencies and top ten domestic travel agencies all ranked first in the country. Inbound tourism business ranks third in the country. China Kang Hui Group takes "networking", "scale" and "branding" as its development goals, and is committed to the construction of "domestic networking and foreign networking". The increasingly perfect national network and vertical management mode have formed the unique advantages of Kang Hui Group in the national travel agency industry. It starts from Harbin in the north, Shenzhen and Hainan in the south, Shanghai in the east and Gansu and Xinjiang in the west. "China Kang Hui" has more than 65,438+000 vertically managed branches (branches) in major cities across the country, and the network all over the country and overseas has more than10,000 excellent employees, sincerely providing all-round quality services for tourists at home and abroad. BTG Group is the holding parent company of China Kang Hui Travel Agency Group and the largest state-owned comprehensive tourism enterprise group in China. By February 3, 2008, BTG Group had total assets of 28.55 billion yuan, realized operating income of 22.2 billion yuan and total profit of125.7 billion yuan. It has become a national strategic holding investment enterprise group focusing on the investment, operation and management of tourism and modern service industries, including hotel service industry, tourism business, catering service industry, tourism service industry, automobile service industry, scenic spot service industry and tourism real estate format. It owns well-known brands such as First Travel Founding, Home Inns, Xinyandou, Donglaishun, Quanjude, Shouqi, Xinyansha, Kang Hui, Antique City and Shenzhou. Holding BTG and Quanjude, two domestic listed companies, and participating in overseas listed companies such as Home Inn Group. Hunan New Kang Hui International Travel Service fully introduces the advanced management system and perfect service flow of China Kang Hui Group, pursues the development goal of networking, scale and branding, devotes itself to the network construction of "network in Changsha, network in Hunan", and adheres to the management tenet of high-quality service, high-quality staff and high-level tourism, relying on Kang Hui Group's service network in hundreds of Kang Hui at home and abroad, so as to create new concepts, new feelings and new styles of tourism service products for tourists. Hunan New Kang Hui International Travel Service has more than 2,550 square meters of business premises, including more than 850 square meters of business premises on the 5th and 7th floors of Dewey Building in Furong Middle Road, Changsha, and 19 business offices in Changsha, Liuyang, Ningxiang and Wangcheng, with a total area of 1700 square meters. Hunan Xinkanghui International Travel Service has a citizen travel headquarters, a product center, a major customer center, a trading center, a network center, a call center, an operation center, a conference and tourism service center, a ground connection center, a vacation and free travel center and a ticketing center. Set up 19 sales offices in Changsha, Liuyang, Ningxiang and Wangcheng respectively; Zhangjiajie and Jishou have holding companies; Changde, Yiyang, Chenzhou, Xiangtan, Huaihua, Shaoyang, Zhuzhou and Hengyang have Kang Hui franchisees respectively; The current number of Hunan New Kang Hui International Travel Service has grown to more than 300 employees; There are tour guide cards 105, including 2 advanced tour guide cards, 6 intermediate tour guide cards 13 foreign language tour guide cards13; There are 160 people who have guides abroad. A comprehensive marketing system integrating wholesale and direct sales has been established in the citizen tourism market in Hunan Province, China.
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