Sales skills and words in the tourism industry: you must learn sales skills when introducing products.

As a salesman, how much do you know about your products? How many people can answer when customers ask you about the characteristics of your products? Maybe many people don't even know their company's products thoroughly, so they seem so pale and powerless when answering. How can a salesman who doesn't even know his own products introduce them to customers? So I summed up the following points, hoping to help you understand the product correctly:

First, correct attitude. We should realize the importance of understanding products, which is the basis of our business. A weak foundation is a bean curd residue project.

Second, learn while using. Understanding the product is not simply reading a few pages of instructions, but more importantly, practice. We should read the product manual carefully, and then use it according to the introduced functions, record the problems encountered in the use process and provide solutions. Just like our mobile phone, although we don't use many functions inside, we should all try it once. Only after using it can we have the right to speak and guide customers.

Third, the market regulates the evaluation of customers. Behind closed doors is no longer suitable for today's information age. We can search our products on popular shopping platforms such as Taobao and JD.COM, and then summarize the advantages and disadvantages of our products by looking at the comments of buyers. At the same time, we should also collect the evaluation of similar products and compare them.

Fourth, the story of tempering your own products. Selling products is selling stories. We should be good at telling stories to customers, because no one doesn't like listening to stories. A good story can impress customers, quickly narrow the distance between the two sides and increase customer confidence.

Only when you really know your own products will you have a sense of identity. Only by loving our products as much as our children can we tolerate their defects, introduce our products to our customers enthusiastically and infect them.

Recently, I read a book "I Tell You Everything" by Lan Xiaoyu, and the sales case in it is very practical. If you want to learn more sales skills or have a good sharing method, please join us for exchange study, group 3 1063208 1, remarks 136. There are some sales experts who have questions and answers, and there are many cases in which they share their experiences. Let's communicate and make progress together. Yang Jun is strictly managed, please fill in the remarks.